Biographical Information
Sam Del Rowe
contributing writer
Sam Del Rowe is a contributing writer based in the New York area. He can be reached at sdr350@nyu.edu.
Articles for Sam Del Rowe
For Better Customer Service, Look into the Future
30 Nov 2020
Companies can anticipate and address needs in advance with the right data, technology, and personnel
The Best CRM for Small Businesses: The 2019 CRM Market Leader Awards
26 Aug 2019
The Best Marketing Automation Software and Solutions: The 2019 CRM Market Leader Awards
26 Aug 2019
The Best Business Intelligence Software and Solutions: The 2019 CRM Market Leader Awards
26 Aug 2019
The Best CRM Consultancies: The 2019 CRM Market Leader Awards
26 Aug 2019
6sense Carves Out a Niche in ABM: The 2019 CRM Rising Star Awards
26 Aug 2019
Continuing to define the account-based marketing space
LiveRamp Adds Links to the Identity Chain: The 2019 CRM Rising Star Awards
26 Aug 2019
Extending its platform to connected TV, B2B, and beyond
Marchex Rolls into the Sales Parade: The 2019 CRM Rising Star Awards
26 Aug 2019
The analytics provider makes a foray into sales
Salesforce.com Introduces New Salesforce Essentials Features
24 Jul 2019
The new features are designed to enable small businesses to communicate with customers in their preferred channels. (Featured on SmartCustomerService.com.)
TextUs Announces TextUs Next
23 Jul 2019
The new solution aims to connect businesses and customers in real time via conversational text messaging.
Salesforce.com Introduces New Partner Relationship Management Features
18 Jul 2019
The new features aim to drive growth through stronger partner relationships.
Methinks Announces DIY App
17 Jul 2019
The app allows businesses to engage face-to-face with customers and prospects in just a few clicks.
The Top Customer Service Trends: Building Better Service Beyond Voice
15 Jul 2019
Artificial intelligence is making it possible to personalize customer care
Deloitte Identifies Best Practices for Connecting with Customers
15 Jul 2019
Emotional connections are the key to brand loyalty, research finds
Required Reading: Ensuring Success Is in Your Sphere
15 Jul 2019
It's in the quality, not the quantity, of your contacts
MaritzCX Energizes Reliant’s Customer Experience
15 Jul 2019
The company has experienced success by adopting a customer-centric DNA
Contentful Announces Agile E-Commerce Solution
11 Jul 2019
The solution aims to help retailers manage content across multiple channels more effectively.
Talla Introduces Training Dashboard
02 Jul 2019
Training Dashboard compiles and annotates data from customer and agent interactions with the goal of advancing the intelligence of Talla's customer support system. (Featured on SmartCustomerService.com.)
Talkdesk Announces Talkdesk Boost
25 Jun 2019
The new offering eases the transition to the cloud by augmenting existing on-premise systems with intelligent, cloud-based contact center applications. (Featured on SmartCustomerService.com.)
Retail Companies Leading Customer Journey Management Adoption, Study Finds
24 Jun 2019
Ada Launches Ada Glass
20 Jun 2019
The new feature provides seamless customer handoffs from Ada's chatbot to live chat platform partners including Zendesk, Salesforce, and Nuance. (Featured on SmartCustomerService.com.)
Nimble Targets Team Management with Version 5.0
19 Jun 2019
Nimble 5.0 includes a host of enhancements designed to bolster team relationship management across the organization.
Salesforce Announces Customer Data Platform
18 Jun 2019
Part of Salesforce's Customer 360 solution, the customer data platform aims to further unify customer engagement at scale.
NICE Announces New Version of NICE Satmetrix
13 Jun 2019
The new release aims to improve customer experiences through enhancements designed to deliver real-time, targeted insights.
Exceed.ai Announces New Machine Learning Capabilities
12 Jun 2019
The new capabilities aim to better engage prospects.
Companies Can Learn a Lot from Warby Parker
06 Jun 2019
Research from Forrester suggests that traditional retailers can benefit from adopting aspects of the direct-to-consumer playbook
LogMeIn Launches AI-Powered Bold360 Suite
05 Jun 2019
The new products aim to help companies deliver enhanced and personalized customer experiences throughout the customer life cycle.
Swiftpage Announces Act! 365 Pro
04 Jun 2019
The new product tier provides customer management, sales acceleration, and email marketing capabilities for small businesses.
Salesforce Announces Blockchain Platform
30 May 2019
The platform brings blockchain and CRM together with the goal of enabling companies to create blockchain networks, workflows, and apps that deliver new customer experiences.
How to Empower Agents to Become Super Agents
28 May 2019
With artificial intelligence handling simple tasks, agents need to develop new skills to meet customer expectations
On the Scene—Smart Customer Service: Companies Can’t Overlook the Human Element
28 May 2019
Amid a flurry of technological innovation, people are still the best customer service tools companies have, speakers stressed
Required Reading: Making Sense of Irrational Loyalty
28 May 2019
The right response to a crisis can lead to rabid devotion
Vertafore Ensures Great CX with NewVoiceMedia
28 May 2019
The insurance software company has raised CSAT scores, reduced hold times, and increased chat interactions
Dialpad Launches Dialpad Sell
22 May 2019
The new tool aims to enable sales teams to easily make calls from anywhere and understand the conversations they have in new ways.
Mediafly Announces New User Interface and Customization Tools
21 May 2019
The new interface features animations, customizable layouts, and interactive content.
ICMI Contact Center Expo 2019: Emphasizing Employee Engagement
16 May 2019
Speakers on day two of the conference assert that transparency and culture are crucial to a strong organization. (Featured on SmartCustomerService.com.)
ICMI Contact Center Expo 2019: Connecting With Customers Is Key
15 May 2019
A customer-focused culture also requires collaboration and a special focus on contact center employees, speakers say. (Featured on SmartCustomerService.com.)
Folloze Launches Personalization Engine
08 May 2019
The Personalization Engine aims to empower B2B companies to engage customers and prospects in deeper, more meaningful ways.
Swiftpage Launches Act! Growth Suite
07 May 2019
The solution is an all-in-one sales and marketing platform for SMBs.
REQUIRED READING: Winning Business by Making The Transparency Sale
25 Apr 2019
Selling transparency is key to topping competitors
OnPeak Sharpens Its Customer Service Skills
25 Apr 2019
The hotel event booking provider reduced costs with Sharpen Technologies
Social Customer Care Requires Compassion
25 Apr 2019
Companies can't rely solely on canned responses. Some interactions require a human touch
The 3 Stages of Personalization
25 Apr 2019
Gartner lays out the keys for personalization to help companies deliver helpful and relevant messages
Freshworks Announces New AI Capabilities
24 Apr 2019
The new tools are able to predict which customers are most likely to close, reformulate common FAQs via chat or voice, and proactively engage with users at risk of churning.
Salesforce.com Announces New Einstein Platform Services
17 Apr 2019
The new Einstein Platform Services include translation and optical character recognition capabilities.
Engagio Announces Sales Activation Tools
16 Apr 2019
The tools aim to empower marketing and sales to collaborate more easily.
Instant Payments May Be a Good Alternative for Disbursements, Study Finds
15 Apr 2019
Zoho Announces New Marketing and Commerce Platforms
10 Apr 2019
The marketing platform enables users to execute campaigns across multiple channels while the commerce platform offers businesses an integrated platform for commerce.
RingCentral Announces Google Dialogflow Integration
09 Apr 2019
The integration aims to help users better manage digital customer interactions. (Featured on SmartCustomerService.com.)
Required Reading: Replace Managing with The Coaching Effect
07 Apr 2019
Managers make sure processes are followed; coaches drive growth
6 Customer Service Pitfalls and How to Avoid Them
07 Apr 2019
Forrester warns against assuming that customer service and customer experience are the same
The CMO’s Role Changes Amid Digital Transformation
07 Apr 2019
A recent report from Forrester lays out three courses of action that CMOs should take to become more involved in the process
Forrester’s Consumer Marketing 2019: Building Dynamic Relationships with Customers
03 Apr 2019
Speakers at the event addressed a range of topics with the potential to impact marketers, with a focus on the direct-to-consumer (DTC) business model.
Adobe Summit 2019: Adobe, Microsoft, and SAP Announce New Details on Open Data Initiative
28 Mar 2019
The three vendors aim to enable AI and machine learning enrichment of data.
Adobe Summit 2019: Adobe Launches Experience Platform, Announces Partnerships with Microsoft and LinkedIn
27 Mar 2019
Also announced at a busy conference were new Adobe Sensei tools, the Adobe Commerce Cloud, new cloud updates, and a partnership with Roku.
Best Interactive Voice Response (IVR): The 2019 CRM Service Leaders Awards
25 Mar 2019
Best Workforce Optimization (WFO): The 2019 CRM Service Leaders Awards
25 Mar 2019
Best Contact Center Analytics: The 2019 CRM Service Leaders Awards
25 Mar 2019
Best Contact Center Outsourcing: The 2019 CRM Service Leaders Awards
25 Mar 2019
RingCentral Dials into the Contact Center: The 2019 CRM Service Rising Stars Awards
25 Mar 2019
Acquisitions and alliances move the collaboration vendor into the call center
SAP Goes All in with Customer Service: The 2019 CRM Service Rising Stars Awards
25 Mar 2019
The CRM provider's service offerings received the lion's share of attention this year
Zappix Relieves Contact Center Stress: The 2019 CRM Service Rising Stars Awards
25 Mar 2019
The vendor's solutions aid utilities with service interruptions and healthcare providers with treatment updates
MoneyGram Gets Lean and Saves Green with NICE inContact: A CRM Service Elite Customer Case Study
25 Mar 2019
The money transfer company now serves its global clientele with greater efficiency
Oracle Updates CX and Marketing Cloud, Unveils Service Logistics Cloud
20 Mar 2019
The vendor's announcements include updates for Oracle CX Cloud and Oracle Marketing Cloud, as well as the introduction of Oracle Service Logistics Cloud and a Slack integration.
Salesforce Announces Einstein for Service and Quip for Service
19 Mar 2019
The new solutions aim to empower agents to focus more on the human aspect of service. (Featured on SmartCustomerService.com)
UserTesting Launches Product Insight
14 Mar 2019
The new application aims to empower product development teams to build better products by incorporating rapid customer feedback into each phase of the development process.
AdRoll Announces Video Ads
13 Mar 2019
The AI-powered video ads leverage machine learning to determine the optimal bid price for each impression as well as analyze user behavior to serve the right ad to the right user at the right price.
8x8 Announces Integration with Google Cloud Contact Center AI
12 Mar 2019
The integration enables 8x8 to deliver a virtual agent that improves the contact center experience for customers and agents alike. (Featured on SmartCustomerService.com.)
Clari Announces Connected Revenue Operations Platform
06 Mar 2019
The new platform aims to drive full funnel accountability across sales, marketing, and customer success.
Users of Ad Blockers Identify Video Ads as Most Frustrating, Study Finds
01 Mar 2019
Enjoy Your Stay Where Great Customer Service Is Non-Negotiable
01 Mar 2019
A Q&A with Horst Schulze, whose ultra-luxury Capella Hotel Group features an intense focus on personalized service, reflecting its founder's career of putting customers at the center of everything
4 Forces Will Affect Marketing in 2019
01 Mar 2019
Gartner identifies the market shifts that will alter marketers' courses this year
ROI, Innovation, and Security Top CMOs’ Concerns
01 Mar 2019
A recent survey sheds light on the challenges that keep marketers up at night
Required Reading: The Keys for Unlocking the Customer Value Chain
01 Mar 2019
To avoid disruption, companies need to understand decoupling
Talkdesk Announces Winter 19 Release
28 Feb 2019
The new release is designed to allow contact centers to provide personalized and contextualized experiences in every conversation, regardless of channel or device. (Featured on SmartCustomerService.com.)
Optimizely Launches Easy Event Tracking
26 Feb 2019
Easy Event Tracking allows businesses to feed third-party data into the Optimizely platform, enabling them to experiment with user journey elements and track their results.
Trustpilot Releases Transparent Flagging Feature
21 Feb 2019
The feature aims to provide customers with greater visibility into how often companies flag reviews, and what happens to them once they've been investigated.
Amobee Announces Nielsen Data Integration
20 Feb 2019
Nielsen's television viewing and online media consumption data will be integrated into Amobee's digital advertising platform.
Optimizely Announces Slack Integration
13 Feb 2019
The integration aims to make experimentation more accessible and collaborative for product and marketing teams.
LiveRamp Announces IdentityLink for Connected TV
12 Feb 2019
The company's identity resolution platform is being extended to connected TV for more targeted advertising.
Aprimo and Episerver Announce Partnership
06 Feb 2019
The alliance brings together Aprimo's DAM and MRM platform with Episerver's Digital Experience Cloud.
8x8 Announces New X Series Capabilities
05 Feb 2019
The enhancements include a beefed-up integration framework, improved speech analytics, and real-time dashboards for contact centers. (Featured on SmartCustomerService.com.)
Freshworks Introduces Proximity Messaging Tools
24 Jan 2019
The suite of new Freshchat features aims to help businesses build better relationships with prospects and customers.
Salesforce.com Announces New Datorama Connectors
23 Jan 2019
The new connectors aim to help marketers better understand campaign performance.
Language I/O Launches Zendesk Integration
22 Jan 2019
The integration enables organizations using Zendesk Support to talk to customers in more than 150 languages. (Featured on SmartCustomerService.com.)
Majority of Subscription Service Users Prefer Email Communications, Study Finds
21 Jan 2019
Salesforce.com Announces Mobile Publisher for Community Cloud
17 Jan 2019
Mobile Publisher allows organizations to transform Lightning Communities into mobile apps.
Adobe Announces New Experience Cloud Capabilities
16 Jan 2019
The new capabilities aim to help retailers improve customer experience management.
InsideView Announces New Analytics Capabilities
15 Jan 2019
The new analytics tools for the company's Apex go-to-market decision engine aim to provide users with visibility into the entire sales funnel.
BookingBug Announces Studio Customer Experience Platform
10 Jan 2019
Designed for enterprise retailers and financial services organizations, the platform aims to provide actionable customer insights and analytics to improve the customer experience.
Companies Fail to Meet Expectations Across Channels
01 Jan 2019
A recent report from the Northridge Group finds that companies are not providing simple, personalized, and effective customer service
Social Media Must Be Proactive
01 Jan 2019
Most social media users expect companies to respond to social media comments, Clutch Research has found
Required Reading: The Ultimate Guide to Becoming The Ultimate Sales Pro
01 Jan 2019
Salespeople can get ahead by thinking ahead
Open Systems Technologies Saves Big with Bullhorn
01 Jan 2019
The staffing firm adopted two Bullhorn solutions to improve its processes
Chat Is the Channel of Choice, For Now
28 Dec 2018
Customers and companies like chat, but that could change as new channels emerge
VanillaSoft Enhances Geographical Information System
19 Dec 2018
Enhancements aim to make sales appointment planning more efficient.
SAP Announces Enterprise Information Management Updates
18 Dec 2018
The updates aim to reduce the complexity of managing data.
Jivox Announces New Omnichannel CX Solutions
13 Dec 2018
The solutions allow brands to deliver consistent, personalized customer experiences across paid and owned digital channels.
Lead Liaison Launches Domo Connector
12 Dec 2018
The connector allows users to bring data collected in Lead Liaison into their Domo account and reporting dashboards.
Majority of Customers Prefer Live Agent Customer Support, Research Finds
10 Dec 2018
Verint Launches New Automated Verification Features
06 Dec 2018
The robotic process automation solution monitors the end-to-end health of contact center systems. (Featured on SmartCustomerService.com.)
Salesforce Announces IoT Insights for Field Service Lightning
05 Dec 2018
The solution aims to provide the data necessary to deliver predictive customer service for Internet of Things (IoT) devices. (Featured on SmartCustomerService.com.)
Directly Announces CX Automation Platform
04 Dec 2018
The platform leverages the knowledge of expert users to help companies provide quick and effective customer service.
The Post-Purchase Experience Is Essential to Retaining Customers
01 Dec 2018
A recent report from BRP lays out eight best practices for retailers to improve the post-purchase experience
Required Reading: Competing on Customer Experience Requires a 'Growth IQ'
01 Dec 2018
Companies still need to put customers first to grow their revenue
Unified Commerce Is Essential to Meeting Customer Expectations
01 Dec 2018
BRP identifies five areas that retailers need to work on to develop a unified experience
Meet Customers with Messaging
30 Nov 2018
Customers are using messaging apps, so companies need to adopt them too
Conversica Launches AI Customer Success Assistant
29 Nov 2018
The assistant automates customer conversations with the goal of improving the customer experience while reducing administrative task load.
Ensuring Employee Expertise Is a Digital Marketing Essential, Report Finds
28 Nov 2018
The report from Digital Marketing Institute asserts that marketing leaders must make sure that their teams are properly skilled in the face of digital change.
LiveChat Launches New Chatbot Capabilities
27 Nov 2018
The new functionality arises from integrating the LiveChat and ChatBot solutions. (Featured on SmartCustomerService.com.)
Vibrant Credit Union Moves to Video Banking with Sharpen
26 Nov 2018
Sharpen's cloud contact center platform enables customers to use video kiosks at Vibrant's branch locations
Janrain Announces Identity Central
21 Nov 2018
The next-generation offering aims to accelerate implementation of customer identity and access management.
Zoho Updates CX Platform with Zia and New Analytics Tool
15 Nov 2018
The latest version of Zoho CRM Plus is powered by the company's Zia virtual assistant as well as a new offering, Zoho Analytics.
LinkedIn Sales Solutions Announces New Sales Navigator Features
14 Nov 2018
The new features include alerts, custom lists, and a ‘reports to' field on the lead page.
Zendesk Launches Sunshine CRM Platform
13 Nov 2018
The platform is built in the public cloud on Amazon Web Services.
Pyze Launches Latest Version of Its Growth Intelligence Platform
08 Nov 2018
The new release features cross-channel user insights, actionable analytics campaigns, and customizable dashboards.
InsideSales Unveils Collective Intelligence Concept at Accelerate NYC
07 Nov 2018
The concept envisions a ‘co-op' of data that allows users to ‘learn from everybody at scale.'
Consumers Believe Customer Experience Has Stagnated, Study Finds
02 Nov 2018
With CallRail, Digible Builds Results for Property Managers
01 Nov 2018
Thanks to the call tracking solution, the digital marketing agency has helped its apartment industry clients cut costs and increase efficiency
Acqueon Announces New Product Suite
01 Nov 2018
The new offerings aim to improve experiences for customers and contact center agents alike. (Featured on SmartCustomerService.com.)
Cloud Contact Centers Are More Than Hype
01 Nov 2018
Experts agree that cloud-based contact centers are now for real, but so are the deployment challenges
Don’t Expect Immediate Results with AI
01 Nov 2018
A recent report from Forrester asserts that the benefits of AI in marketing will take time
Personal Digital Twins Look Like the Answer for Marketers
01 Nov 2018
New technology holds the key for increasing personalization and reducing data risks
Required Reading: Your Guide Along The Journey to Wow
01 Nov 2018
Steps companies can take to achieve a customer experience culture
Sales Hiring Hits a Snag
01 Nov 2018
Ensuring sales force success requires changes in hiring and post-hiring processes
Evergage Announces Decisions and Data Science Workbench
31 Oct 2018
The machine learning-powered offerings will enable companies to enhance and better analyze their personalization efforts.
Genesys Introduces Automated Forecasting and Scheduling
30 Oct 2018
The new offering is an AI-powered forecasting and scheduling service for workforce management.
CallMiner Introduces Eureka Alert
26 Oct 2018
The real-time speech analytics module aims to drive specific outcomes during a call or alert management to issues. (Featured on SmartCustomerService.com.)
Oracle Announces a New Secure Cloud at OpenWorld 2018
23 Oct 2018
Oracle laid out its next-generation cloud, protected by barriers and bots, and announced three new offerings.
Vast Majority of Consumers Prefer Live Service Agents, Study Finds
18 Oct 2018
Cloverpop Launches Decision Management Solution
17 Oct 2018
The solution comprises a system of record, analytics capabilities, and AI.
Autopilot Launches Annotate and Collaborate Marketing Tool
16 Oct 2018
The new feature is designed to help marketers collaborate on customer journeys in real time.
Totango Announces General Availability and New Features for Spark, Its Customer Success Platform
11 Oct 2018
The platform, as well as a new partnership with SAP, aims to make enterprise clients more customer-centric.
Vonage Announces Next-Generation Messaging Solution
10 Oct 2018
The solution is comprised of two new APIs.
Adobe Announces Experience Cloud and Magento Commerce Cloud Integration
09 Oct 2018
The announcement comes on the heels of the company's acquisition of Magento Commerce earlier this year.
Report Highlights “Expectation vs. Reality” Gaps in Marketing
05 Oct 2018
Reltio Announces Support for Salesforce Customer 360 and the Open Data Initiative
04 Oct 2018
Reltio aims to enhance Customer 360 as well as Adobe, Microsoft, and SAP's initiative by continuously unifying and organizing data while making it universally accessible.
Arm Treasure Data Announces Audience Suite
02 Oct 2018
The new application suite for marketers complements the vendor's Big Data profile set.
Buyer Enablement Is the Key to B2B Sales
01 Oct 2018
Much of the sales process happens before sales reps get involved
An Empowered Workforce Needs a Culture of Engagement
01 Oct 2018
Employee engagement, employee experience, and employee enablement have to come together
Required Reading: Companies Can Innovate and Cut Costs with Costovation
01 Oct 2018
R&D doesn't have to suffer just because money's tight
Customer Service Considers a Wage Increase
01 Oct 2018
Agent attrition is still a major concern for contact center operators, but pay is just one issue
ICS+ Streamlines Its Business with Salesforce.com
01 Oct 2018
The automated systems provider has broken down silos thanks to its Salesforce suite
Salesforce.com Introduces Customer 360 at Dreamforce 2018
26 Sep 2018
The new offering will unify customer data across Salesforce apps, and the company announced a partnership with Apple.
Insightly Releases Advanced Customization Capabilities
19 Sep 2018
Insightly users can now tailor their CRM applications to meet the specific needs of their businesses and industries.
InsideView Announces Contact Cleansing and Email Validation Features
18 Sep 2018
The new features are part of the company's InsideView Refresh CRM data cleansing solution.
Salesforce.com Launches New Low-Code Lightning Tools
13 Sep 2018
The tools aim to empower users of all skill levels to take part in the app development process.
Optimizely Launches Adaptive Audiences
12 Sep 2018
Using machine learning, the new capability aims to help brands provide personalized experiences for their customers at scale.
Repetitive Tickets Are Prevalent in Customer Service, Survey Finds
11 Sep 2018
Openprise Announces Microsoft Dynamics 365 Integration
11 Sep 2018
The Openprise Data Orchestration Platform can help Microsoft Dynamics users with cleaning data and scoring leads.
HubSpot Launches HubSpot Video
06 Sep 2018
The result of an alliance with Vidyard, HubSpot Video is a fully integrated video solution for marketing, sales, and customer service.
Aviso Announces New AI Solutions
05 Sep 2018
The solutions aim to help organizations improve win rates and close more deals.
Intercom Launches Video Bots
30 Aug 2018
They combine the humanity of video with the automation of bots.
Alteryx Announces a New Version of Its Analytics Platform
28 Aug 2018
The latest version delivers a number of new capabilities, chief among them the expansion of the Visualytics feature.
Dharmesh Shah—The Tech Guy at the Center of it All: The CRM Influential Leader Awards
27 Aug 2018
Shah and his team have been busy on the integration front
LinkedIn Connects with Marketing and Sales: The CRM Rising Stars Awards 2018
27 Aug 2018
Taking steps to engage with its 500 million business professionals
Mindmatrix Brings Critical Add-Ons Into Focus: The CRM Rising Stars Awards 2018
27 Aug 2018
Enhancing its sales and channel enablement platform
Urban Airship Spends Time on Its Mobile Wallet: The CRM Rising Stars Awards 2018
27 Aug 2018
The vendor enables personalized mobile wallets, with personalized notifications
The Best CRM for Small Business: The CRM Market Leader Awards 2018
27 Aug 2018
The Best Marketing Automation Software and Solutions: The CRM Market Leader Awards 2018
27 Aug 2018
The Best Business Intelligence Software and Solutions: The CRM Market Leader Awards 2018
27 Aug 2018
The Best CRM Consultancies: The CRM Market Leader Awards 2018
27 Aug 2018
Rack Room’s Customer Engagement Takes Great Strides with Salesforce.com: A CRM Elite Customer Awards Case Study
27 Aug 2018
The shoe retailer steps away from one-size-fits-all marketing
Required Reading: Understanding How Customers Buy…& Why They Don’t
27 Aug 2018
In a world of nearly infinite choices, companies need to shift their focus from how they sell to how customers buy
Mobile Ad Spending to Continue Gains
27 Aug 2018
Video will be a major factor in mobile ad spending growth, Forrester Research finds
Adobe Announces New Campaign Features
21 Aug 2018
The new features including a drag-and-drop email message designer, dynamic reporting capabilities, multilingual push messages, and improved deliverability of contextual emails.
Skuid Announces New Platform Enhancements
20 Aug 2018
The set of enhancements, called Spark, makes no-code cloud application development easier and more secure.
Report Identifies Shopper-First Mandates for Retailers
17 Aug 2018
TeamSupport Adds IBM Watson Sentiment Analysis to Its Customer Distress Index
15 Aug 2018
The addition aims to help support teams uncover sentiment data to better understand their customer relationships.
LinkedIn Sales Solutions Launches Deals
15 Aug 2018
The new feature aims to give reps and managers a better way to understand and manage sales pipeline data.
Engagio Announces ABM Smart Tools
09 Aug 2018
The suite of account-based marketing features enables marketers to increase engagement and improve target account health across multiple account funnels.
Intercom Introduces Custom Bots
08 Aug 2018
The new chatbot technology brings together messengers, apps, and bots with the aim of accelerating sales.
HubSpot Launches Conversations
07 Aug 2018
The new collaborative tool aims to help businesses build better one-to-one relationships.
Zaius Releases Segment Builder 2.0
07 Aug 2018
The new tool enables marketers to build and deliver personalized campaigns across channels.
Partner Sellers Are Underserved in Terms of Resources, Study Finds
03 Aug 2018
MapAnything Launches Distance Matrix API
02 Aug 2018
It calculates the shortest path and true travel time for a combination of locations and destinations.
LiveRamp and Adobe Announce Addressable TV Integration
01 Aug 2018
The integration enables marketers to match up first-party customer data with subscriber lists
Zoho Launches Backstage and Zoho One Updates
31 Jul 2018
The new event management tool covers all stages of an event, while the updates include Zia for Zoho One and a beefed-up search feature.
LinkedIn Redesigns Campaign Manager’s Reporting Experience
26 Jul 2018
The update aims to make it easier for marketers to manage their campaigns.
Zendesk and Ada Announce Chatbot Integration
25 Jul 2018
By bridging the gap between AI and human agents, the integration aims to improve the customer service experience for customers and agents alike. (Featured on SmartCustomerService.com.)
SendGrid Introduces Dynamic Content for Email Templates
24 Jul 2018
The new templates enable users to design and deliver personalized, one-to-one transactional email messages.
ProsperWorks Rebrands as Copper, Announces Google Integration
23 Jul 2018
The rebranded company announces an integration with Google Cloud Platform Data Studio and its participation in Google's SaaS Sales Alignment program.
Pegasystems Launches Pega Digital Experience API
19 Jul 2018
The Pega Digital Experience API aims to enable organizations to deliver superior digital experiences on any web or mobile channel
Study Finds Increasing Interest in the Gig Economy Among Customer Service Agents
19 Jul 2018
DigitalGenius Introduces Conversational Process Automation
19 Jul 2018
The new functionality enables complete resolution of customer support cases. (Featured on SmartCustomerService.com.)
Sonobi and LiveRamp Announce Partnership
17 Jul 2018
The partnership enables LiveRamp IdentityLink customers to build media packages using people-based audiences across Sonobi JetStream.
PipelineDeals Introduces Microsoft Excel Add-in
16 Jul 2018
PipelineDeals' CRM for SMBs includes a Microsoft Excel integration.
Video Calling Has Great Potential for Customer Service, Study Suggests
12 Jul 2018
A new report highlights trends in video calling in customer communications.
Clari and Marketo Announce Partnership
11 Jul 2018
The alliance aims to unite sales and marketing departments.
Liferay Revamps Its Digital Experience Platform and Announces Two New Offerings
10 Jul 2018
The platform's latest version personalizes customer experiences, while Liferay Commerce and Analytics Cloud streamlines B2B purchasing and helps users understand customer activity.
B2B Marketers Still Uncertain About AI, Study Suggests
06 Jul 2018
Silicon Labs Gets More Nimble with Adobe Experience Manager
01 Jul 2018
Flexibility and increased customer insight are among the benefits
Gig Economy Has Contact Center Potential
01 Jul 2018
Customer communities can be a fruitful source of freelance customer service workers
Required Reading: How to Master Sales Enablement
01 Jul 2018
In a world of informed buyers, sales enablement can help organizations set themselves apart
Worldwide Customer Service Takes Cultural Sensitivity
01 Jul 2018
Maintaining a high standard of customer service across geographic boundaries is a tall order. Here's what companies need to know
Push Notification Click Rates Increasing on iOS, Decreasing on Android, Study Finds
29 Jun 2018
Evergage Launches SmartSurveys
28 Jun 2018
The voice-of-the-customer survey tool enables companies to target their questions and use responses to improve experiences in real time.
SessionM Announces Unified Salesforce Integration
27 Jun 2018
The integration with three different Salesforce cloud components is available via Salesforce AppExchange.
TeamSupport Launches IBM Watson-Powered Sentiment Analysis
26 Jun 2018
The technology aims to provide TeamSupport users with deeper insights into how their customers feel about their experiences. (Featured on SmartCustomerService.com.)
Forrester CXNYC 2018, Day Two: Great CX Is an Art and Science
21 Jun 2018
When it comes to customer experience, data science and creativity both have critical roles to play.
Forrester CXNYC 2018: Customer Experience Must Go Beyond Strategy
20 Jun 2018
Your CX efforts need to permeate all areas of the company.
Hortonworks Updates Its Data Platform and Expands Partnerships
18 Jun 2018
The latest version of Hortonworks Data Platform enables organizations to derive value from their data more quickly, reliably, and securely.
Online Video, AR, and VR Technologies Bring Opportunities and Challenges for Marketers
14 Jun 2018
Brainshark Launches Team Dashboards
13 Jun 2018
The visual displays enable sales managers to track the preparedness and progress of their teams.
LinkedIn Launches Carousel Ads for Sponsored Content
12 Jun 2018
The new tool aims to provide B2B companies with a compelling way to tell their brand stories and engage with their target audiences.
SAP Launches C/4HANA
05 Jun 2018
The new suite of CRM solutions aims to help businesses serve and retain customers.
Pegasystems Announces Pega Infinity
04 Jun 2018
The new digital transformation software suite encompasses all Pega solutions.
How to Get Lasting Benefits from Temporary Employees
01 Jun 2018
As temp workers become permanent fixtures in contact centers, how you treat them matters
Despite Technological Advancements, Live Agents Are More Crucial Than Ever
01 Jun 2018
Technologies such as IVR are able to address straightforward questions, leaving the complex ones for agents to handle
Encouraging Companies to Do Good (and Make Money Too)
01 Jun 2018
Customers increasingly expect companies to be good citizens
Helpshift Makes an Impression for Chatbooks
01 Jun 2018
Chatbooks, which transforms digital pictures into physical photo books, transformed its customer service with Helpshift
Social Media Is a Key E-Commerce Channel, Study Finds
31 May 2018
Voximplant Releases Integration with Google's Dialogflow
31 May 2018
The new connector aims to seamlessly integrate Voximplant's telephony platform directly into Dialogflow.
Poor Customer Service Costs Companies $75 Billion Per Year, Study Finds
24 May 2018
Majority of Online Shoppers Are Multitasking, Study Finds
17 May 2018
LinkedIn Announces New Sales Navigator Capabilities
16 May 2018
The new features include redesigned lead and mobile account pages.
Five9 Launches Spring Release 2018
15 May 2018
Enhancements in Five9's Spring 2018 release include new uses of artificial intelligence for routing and workflows. (Featured on SmartCustomerService.com.)
Infusionsoft Launches an Updated Platform for SMBs
15 May 2018
The new version aims to provide a more intuitive experience for small-business users.
Urban Airship Now Supports Google Pay Tickets
08 May 2018
The combination of Google Pay's ticket feature and the Urban Airship platform aims to deliver simplified yet engaging ticketing and boarding pass experiences.
Intouch Insight Launches LiaCX
07 May 2018
The cloud-based CX management software aims to help businesses with multiple locations make the most of their customer experience programs.
Genesys CX18: Introducing AI-Powered Predictive Routing
03 May 2018
The company unveiled an intelligent routing engine and a CX strategy that combines AI with the human touch. (Featured on SmartCustomerService.com.)
Required Reading: Businesses Should Ask Would You Do That to Your Mother?
01 May 2018
Company leaders need to focus on what it takes to make Mom proud, and do likewise.
ON THE SCENE: At Adobe Summit 2018, Adobe Urges Companies to Enter the Experience Business
01 May 2018
At its annual user conference, Adobe urged attendees to make experience their business
IoT Technology Has Huge CX Potential
01 May 2018
Companies can use IoT data to improve product and service delivery
'This Chat, Email, Text, or Social Media Post May Be Recorded for Training Purposes'
01 May 2018
Customers are using more channels than ever to resolve customer service issues. Companies need to harness information across all of these interactions
Rack Room Shoes Steps Up Its Customer Engagement with Salesforce.com
01 May 2018
Thanks to the Marketing Cloud, the shoe retailer sees its email and text campaigns hit their stride
DataFox Launches Inbound IQ
30 Apr 2018
The solution aims to bridge the gap between leads and accounts.
Sprinklr Announces Intuition
26 Apr 2018
The set of artificial intelligence capabilities aims to help companies better manage their digital interactions.
Intercom Launches Business Messenger
24 Apr 2018
The messaging platform is designed to go well beyond chat capabilities.
Bpm’online Updates Its Platform to Speed Digital Transformation
18 Apr 2018
Version 7.12 includes more than 200 enhancements and features.
FICO Delivers Artificial Intelligence in the Cloud
17 Apr 2018
FICO introduces its next-generation Decision Optimization and Enhanced Decision Management Platform.
SAP Completes Acquisition of Callidus Software
05 Apr 2018
With its acquisition of Callidus , SAP aims to put the finishing touches on its intelligent customer experience suite.
Datanyze Launches Account Intelligence Dashboard
04 Apr 2018
Dashboard allows sales professionals to track significant events across a curated list of targeted accounts.
Best Interactive Voice Response (IVR) Systems: The 2018 CRM Service Leaders
01 Apr 2018
Best Workforce Optimization Software: The 2018 CRM Service Leaders
01 Apr 2018
Best Contact Center/Call Center Analytics: The 2018 CRM Service Leaders
01 Apr 2018
Best Call Center/Contact Center Outsourcing Companies: The 2018 CRM Service Leaders
01 Apr 2018
The 2018 CRM Service Rising Stars: CallDesk
01 Apr 2018
CallDesk takes virtual agents farther
The 2018 CRM Service Rising Stars: noHold
01 Apr 2018
noHold simplifies launching chatbots for businesses
The 2018 CRM Service Rising Stars: UJET
01 Apr 2018
UJET speeds customers through channels
The 2018 CRM Service Elite Customers: Vega
01 Apr 2018
Vega takes its cause to social media
In Customer Service, Being Nice Only Goes So Far
01 Apr 2018
Problem solving, rather than relational work, yields higher customer satisfaction.
Customers Come with Baggage
01 Apr 2018
Pre-interaction factors significantly affect customers' perceptions of service interactions
Adobe Summit 2018: Envisioning Tomorrow’s Technology
29 Mar 2018
The intersection of artificial intelligence, augmented reality, and virtual reality will shape the future, speakers say.
Adobe Summit 2018: Companies Should Make Experience Their Business
28 Mar 2018
At its digital marketing conference, Adobe unveiled innovations across its offerings aimed at helping clients achieve that goal.
Required Reading: The Geek, Nerd, Suit Approach to Customer-Centricity
20 Mar 2018
Achieving customer-centricity requires a partnership between IT, analysts, and business strategists.
Salesforce.com Launches Essentials for SMBs
13 Mar 2018
Essentials brings Sales Cloud and Service Cloud capabilities to small businesses.
Adobe Introduces Advertising Cloud Search Tool
07 Mar 2018
The new functionality brings Adobe Sensei's AI and machine learning to search advertising.
Salesforce.com Introduces Conversational Queries
05 Mar 2018
Conversational Queries leverage Einstein Analytics to enable users to ask questions of their data.
Salesforce.com Releases Sales Cloud Einstein Updates
01 Mar 2018
The company is bringing together Sales Cloud Einstein, Salesforce Inbox, and Sales Analytics.
Hyper Relevance: Personalization’s Next Stage
01 Mar 2018
Companies need to seek much greater relevance with customers, Accenture asserts
Marketing Budget Growth Stalls
01 Mar 2018
After three years of increases, marketing leaders are now under pressure to show results
Retailers Must Become More Customer-Centric
01 Mar 2018
Boston Retail Partners challenges companies to meet the expectations of the omnichannel world
Required Reading: Get to Aha! About Your Company’s Identity
01 Mar 2018
Knowing who you are as a company is the foundation of success
Disappearing Content Is Marketing Magic
01 Mar 2018
Platforms like Instagram Stories and Snapchat allow marketers to reach new audiences
With Sprout Social’s Bambu, West Monroe Watches Web Traffic Grow
01 Mar 2018
Using the Bambu platform, the business and technology consultancy turned to its employees to increase website traffic via social media
Zoho Introduces Zia Voice
28 Feb 2018
The conversational AI for sales teams can use speech and chat to give sales intelligence to reps.
Genesys Announces Altocloud Acquisition
27 Feb 2018
With the acquisition, Genesys aims to bolster its AI and machine learning capabilities. (Featured on SmartCustomerService.com.)
DialogTech Launches Conversation Insights Pro
22 Feb 2018
Conversation Insights Pro is an artificial intelligence-powered call scoring solution for marketing and sales.
Zaius Announces Zendesk Integration
14 Feb 2018
The integration makes customer support data available to marketers, with the goal of attaining a more complete view of customers.
Nimble Launches Mobile CRM 3.0
14 Feb 2018
Mobile CRM 3.0 is the latest version of Nimble's mobile contact relationship and pipeline manager.
Adobe Announces New Experience Manager Tools
09 Feb 2018
The capabilities use AI and machine learning to better enable companies to reach consumers across channels and devices.
LinkedIn Announces New Features and Updates for Sales Navigator
08 Feb 2018
The updates aim to make salespeople more efficient.
Intercom Launches Two-Way Slack Integration
08 Feb 2018
Now Intercom users can respond to, qualify, and close on sales conversations from within Slack.
Spanning Enhances Salesforce Data Protection Solution
07 Feb 2018
New Spanning Backup for Salesforce simplifies data and metadata restoration of Salesforce documents.
Infor Launches Networked Order Management
07 Feb 2018
The new solution aims to help companies enhance their omnichannel customer experiences.
Kitewheel Partners with Zeta Global
01 Feb 2018
The alliance brings Kitewheel's orchestration capabilities to the ZetaHub marketing platform.
Zoho Launches an Updated Zoho Sites and Two New Products, PageSense and Flow
30 Jan 2018
All three are part of the company's Zoho One suite of applications.
Amdocs Releases the DigitalONE Platform
25 Jan 2018
The cloud-native digital enablement platform aims to help its customers accelerate their journey to becoming digital service providers.
Panasonic Teams Up with CyTrack to Release a Contact Center Suite
24 Jan 2018
Together, the companies will provide a new offering, Cytrack Customer Experience Solutions.
NGDATA Releases Enhancements to the Lily Platform
23 Jan 2018
The customer data platform's new Group DNA and OneAnalytics will help companies deliver more relevant customer experiences.
Adobe Releases Retail Innovations for the Experience Cloud
16 Jan 2018
The new capabilities use machine learning and AI to drive personalization.
Salesforce.com Announces New Retail Tools
15 Jan 2018
The new features aim to empower retailers to deliver more connected and personalized shopping experiences.
Brainshark Announces Enhancements to Its Coaching Platform
10 Jan 2018
The enhancements aim to provide a more intuitive user experience as well as give managers and peers more flexibility in delivering feedback and assessments.
Sprinklr Announces New Advertising Cloud Solutions
09 Jan 2018
The new solutions aim to solve brands' biggest social advertising challenges.
Tapping Into Social's Sphere of Influence
08 Jan 2018
Digital influencers are the new stars of the internet, and the endurance of social media suggests they'll continue to be valuable. Here's what marketers need to know.
Businesses Need to Know GDPR
08 Jan 2018
Companies worldwide—and marketers in particular—need to prepare for the regulation, which takes full effect in May.
Campus Protein Supplements Its Marketing with Nosto
08 Jan 2018
The vitamin vendor builds customer trust using retail personalization technology
Verint Acquires Next IT
20 Dec 2017
The acquisition includes all of the outstanding equity interests in Next IT and its affiliate, Next IT Innovation Labs.
RedPoint Global Announces an Expanded Partnership with Acxiom
19 Dec 2017
Under the expansion, RedPoint users get access to a continuous flow of third-party audience enhancement data via Acxiom's AbiliTec solution.
PossibleNOW and Scribe Software Announce Partnership
13 Dec 2017
The union is designed to enable customers to accelerate preference-data and application integration ahead of the EU's GDPR.
Lead Liaison Launches Sales Enablement Tools
11 Dec 2017
The new features will work in tandem with its marketing automation solutions.
RedPoint Global Releases RedPoint Data Management 8.0
07 Dec 2017
The new tool aims to help organizations harness massive amounts of data from a wide range of customer touch points to create a unified customer profile.
Pegasystems Announces Pega Deployment Manager
06 Dec 2017
The new tool is designed to help companies jump-start their DevOps initiatives.
Vidyard Launches Platform Updates
05 Dec 2017
The new tools are designed to help marketers attract, engage, and convert more leads with online video content.
Emotion and Management Are Key to CX Success
01 Dec 2017
Companies need to deliver emotionally positive experiences and use CX management
RPA Has Its Upsides
01 Dec 2017
Robotic process automation has been found to increase operational efficiency and reduce costs
Making It Personal for Every Customer
01 Dec 2017
While personalization for a small group of customers is simple, achieving personalization at scale requires a combination of strategy and technology
Uberflip Makes Revinate’s Marketing Content More Hospitable
01 Dec 2017
The provider of hotel operations, marketing, and revenue software turned to Uberflip to improve engagement with its premium content
Gilbane Conference 2017: Marketers Must Compete on Customer Experience
30 Nov 2017
Speakers discussed the importance of using data and artificial intelligence to create exceptional customer experiences.
Gilbane Conference 2017: Using New Technologies to Connect with Customers
29 Nov 2017
The Internet of Things, artificial emotional intelligence, and adaptive content will all lead to a new kind of conversation with consumers, speakers say.
Fuel Cycle Announces Panels
15 Nov 2017
The new integrated research sampling capability aims to make it easier to acquire market intelligence.
ZoomInfo Announces Salesforce Suite
13 Nov 2017
The data-as-a-service solution looks to enable marketing and sales professionals to reach prospects more easily and efficiently.
Dreamforce 2017: Technology Is Revolutionizing Marketing
08 Nov 2017
Experts emphasize that advanced technology is a tool for getting closer to the customer.
Dreamforce 2017: Intelligence Is the Fourth Industrial Revolution
07 Nov 2017
Salesforce.com unveiled new services for its Customer Success Platform and a new strategic partnership with Google.
Campaign Monitor Announces One-to-One Email Marketing Solution
01 Nov 2017
The solution aims to enable marketers to deliver personalized email experiences.
Seeing the Realities of Augmented Reality
31 Oct 2017
The technology is fast approaching, but marketers need to get up to speed before diving in
Sales Success Needs More of a CRM Focus
31 Oct 2017
Salespeople frequently miss targets, which could require a CRM reset
B2B Trails B2C in E-Commerce Effectiveness
31 Oct 2017
B2B companies need to evolve their go-to-market strategies by adopting proven B2C principles
Predator Nutrition Bulks Up Its Loyalty Program with Zinrelo
31 Oct 2017
The sports nutrition retailer leverages Zinrelo's "360-degree" approach to customer interaction
Openprise Announces New GDPR Compliance Features
30 Oct 2017
The latest version of the company's Data Orchestration Platform features new capabilities for GDPR compliance.
Salesforce.com Announces a New AppExchange
24 Oct 2017
The new AppExchange aims to make it easier for customers to discover the right solutions by echoing the consumer buying experience.
Teradata Announces a New Analytics Platform
23 Oct 2017
With the platform, users can employ their preferred analytics tools and engines across data sources at scale.
Adobe Announces the Next Generation of Creative Cloud
18 Oct 2017
The company announced three new applications, a cloud-based photography service, and a range of updates for a number of its flagship applications, as well as new integration features linking Creative Cloud and Marketing Cloud.
SAP, with IBM, Announces Enhanced Hybris Commerce for Telecom and Media Companies
16 Oct 2017
SAP Hybris Commerce, the ‘teleco and media accelerator,' aims to help telecommunications and media companies deliver better customer experiences.
DMA’s &Then 2017: Marketing Requires Data, Creativity, and Vision
11 Oct 2017
Opportunities presented by emerging technologies like augmented reality and self-driving cars were hot topics on day two of the conference.
DMA’s &Then 2017: Today’s Marketing Landscape Poses Big Challenges, and Even Bigger Opportunities
10 Oct 2017
The ever expanding role of data and technology has made the marketer's job bigger, more challenging, and potentially more rewarding.
Actifio Announces Sky Platform 8.0
04 Oct 2017
The latest version of the company's Sky Platform is a cloud-centric solution that aims to accelerate digital transformation initiatives.
Chute and Hootsuite Announce Partnership
02 Oct 2017
The alliance enables joint customers to access and share content gathered through Chute within Hootsuite.
Blockchain Technology Fosters Its Own Concerns
29 Sep 2017
The financial transaction security technology leaves many companies worried
Companies Need a Presence on Channels They Don’t Own
29 Sep 2017
Consumers begin in non-company-owned channels and end up in company-owned ones to resolve service issues
Companies Are Content with Content Marketing
29 Sep 2017
Revenue growth is being driven by efforts to engage with increasingly hard-to-reach audiences
Digital Transformation Needs to Happen Now
29 Sep 2017
The clock is ticking for companies that have been unwilling to embrace change
Vega’s Instagram Efforts Bear Fruit with Conversocial
29 Sep 2017
The provider of plant-based food products turned to Conversocial for help engaging customers on the social media channel
SugarCon 2017: Act-On Software Announces Act-On for Sugar bundle
28 Sep 2017
Meanwhile, partners and guests at the conference emphasized how analytics can show a smarter way forward—whether you're engaging customers or building a baseball team.
SugarCon 2017: Sugar Doubles Down on the ‘R’ in CRM
27 Sep 2017
The company heralds a new focus on relationships with two product lines, and releases updates and new products.
Intercom Announces New Features for Its Live Chat for Sales Solution
20 Sep 2017
The new features aim to help businesses develop a single view of the customer and deliver a single experience for the end user.
App Annie Announces Android Metrics for China
18 Sep 2017
Along with the company's iOS metrics for China, the new metrics aim to deliver a comprehensive view of China's mobile app economy.
Act-On Software Announces Engagement Insights
15 Sep 2017
The new reporting tool aims to simplify data exportability and report sharing.
TouchCR Announces Customized Data Services
13 Sep 2017
Distinct marketing data services are now available in customizable packages.
LinkedIn Marketing Solutions Announces Audience Network
06 Sep 2017
The native advertising network enables marketers to expand their reach.
Adobe Announces New Capabilities for Advertising Cloud and Marketing Cloud
30 Aug 2017
The new capabilities focus on digital audio advertising and email marketing.
ZingBox Announces Collaboration with VMware
28 Aug 2017
The alliance aims to bring enhanced security to enterprise IoT implementations.
The 2017 CRM Market Influential Leaders: Farid Dordar, Founder and CEO, PerfectMind
28 Aug 2017
From fighter to CRM frontman
The 2017 CRM Market Influential Leaders: Ryan Holmes, Founder and CEO, Hootsuite
28 Aug 2017
Making social media marketable
The 2017 CRM Market Rising Stars: Engagio
28 Aug 2017
Selling account-based everything
The 2017 CRM Market Rising Stars: TapInfluence
28 Aug 2017
Identifying social media mavens
The 2017 CRM Market Rising Stars: Vidyard
28 Aug 2017
Taking video marketing viral
Best Small-Business CRM Software Suite: The 2017 CRM Market Leaders
28 Aug 2017
Our picks for the best CRM software suites for small businesses with comparisons and descriptions of each offering.
Best Marketing Automation Software: The 2017 CRM Market Leaders
28 Aug 2017
Our picks for the best marketing automation software. The CRM Market Awards honor the best offerings in marketing technology.
Best Business Intelligence and Analytics Software: The 2017 CRM Market Leaders
28 Aug 2017
Our picks for the top business intelligence and analytics software. The CRM Market Awards analyze the top offerings from the leading companies.
The 2017 CRM Market Elite Customers: Investopedia
28 Aug 2017
The financial website selected Sailthru to remodel its email newsletter program
Augmented Reality Is Piquing the Interest of Marketers
28 Aug 2017
Adoption is still low, however, and further penetration will likely rely on mobile devices
Spotify Links Musical Tastes to Marketing
28 Aug 2017
Through its Understanding People Through Music initiative, Spotify wants to help marketers reach consumers based on what they stream
IBM Announces Spectrum Protect Plus
23 Aug 2017
The data protection solution is designed for virtual machine administrators.
NICE Announces Its Compliance Center
21 Aug 2017
The solution aims to reduce the risk of regulatory breaches.
Nimble Launches Smart Contacts Add-In for Microsoft Edge
16 Aug 2017
The add-in brings Nimble's social business insights capabilities to the browser.
Salesforce.com Expands Design Capabilities for Community Cloud
15 Aug 2017
The expanded features aim to simplify the process of building branded digital destinations.
LinkedIn Expands Its Marketing Partner Program
09 Aug 2017
The company enlisted 19 new partners in three new specialization categories.
Vungle Announces SDK for Fire Tablets
04 Aug 2017
Vungle's software development kit for Amazon's Fire tablets will be available in September.
Salesforce.com Announces New Lightning Features
02 Aug 2017
The new tools aim to provide users with better ways to interact with customers.
Customer Preferences Drive B2B E-Commerce Growth
31 Jul 2017
B2B e-commerce will reach $1.2 trillion by 2021; companies need to become more digitally savvy to remain competitive
The Rise of Mobile Wallets —and What Marketers Need to Know
31 Jul 2017
Rapid growth in mobile payments offers a real opportunity for businesses, and marketers in particular, to transform their customer relationships
NetApp Loses Nothing in Translation with SDL
31 Jul 2017
The global storage and data management provider used SDL to deliver content in 16 languages simultaneously
LinkedIn Marketing Solutions Announces Website Demographics
26 Jul 2017
The solution aims to help marketers discover the professional traits of their website visitors.
Aptos Announces TXT Retail Acquisition
24 Jul 2017
Together, the two companies aim to empower retailers to be more competitive via omnichannel transformation and a focus on building customer loyalty.
Cloud-based Como Launches Como Sense Express
19 Jul 2017
The solution is an entry-level version of the company's Como Sense customer engagement and loyalty platform.
SurveyMonkey Announces People Powered Data Platform
17 Jul 2017
The platform aims to enable businesses to transform voices and opinions into actionable data.
Salesforce Announces Einstein AI and Analytics for Field Service Lightning
12 Jul 2017
The offering aims to empower the mobile workforce with new intelligence and insights.
Wellspring Acquires Covalent Data
10 Jul 2017
The provider of technology transfer solutions adds intelligent search tools to its portfolio.
PowerObjects Releases PowerChat for Microsoft Dynamics 365
05 Jul 2017
The latest Microsoft Dynamics 365 add-on from PowerObjects allows users to interact with website visitors from within the Microsoft environment.
A Common Sense–Based Approach to Account-Based Marketing
29 Jun 2017
ABM is often misunderstood, so marketers need to develop a clear definition of the practice before deciding whether it's right for them
Consumers Unsubscribe for Many Reasons
29 Jun 2017
Companies can address these issues with a customer-first approach across all channels
It’s the End of the Ad as We Know It
29 Jun 2017
Organizations should shift spending from ad interruptions to branded relationships
The 5 Ways Mobile Will Impact Retail
29 Jun 2017
Mobile technologies will take employees out of back rooms and put them on the floor
Investopedia Takes a New Marketing Tack with Sailthru
29 Jun 2017
The financial website selected Sailthru to remodel its email newsletter program
You Don't Need a CRM Re-Launches as NoCRM.io
28 Jun 2017
The latest incarnation of the solution focuses on lead management and looks to simplify the way SMBs manage the sales process.
CrowdTwist Launches Loyalty and Engagement Application through the Oracle Cloud Marketplace
26 Jun 2017
The application aims to assist marketers in managing loyalty programs and capturing customer profile data.
Brainshark Announces Integration with Microsoft Dynamics 365
21 Jun 2017
The integration provides sales teams with access to Brainshark resources directly from within the Microsoft system.
Gravy Analytics Announces Adsquare Partnership
19 Jun 2017
The partnership brings Gravy Audiences to adsquare's Audience Management Platform.
IBM and Hortonworks Announce an Expanded Partnership
14 Jun 2017
The two companies will focus on delivering data science and machine learning capabilities to more developers across the Apache Hadoop ecosystem.
SDL Adds Neural Machine Translation to Its Enterprise Translation Server
12 Jun 2017
The technology aims to speed up the process of customizing communications for international customers and prospects.
Alteryx Announces the Connect Platform and Yhat Acquisition
07 Jun 2017
The Connect platform focuses on data discovery and collaboration, while the Yhat acquisition aims to bolster the company's analytics offerings.
Anexinet Launches Mobile Customer Self-Service Development Platform
05 Jun 2017
The platform aims to empower organizations to become more customer-centric via mobile apps designed to enhance customers' experiences.
Salesforce Announces Sales Cloud PRM App
31 May 2017
The app aims to accelerate and simplify channel sales.
Improving the Marketer-Agency Model
26 May 2017
Companies are just as much to blame for bad marketing relationships
ON THE SCENE—CRM Evolution: Relationships Are Just as Important as Intelligence
26 May 2017
While AI has its advantages, it can't display empathy, which is why businesses need to build relationships
A Marketer’s Guide to The Internet of Things
26 May 2017
To remain competitive, marketers need to prepare now to capitalize on IoT technology
Avidia Bank Cashes In on the Cardless Trend Using Hootsuite
26 May 2017
The social platform helps harness influencers to spread the word on the bank's mobile app
Wiredrive Accelerates Customer Success with Totango
26 May 2017
The media sharing and collaboration firm has built stronger bonds with its customers
Infosys Launches Boundaryless Data Lake Solution
24 May 2017
The solution, which runs on Amazon Web Services, looks to help enterprises derive insights from large amounts of data. Plus, Infosys releases AI platform Nia.
Brightcove Launches Enterprise Video Initiative
22 May 2017
Enterprise Video Initiative extends Brightcove's cloud video platform to support internal video initiatives.
NGDATA to Acquire Eccella
17 May 2017
The acquisition will enhance support for NGDATA customers and expand the company's global presence.
Brainshark and Seismic Announce Partnership
15 May 2017
The new solution aims to empower salespeople by providing them with a single source for their training, coaching, and collateral needs.
Oracle Launches API Platform Cloud Service
10 May 2017
The new service expands the integration offerings of Oracle Cloud Platform.
Vonage Announces Connectivity to Microsoft Workflow Automation Suite
08 May 2017
The company releases a connector to Microsoft's suite of workflow automation tools that makes it easier to add text messaging and text-to-speech capabilities.
AdRoll Announces AdRoll Pro for Agencies
03 May 2017
The solution aims to help marketing agencies drive results for their clients while reducing friction for their teams.
Aurea Acquires Jive
01 May 2017
Aurea has acquired social community software provider Jive for $462 million.
Making the Most of Marketing Money
28 Apr 2017
How to develop a successful CRM strategy while simultaneously enabling connections between consumers.A Q&A with Brian Border, vice president of CRM at Shutterfly
Advertising Returns to Local TV
28 Apr 2017
Spending on TV advertising is expected to soar, despite the trend to cut the cord
Vodafone Sharpens Supply Chain Management with Celonis
28 Apr 2017
Thanks to the vendor's Big Data process mining analytics, the telecom giant's business operations get more transparent, and leaner
CRM Evolution, Day 2: Defining Customer Engagement, and How to Refine It
26 Apr 2017
Like any relationship, it requires a lot of work.
CRM Evolution Day 1: Personalization Requires Technology and the Human Element
25 Apr 2017
'Customers want to be loyal to you…but we don't necessarily roll out the red carpet and make it easy for them to remain loyal to us,' says an expert on brand advocacy.
Swiftpage Celebrates 30 Years of Act!
19 Apr 2017
Launched 30 years ago, the Act! solution continues to evolve with the ever-changing landscape of the CRM industry.
Mirabel Technologies Launches Marketing Manager
17 Apr 2017
The platform aims to address the challenges of prospecting, visitor identification, and data appending.
Kyvos Insights Now Supports Google Cloud
12 Apr 2017
Users can now use Kyvos' solution to analyze data in the Google Cloud environment.
Upland Software Launches LeadLander Update
10 Apr 2017
The latest version of the platform aims to improve website lead conversions and overall user experience.
SAS Launches Machine Learning Platform SAS Viya
05 Apr 2017
At SAS Global Forum 2017, the company unveils new products and hosts a talk from an Orlando Magic executive.
SAS Global Forum 2017, Day 1: New Releases Make Data and Analytics More Accessible
03 Apr 2017
Data Step Debugger, SAS Graphics Accelerator, and Edge to Enterprise Analytics make analytics accessible to all skill levels.
BrandMaker Launches Customer Engagement Cloud
29 Mar 2017
The solution aims to transform marketers' communications with prospects through personalized content.
Genesys Adds PureCloud Customer Experience Solutions
27 Mar 2017
The trio of solutions composes an expanded customer experience platform.
To Grow Revenue, Increase CX Scores
27 Mar 2017
Study finds a distinct link between CX Index scores and revenue potential
Digital Marketing Investment Shifts Focus
27 Mar 2017
Digital marketing will approach $120 billion by 2021, but marketers are shifting strategies to adjust to a post-digital world
Mobile Payment Technologies Set to Increase
27 Mar 2017
Reports from Juniper and Forrester indicate that use of mobile payment solutions will increase for both businesses and consumers
The 2017 CRM Service Leaders: Web Support
27 Mar 2017
The 2017 CRM Service Leaders: Enterprise Feedback Management
27 Mar 2017
The 2017 CRM Service Leaders: Contact Center Outsourcing
27 Mar 2017
The 2017 CRM Service Rising Stars: Jive Talking—and Listening
27 Mar 2017
The social communications platform provider brings creativity to collaboration
The 2017 CRM Service Rising Stars: Verint Makes Strong Moves Across Channels and into the Cloud
27 Mar 2017
The vendor's acquisition strategy takes it in completely new directions
The 2017 CRM Service Elite Customer Companies: OwnerListens
27 Mar 2017
Avaya-owned Zang's text messaging platform helps keep OwnerListens in the conversation
Adobe Summit 2017, Day 2: 'We Are the Experience Ambassadors'
23 Mar 2017
Businesses must pay attention to the role of emotion and expectations in customer experience, speakers say.
Adobe Summit 2017: Introducing Experience Cloud
22 Mar 2017
The vendor announced the launch of a set of cloud services for creating exceptional customer experiences, as conference speakers stressed the importance of crafting them.
Oracle NetSuite Global Business Unit Announces New Partners
20 Mar 2017
Diverse group of four organizations join the NetSuite Solution Provider Program.
Unisys Launches Machine Learning–as–a–Service
15 Mar 2017
The solution uses machine learning to power predictive and prescriptive analytics.
Flyr Launches a Video Creation Platform
13 Mar 2017
The AI-powered platform enables users to quickly create and share video content.
Gartner Data and Analytics Summit 2017, Day 3: The Future of Analytics
09 Mar 2017
'What data do we need?' and 'Who does the analysis?' are among the questions that help unlock where analytics is going.
Gartner Data and Analytics Summit 2017, Day 2: The Evolution of Analytics
08 Mar 2017
Analytics is shifting from being 'in the business' to being 'the business' itself, embedded into operational processes and platforms and including predictive and prescriptive tools.
Gartner Data and Analytics Summit 2017, Day 1: The IoT Is Coming
07 Mar 2017
Business strategy is depending on an expanded vision of data and analytics, especially with the Internet of Things looming.
Oracle and Pluralsight Announce Partnership
01 Mar 2017
The collaboration aims to provide developers with a range of cloud learning and enablement resources.
Roots Branches Out with Hootsuite
27 Feb 2017
The company taps Hootsuite for all its social media management, and its holiday 2016 campaign was a hit on Instagram
SAP Announces a Rebranded Cloud Platform
27 Feb 2017
The company hopes to address customers' critical business needs with a variety of new capabilities.
Leveraging the Three Stages of Analytics
27 Feb 2017
Analysis of consumer information has become a complex, multistage process. Businesses need to understand each stage—and how they work together—to be competitive
Enterprises Increasingly Adopt IoT Elements
27 Feb 2017
Organizations are set to increase IoT spending to optimize operations, but the technology isn't without risks
Consumers Open to Robo-Advisory Services
27 Feb 2017
Financial services customers see benefits in using computer-generated services
Wearables to Shift from Wrist- to Body-Worn Devices
27 Feb 2017
Once that happens, enterprise applications of the technology will soar
Brainshark and Highspot Release Sales Enablement Software
22 Feb 2017
The integrated sales enablement solution aims to make sales reps more effective with their conversations.
IBM Storage Solutions Team Up with Hortonworks Data Platform
15 Feb 2017
The collaboration aims to enable IBM clients to use existing and future investments in IBM storage to deploy Hadoop-based Big Data applications.
Oracle Launches Data Integrator Cloud
13 Feb 2017
The service aims to simplify and accelerate data integration.
InMoment Announces Explore
08 Feb 2017
The analytics solution enables companies to derive real-time insights from existing customer data.
Salesforce Closes Its Acquisition of Sequence
06 Feb 2017
The design strategy vendor counts Apple, Best Buy, and Chipotle among its clients.
Salesforce Announces Super Bowl Tracking Tool
01 Feb 2017
The Big Game Social Tracker will monitor social media activity before, during, and after the Super Bowl this weekend.
Businesses Do Better with Customer-First Marketing
01 Feb 2017
Customer satisfaction is 269 percent higher when marketing puts consumer needs first
SMBs Embrace Social Media Marketing, Study Finds
01 Feb 2017
Social media is the top marketing channel used by small and midsize businesses, and it's only growing, according to BIA/Kelsey
Marketing Needs a Story to Tell
01 Feb 2017
Brand storytelling has become an essential element of company success
Gold Eagle Revs Up Social Media Marketing with SML
01 Feb 2017
The car cleaner company gets a big boost in brand awareness with a word-of-mouth campaign
LiveIntent and LiveRamp Announce Partnership
30 Jan 2017
Together, the two companies aim to provide organizations with competitive people-based marketing capabilities.
Datalog.ai Launches MyPolly, an AI Platform for Continuous Conversation
25 Jan 2017
The technology enables dynamic interactions with virtual assistants
Aprimo Announces Platform Updates
23 Jan 2017
The enhancements aim to accelerate marketing campaigns and increase ROI
SteelHouse Releases Free Viewability
18 Jan 2017
The new capability aims to provide advertisers with improved visibility into ad performance.
Tipalti Announces Integration with LinkTrust
16 Jan 2017
The combined solution brings together Tipalti's automated global partner payment features and LinkTrust's real-time advertisement tracking capabilities.
Teradata Announces Teradata Database on Microsoft Azure
11 Jan 2017
The combined solution pairs Teradata's warehousing and analytics with Azure's deployment ability.
CenturyLink Acquires SEAL Consulting
09 Jan 2017
The acquisition builds upon CenturyLink's partnership with SAP.
Remark Media Announces a Collaboration with Tencent
04 Jan 2017
The two companies will work together on a precision marketing solution.
How to Succeed at Mobile Marketing
01 Jan 2017
Marketers need to meet consumers on the platforms they're already using and connect the dots between them
Consumers Prefer Personalization; Businesses Can’t Deliver
01 Jan 2017
Personalized product offerings and services translate to higher sales, but companies are still in the early stages, according to Accenture
Local Ad Revenue Is Expected to Increase
01 Jan 2017
BIA/Kelsey predicts growth, especially for online and digital advertising revenue
iflix Produces Boffo Brand Awareness with RadiumOne
01 Jan 2017
Although competing in a crowded market, the streaming and video services provider was able to significantly increase its subscriber base
Yellowfin Announces Web-Based Application Connectors
19 Dec 2016
Yellowfin Connectors enable users to view and share third-party data and analytics directly through the platform.
OneSpot Announces OneSpot Insights
14 Dec 2016
The content marketing analytics and intelligence tool aims to help digital content teams determine how their branded content is being consumed.
Instant Technologies Announces Instant Chime 2.5
12 Dec 2016
The updated solution offers a virtual agent platform aimed at improving enterprise integration and customer engagement.
Criteo Launches Kinetic Design
07 Dec 2016
The ad building technology aims to deliver visually striking, on-brand real-time ads that are contextualized for each customer.
Gilbane Conference 2016, Day Two: Forging a Human Connection
01 Dec 2016
Personalization and video marketing can help create valuable relationships with customers.
Indoor Location Technologies Create CRM Opportunities for Retailers
01 Dec 2016
Analytics are needed to make the data generated useful, ABI Research suggests
New Uses for Marketing Automation
01 Dec 2016
The already effective technology will become even more valuable in the future
JustFab Fashions More Personal Marketing with Sailthru
01 Dec 2016
The digital retailer created more targeted email and web campaigns using the customer retention solution
Gilbane Conference 2016, Day One: Delivering a Comprehensive CX
30 Nov 2016
Getting the right content to customers and building a narrative around your brand are paramount to success in the digital marketplace, speakers say.
Attentive Launches an AI Information Assistant
28 Nov 2016
The solution, which is compatible with Salesforce, Hubspot, and Slack, can provide up-to-date information on lead investments and competitor launches.
Oracle Acquires Dyn
21 Nov 2016
With the acquisition, Oracle aims to extend the capabilities of its cloud computing platform.
Lattice Engines Launches a Predictive Application on the Oracle Cloud Marketplace
16 Nov 2016
The solution assists marketers with executing personalized campaigns aimed at their highest-value targets.
SOCi Announces Instagram Integration
14 Nov 2016
The social media marketer, which allows businesses to manage their social media pages on a single platform, adds Instagram to the mix.
SAP Announces Updates for HANA and its Apple Partnership
07 Nov 2016
The new capabilities accelerate workflows in the cloud and introduce mobile device functionality.
Vungle Releases Dynamic Templates
02 Nov 2016
The solution provides advertisers and publishers with a variety of unique, and adaptable, ad templates.
Native Ads: Balance Brand Promotion with Compelling Content
01 Nov 2016
With the right execution, native advertising can be an effective component of any marketing strategy
Google Cracks Down on Intrusive Ads
01 Nov 2016
Pop-up ads will drop companies in Google search listings
Advocate Marketing Has Four Personality Types
01 Nov 2016
Knowing where customers fall can improve contacts with them and their followers
PuzzleSocial Pieces Together Winning Engagement with Tapjoy
01 Nov 2016
Its crossword app sees a rise in revenue and retention using the monetization platform
SAP Announces S/4HANA Enhancements
31 Oct 2016
The new release focuses on supply chain improvements.
Oracle Updates Its Marketing Cloud with Data Management Features
26 Oct 2016
The new features are designed to help marketers segment audiences based on device, channel, and media environment.
Collibra Announces Updated, 'Consumerized' Data Governance
24 Oct 2016
Collibra 5.0 includes a data catalog and a number of new usability features.
DMA's &Then 2016: Day 2 Focuses on Ethics and Relationship Building
19 Oct 2016
The organization unveiled new standards for data usage, and former NBA star Kobe Bryant closed out the conference with a talk on teamwork.
DMA's &Then 2016: Data's Ever-Growing Role
18 Oct 2016
The conference focused on the changing definition of data—and the various new ways it's being generated, collected, and used.
LiveRamp Launches IdentityLink
12 Oct 2016
The solution aims to power 'people-based marketing' by unifying cross-channel data.
Deloitte Digital Announces CloudMix Enhancements
10 Oct 2016
The updates include expanded integrations with Salesforce Service Cloud and NetSuite
NGDATA Acquires Personalized Video Platform Rednun
05 Oct 2016
The company's customer experience solution will now be bolstered by real-time video content.
Marketo Releases Account-Based Marketing Tools
03 Oct 2016
The suite of new features are designed to help marketers deliver personalized messages across channels.
Ad Blocking War Heats Up
01 Oct 2016
Education, not technology, could be the key to letting ads get through
Insights-Driven Businesses Succeed in the Digital Age
01 Oct 2016
Companies that capitalize on data will see the biggest revenue boosts
The Rise of the Sharing Economy
01 Oct 2016
Although the term itself might be vague, the fundamental principles of the disruptive business model are here to stay
Opternative Sees a Brighter Future for Its Customers with Desk.com
01 Oct 2016
The digital eye-care provider decreases response times, builds efficiency, and strengthens customer service
Salesfusion Updates Its Account-Based Marketing Solution
28 Sep 2016
The enhancements can make the targeting process simpler—and show you which accounts to target.
Microsoft Announces a Partnership with Adobe, and New Offerings
26 Sep 2016
The alliance aims to help companies deliver personalized experiences to customers, while the new releases promote AI and collaboration.
SAP Announces Hanalyzer and HANA Updates
21 Sep 2016
The company released the latest version of its project management tool Hanalyzer, as well as SAP HANA express edition, a streamlined version of its platform.
Salesforce.com Announces Artificial Intelligence Tools
19 Sep 2016
Salesforce Einstein brings AI capabilities to every Salesforce Cloud.
LinkedIn Launches CRM Partner Program
14 Sep 2016
The new initiative enables Sales Navigator to integrate with leading CRM systems.
SteelHouse Releases Creative Suite for Digital Ads
12 Sep 2016
The solution, which features a creative library and an ad builder, integrates with Getty Images and YouTube.
Infer Launches Analytics Package for Microsoft Power BI
07 Sep 2016
The new solution identifies untapped revenue opportunities in the sales pipeline.
Email Marketing Best Practices
01 Sep 2016
It's a fast-paced, mobile-first world, and marketers need to deliver something of value to customers and prospects
Artificial Intelligence Gains Interest in E-Commerce
01 Sep 2016
Pinterest and eBay have invested in AI to improve shopping experiences
Content Marketing Must Adapt to Be Relevant
01 Sep 2016
Users want tools that are more versatile and support more platforms and file formats
Lenovo Attracts More Video Watchers—and Learns More About Them—with Vidyard
01 Sep 2016
A new marketing solution helps the technology maker track video performance
Genesys Acquires Interactive Intelligence
31 Aug 2016
The transaction aims to bolster Genesys's customer experience offerings and global market presence. (Featured on SmartCustomerService.com.)
Actifio Announces OnVault Data Retention
29 Aug 2016
The data virtualization company looks to make data graveyards useful with its data retention solution.
Teradata Announces Aster Analytics Updates
24 Aug 2016
The company introduces new deployment options for Hadoop and Amazon Web Services.
AppNexus Releases Marketplace Transparency Tools
22 Aug 2016
The new features aim to assist publishers and advertisers in identifying and remedying problems with their deals and real-time bidding strategies.
ClearSlide Announces Updated Outlook Solution
17 Aug 2016
Support for Outlook 2016 and new template options that are easier to find and use round out the updated sales and marketing platform.
Salesforce.com Announces Salesforce Inbox Calendar
15 Aug 2016
The solution is an intelligent calendar designed specifically for salespeople.
Socedo Announces Marketo Integration
10 Aug 2016
The solution can help users identify and engage sales-ready leads based on social media activity in their Marketo databases.
Swirl Launches on Oracle's Marketing AppCloud
08 Aug 2016
The Mobile Presence Management and Marketing Platform can use in-store shopper behavioral data to deliver personalized digital content to customers.
MaritzCX Launches ActionCX
03 Aug 2016
ActionCX from MaritzCX turns customer feedback into insights that can drive company-wide change.
Vizury Enhances Mobile Marketing and Commerce with Personalized Messaging [Video Interview]
03 Aug 2016
One of Vizury's key capabilities is the use of personal marketing messages, which the company uses to help marketers ensure that their products are purchased rather than abandoned.
Magento Acquires RJMetrics
01 Aug 2016
The new solution—Magento Analytics—looks to provide users with actionable data and insights.
Localytics Announces Integration with Google's DoubleClick
27 Jul 2016
The integration provides Localytics customers with insight into the behaviors of users acquired from DoubleClick campaigns.
Salesforce.com Launches Shield for Financial Services Cloud
25 Jul 2016
The solution aims to assist financial services providers in complying with industry regulations.
Make Time for Just-in-Time Marketing
25 Jul 2016
Companies that invest in JITM see 25 percent higher revenue growth
More Marketers Must Move to Mobile Technologies
25 Jul 2016
Companies need to add mobile messaging to their marketing mix
The 2016 CRM Market Leaders: Small-Business CRM Suite
25 Jul 2016
The 2016 CRM Market Leaders: Marketing Solutions
25 Jul 2016
The 2016 CRM Market Leaders: Business Intelligence
25 Jul 2016
The 2016 CRM Market Rising Stars: NGDATA Optimizes Customers' Experiences with Timely, Relevant Offers
25 Jul 2016
The 2016 CRM Market Rising Stars: Vibes Integrates Mobile Messaging and Mobile Wallet into Marketing Campaigns
25 Jul 2016
The 2016 CRM Market Influential Leaders: Evan Spiegel, Cofounder and CEO, Snapchat
25 Jul 2016
The 2016 CRM Market Elite Customers: Dormify
25 Jul 2016
The e-commerce home furnisher increases email revenue with the help of marketing automation provider Dotmailer
Mozenda Adds Support for Microsoft Azure
20 Jul 2016
Mozenda users can now add the web as a direct-input data source.
Wiredrive Integrates with Adobe Creative Cloud
18 Jul 2016
The new integrations—with Premiere Pro, After Effects, Photoshop, and Illustrator—aim to streamline workflows for marketing and promotional campaigns.
Sitecore and Microsoft Announce Expanded Partnership
13 Jul 2016
The extended alliance will see enhancements to Sitecore's offerings for Microsoft Azure.
Digital Natives Versus Digital Migrators: Does It Matter Where You Start?
01 Jul 2016
Although digital-born companies and traditional retailers are facing different challenges, both must deliver on their brand promise and offer personalized experiences to succeed in today's environment. Part of a special Retail Report
Pantheon Is on a Retargeting Roll with AdRoll
01 Jul 2016
The Web site management platform lowers retargeting costs and increases click-through rates
Unisys Releases New ClearPath Forward ePortal
29 Jun 2016
The solution's new version aims to improve organizations' IT infrastructure.
IBM Announces Completed Acquisition of EZSource
27 Jun 2016
The two vendors aim to accelerate companies' adoption of hybrid cloud solutions.
Salesforce.com Releases Pardot Engagement Studio
22 Jun 2016
The platform aims to be a command center for B2B marketing teams.
SAP Announces Cloud Identity Access Governance
20 Jun 2016
The new service looks to assist organizations in identity management and compliance processes.
Localytics Launches Uninstall Tracking
15 Jun 2016
The new feature aims to help businesses re-engage with users who have uninstalled their apps.
Microsoft Announces LinkedIn Acquisition
13 Jun 2016
The software giant looks to incorporate LinkedIn's capabilities into a number of its products, including Office and Dynamics CRM.
Workfront Releases a Mobile Marketing App
08 Jun 2016
The app aims to help marketers manage their projects and teams while on the go.
The Media Trust Launches SMART Suite
06 Jun 2016
The solution aims to provide publishers with greater control over their ads.
Localytics Announces Its New Geofencing Platform, Places
01 Jun 2016
The solution aims to bridge the digital and physical worlds with location data analysis and real-time push notifications.
Beyond the Three V's of Big Data
01 Jun 2016
There are as many as five V's, but one trumps all of them
The Four Stages of Mobile Marketing Maturity
01 Jun 2016
Marketers must craft their campaigns based on their organization's level of sophistication
Pointific Gets a Bigger Revenue Slice with Cake
01 Jun 2016
The digital ad agency can track its performance in real time with Accelerize's ROI measuring tool
CRM Evolution 2016: Great Digital Experiences Can Require a Culture Change
25 May 2016
Companies that resist digital transformation may need their mind-set disrupted.
CRM Evolution 2016: Marketers Stress Getting Personal with Customers
24 May 2016
In connecting with customers, companies should reach out on a human level: telling stories, creating personas, and building loyalty and trust.
SuiteWorld 2016: NetSuite Launches SuiteBilling
18 May 2016
The new cloud-based order and billing solution headlines a day of product announcements, including updates to OneWorld and Intelligent Order Management.
SAP Announces SAP XM Online Media Network
16 May 2016
The new platform seeks to build a direct connection between advertisers and publishers.
Marketo Summit 2016: Marketo Releases Platform Upgrade for 'Tomorrow's Marketer'
11 May 2016
Project Orion aims to give companies the tools for interacting with customers at every step of their journey.
gen-E Launches OpsCenter InfiniView
09 May 2016
The solution aims to improve business performance by contextualizing large volumes of data.
PFL Launches Tactile Marketing Automation on Salesforce AppExchange
04 May 2016
The new solution's features aim to optimize the use of direct mail.
InviteManager Provides One-Stop Shop for Customer Entertainment
02 May 2016
The solution aims to handle all aspects of event management.
How to Succeed in Real-Time Marketing
01 May 2016
Connecting with customers at critical moments in the buying process is becoming the new imperative
Ritani Crafts Finer Customer Service with NewVoiceMedia
01 May 2016
The luxury jewelry maker's new solution helps the contact center double as a ‘sales center'
IBM Announces New Flash Storage Solutions
27 Apr 2016
The new offerings aim to assist users in managing and deriving value from Big Data.
Jabil and Microsoft Collaborate on Predictive Analytics Solution
25 Apr 2016
The solution, which relies on Microsoft Azure Machine Learning, aims to predict potential failures in the manufacturing process.
SAS Global Forum 2016: The Internet of Things Takes Center Stage
20 Apr 2016
As speakers addressed the rise of the Internet of Things, SAS introduced Analytics for IoT, Customer Intelligence 360, and the Viya architecture.
[24]7 Launches Customer Acquisition Cloud
18 Apr 2016
The solution is the result of [24]7's acquiring Campanja and EngageClick.
Apttus Announces New Solutions at its Accelerate 2016 Conference
13 Apr 2016
The company prominently featured the Apttus Intelligent Cloud and Apttus E-Commerce solution.
Vonage Brings gUnify Connector to the Oracle Cloud Marketplace
11 Apr 2016
The gUnify Connector aims to give cloud-dependent companies streamlined client management.
SAP Data Maintenance and SAP Hybris Commerce Offer New Integration
06 Apr 2016
The two solutions join up to assist online marketers with a host of pricing and real-time features.
SADA Systems' SalesAtlas Aims to Lift Customer Engagement
04 Apr 2016
The all-in-one solution provides engagement management tools from a single dashboard.
New Marketing Automation Hits the Mark
01 Apr 2016
Mobile and social media offerings enable organizations to have more targeted interactions
Advocate Marketing Has Big Benefits
01 Apr 2016
But first businesses need to better manage customer feedback
Mobile Marketing Is Essential for Brand Differentiation
01 Apr 2016
Companies need to make their marketing immersive for the most impact
Act-On Software Helps Truity Credit Union Connect with Customers
01 Apr 2016
Thanks to the marketing automation platform, a small bank hones sharper email campaigns
Looker Joins Forces with IBM Cloud Data Services
30 Mar 2016
The partnership aims to address customers' data analysis needs more quickly.
DataMentors Announces New Marketing Cloud
28 Mar 2016
The solution looks to build a single customer view utilizing data from multiple channels.
Adobe Summit, Day 2: Data Isn't Everything
24 Mar 2016
Creativity and innovation are also crucial, a point made by presenter (and movie star) George Clooney.
Adobe Summit, Day 1: Don't Just Sell Products—Create Experiences
23 Mar 2016
Finding ways to connect directly with customers is paramount.
Qognify Launches VisionHub Video Management System
21 Mar 2016
The solution aims to provide extensive video surveillance and security management capabilities to organizations with high security needs.
Gartner Business Intelligence and Analytics Summit, Day 2: Creativity Is Key
16 Mar 2016
Speakers and sessions focused on approaching data and analytics in nontraditional ways.
Gartner Business Intelligence and Analytics Summit, Day 1: Data Analysis Must Drive Business Decisions
15 Mar 2016
The Internet of Things will mean more data, and more need for analytic tools.
NGDATA Teams Up with Predictive Analytics Specialist Zementis
09 Mar 2016
The CX management provider's new partnership aims to improve organizations' real-time predictive analytics strategies.
PGi Announces iMeet Updates
07 Mar 2016
The latest version of the collaboration solution includes improvements to the iMeet desktop application.
NetSuite Acquires IQity's Cloud Business Solution
02 Mar 2016
The acquisition yields a joint cloud software system that enables management of multiple business operations.
EnterpriseDB Partners with Google Cloud Platform
29 Feb 2016
The new collaboration aims to provide users of Google Cloud Launcher with improved database management capabilities.
InMoment Announces Full Integration of Its Voice of Customer Solution
24 Feb 2016
The solution enables customers to recount their experiences with brands in their own words.
GMC Software and SundaySky Team Up on Personalized Video Solution
22 Feb 2016
The new partnership provides businesses with an easy-to-use means of delivering video communications to consumers.
Return Policies Affect Consumer Behavior
22 Feb 2016
Longer return windows make returns less likely
Print Is Still Important in a Multichannel World
22 Feb 2016
Print catalogs are growing as an effective marketing tool
The 2016 CRM Service Leaders: Web Support
22 Feb 2016
The 2016 CRM Service Leaders: Enterprise Feedback Management
22 Feb 2016
The 2016 CRM Service Rising Stars: Support.com Revolutionizes Customer Support in the Digital Age
22 Feb 2016
The 2016 CRM Service Rising Stars: Zendesk Builds Closer Relationships Between Businesses and Customers
22 Feb 2016
The 2016 CRM Service Elite: Michigan Veterans Affairs Agency
22 Feb 2016
Salesforce Service Cloud lets Michigan's VA agency give veterans a much-needed boost
The 2016 CRM Service Elite: Rx Outreach
22 Feb 2016
With VoltDelta, Rx Outreach rolls out improved voice self-service and scheduled campaigns to better connect with customers
Flowroute Announces Software Development Kit
17 Feb 2016
The kit helps developers incorporate calling and messaging integration into their apps and services.
Brainshark Launches Sales Coaching Solution
10 Feb 2016
Brainshark for Coaching aims to help sales managers mentor their reps.
Speech Analytics Vendor Voci Partners with Phone Service Provider Vaspian
08 Feb 2016
The partnership aims to deliver speech analysis speech-to-text solutions to small and medium-size businesses.
iConect Integrates its eDiscovery Platform With Microsoft Office 365
03 Feb 2016
Users of the company's Xera system can now search their entire document collections within Office 365.
ALL IN ALL IS ALL WE ARE: Gen X Experiences Middle Age
02 Feb 2016
Squeezed between the Boomers and the Millennials, Gen Xers face the dual responsibilities of caring for aging parents and their own children.
Fraud Hits Digital Advertising Hard
02 Feb 2016
Invalid traffic, content sharing, and malware cost the digital ad industry $8.2 billion per year
Consumer Narcissism Is on the Rise
02 Feb 2016
A university study urges businesses to invest in greater customization to meet the trend
Paychex Heightens Client Response and Retention with MaritzCX
02 Feb 2016
The payroll services provider uses the platform's survey, feedback, and data-mining tools to help keep customers happy—and make new ones
IBM Announces Improvements to Its Connections Solution
01 Feb 2016
The new features seek to improve collaboration and the mobile experience.
IBM Cloud to Redesign Shop Direct's Financial Services Platform
27 Jan 2016
The agreement is part of a long-term innovation partnership between the two companies.
CloudEngage Introduces ActionPop Promotions
25 Jan 2016
The solution aims to increase Web and mobile conversion rates in the retail and automotive industries.
CenturyLink and SAP Announce Partnership
20 Jan 2016
The agreement brings CenturyLink's services to the SAP HANA Enterprise Cloud.
RetailNext Announces New Features and Partnerships
18 Jan 2016
The company has expanded its analytics platform and introduced new third-party applications.
InMoment Teams Up with RapidMiner
13 Jan 2016
The new partnership brings RapidMiner's predictive analytics capabilities to InMoment's Voice of the Customer solution.
NICE Acquires Nexidia
11 Jan 2016
The union between the two companies seeks to provide a superior analytics solution.
Vuzix and APX Labs Collaborate on Smart Glasses Upgrade
06 Jan 2016
Vuzix M100 wearables come equipped with APX Labs' Skylight software, which will also be compatible with the forthcoming M300 model.
NICE Engage Platform Integrates with Microsoft's Skype for Business
04 Jan 2016
The solution brings real-time customer information and 100 percent call recording to Microsoft's communications system.
With Bad Customer Service, Inactivity Costs
01 Jan 2016
Employee silence about colleagues' mistakes hurts the bottom line
Retail Predictions for 2016
30 Dec 2015
Mobile will continue to dominate, but businesses need to be aware of the platform's risks.
Rave Mobile Safety’s Smart911 Improves Emergency Response
29 Dec 2015
The service allows users to provide emergency responders with important information to reduce response time. (Featured on SmartCustomerService.com.)
Microsoft Acquires Big Data Solution Provider Metanautix
21 Dec 2015
The new partnership seeks to improve how businesses handle data from various sources.
True Influence Launches Data-as-a-Service Platform InsightBASE
16 Dec 2015
The new platform aims to improve B2B marketing performance by providing insight into online behavior.
GI Insight Study Finds Omnichannel Approaches Are Falling Short
14 Dec 2015
Research indicates that though consumers use multiple channels in their shopping journeys, companies are not successfully implementing omnichannel marketing strategies.
Telecom Solution Vendor Flowroute Partners with SmartNode Maker Patton
09 Dec 2015
The new partnership brings Flowroute's innovative communications solutions to Patton's router and controller products, helping businesses marshal telecom resources to improve the user experience.
NetSuite Announces New Tools for OneWorld
07 Dec 2015
The new features aim to improve businesses' management and experience abroad.
PipelineDeals Introduces Connect Integration for Email
02 Dec 2015
The new interface allows users to access PipelineDeals sales and account management platform directly from their inboxes.
Microsoft Announces New Communication, Customer Intelligence, and App Development Solutions
30 Nov 2015
The new features seek to provide a more collaborative business environment and improve performance—particularly when it comes to mobile.
CareerBuilder Survey Sees Increase in Employees Shopping Online at Work
25 Nov 2015
More employees are using mobile devices to work in a little office holiday shopping—and on social channels especially they're a "captive audience."
Online Shopping to Increase Over Thanksgiving Weekend, Deloitte Says
23 Nov 2015
Black Friday will see a rise in cyber-shopping as the retailer advisory firm predicts more money spent—and more of it online—this year.
InMoment Partners with VoxPopme for Video Voice of the Customer
20 Nov 2015
The integration adds video as a voice of the customer feedback medium.
Salesforce.com’s Pardot Marketing Automation Platform Integrates with Gmail
03 Nov 2015
Sales reps can gain access to client and prospect information as well as lead scores and grades within the popular email platform.