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Cloud-based CRM

Cloud-based Customer Relationship Management (CRM) systems provide all types of organizations with powerful, flexible, and reliable CRM tools and resources. Cloud-based CRM tools are available to staff in the office and out in the field. Explore the latest news, analysis, and advice related to cloud-based CRM here.

Features

Equipping the Gen Z Employee

What the newest employees want from the CRM systems their bosses insist they use.

Voice AI Joins the CRM Conversation

Integrating voice technology, conversational AI, and CRM systems can vastly improve the customer journey.

The Best CRM Software, Solutions, and Innovators: The 2024 CRM Industry Awards

Our 23rd annual awards recognize the vendors and innovators that shone the brightest in the past year.

The Best CRM Software and Solutions: The 2024 CRM Industry Leader Awards

Our top five picks in 11 categories point the way forward with the best products and capabilities hitting the market in customer service, marketing, and sales.

ViewPoints

AI Agents: What Businesses Should Know and How to Leverage Them

Start planning now to bear the fruits of productivity gains, cost savings, and enhanced capabilities.

AI Paired with the IoT Means Retail Goes Real Time

Pairing AI with data from IoT devices, underpinned with an event-enabled approach, is changing the way retailers do retail—from the shop floor, to understanding customer experiences, to optimizing stock levels in the warehouse.

Customer Care Teams Have Much to Gain Using Generative AI

Brands of all sizes are putting generative AI to work, rapidly scaling customer engagement strategies and creating more efficiencies throughout their customer service efforts.

AI and CRM: Don’t Get Left Behind

Leveraging AI in your loyalty and engagement strategy offers new opportunities for innovation and growth. Here's how to set your company up for success.

Columns

Where Does CRM Adoption Stand Today?

From data-entry drudgery to making people's work lives easier (and more productive).

GenAI: Reaping the Benefits and Navigating the Challenges

The technology is well on its way to being a contact center fixture.

Data Headlines Our 2024 Awards

None of the solutions we celebrate can work without data that is current, relevant, and accurate.

An AI Answer to the Disturbing State of Sales

Too many companies are being complacent when it comes to branching out into AI.

Buyer's Guide Partners