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Cloud-based CRM

Cloud-based Customer Relationship Management (CRM) systems provide all types of organizations with powerful, flexible, and reliable CRM tools and resources. Cloud-based CRM tools are available to staff in the office and out in the field. Explore the latest news, analysis, and advice related to cloud-based CRM here.

Features

Tips for Driving Customers to Self-Serve

Make self-service options readily available, easy to use, and valuable.

Voice AI Becomes a Moneymaker

Hospitality outlets can now take advantage of voice ordering to increase revenue and retention.

Social Re-Emerges as a Customer Service Channel

AI is making social support more of a viable option this time around.

Use Generative AI to Create Video Marketing and Sales Content

Video creation with automation is easier, but it still needs human oversight.

ViewPoints

GenAI-First Agentic Ecosystems Are Driving a Composable Commerce Transformation

An ecosystem built from modular and interchangeable components can work seamlessly across key retail functions

How to Navigate CRM Implementation Risks

By identifying these risks early in the process, you can mitigate their impact.

Static Documents Lead to Unnecessary Risk—Here’s How Automation Can Help

Automation can solve these challenges by ensuring real-time data accuracy, improving security, and reducing operational friction.

The Future of Hospitality: Bridging Physical Touchpoints With CRM Systems

Integrating kiosks with CRM infrastructure is not simply a tech upgrade—it's a strategic investment in guest engagement, operational efficiency, and competitive differentiation. 

Columns

Will AI Replace Contact Center Agents?

The notion of using technology to shrink contact centers has come up repeatedly through the years.

Yes, AI Will Take Over Some B2B Sales Roles

Have AI support you, not replace you.

Voice AI Is Fueling Serious Investment Interest

VCs see exciting opportunities for the technology in the B2C and B2B sectors.

Meet the New (Customer) Bot, (Not) the Same as the Old Bot

Companies will need a way to verify that a bot is acting with consent.

Buyer's Guide Partners