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Cloud-based CRM

Cloud-based Customer Relationship Management (CRM) systems provide all types of organizations with powerful, flexible, and reliable CRM tools and resources. Cloud-based CRM tools are available to staff in the office and out in the field. Explore the latest news, analysis, and advice related to cloud-based CRM here.

Features

The Leading Companies and Hottest Trends and Technologies in Customer Service, Marketing, and Sales: The 2026 CRM Top 100

CRM magazine presents its eighth annual rundown of the leading companies and hottest trends in customer relationship management.

The Top Customer Service Trends and Technologies for 2026: Customer Service Is Getting Supercharged

AI is opening new doors for contact center agents, managers, and customers.

The Top Marketing Trends and Technologies for 2026: Marketing’s Age of AI Has Arrived, Now Comes the Hard Part

From zero-click search to "AI slop" fatigue, the trends reshaping marketing this year require more than automation; they demand new strategies and tactics.

The Top Sales Trends and Technologies for 2026: Traditional Sales Pillars Get Upended This Year

AI is flipping the script on decades-long sales processes and platforms.

ViewPoints

Buying Groups Evolve. So Should Your Marketing

B2B marketers need to create a buying group strategy that accounts for constant change with relevant, recent data.

Voice AI: The Dos, the Don’ts, and What’s Next

Here's a practical guide to putting voice AI to work for your business.

Should Contact Centers Build or Buy Voice AI?

Whether a vendor owns and operates the model infrastructure is a critical concern.

Generative Video Can Be CX's Sharpest Tool

Generative video can show customers exactly what they need to see, assembled from their product or account state, to solve their particular issue.

Columns

A Vertical Focus Is the Key to AI Adoption

Success relies on speaking the customer's language and addressing their specific needs.

The Marketer’s Guide to Answer Engine Optimization

Shoppers are loyal to convenience.

Boosting CX Worker Productivity in the AI Age

Agentic AI combined with customer-facing human agents will transform service.

How Does CRM Affect Private Equity Investment?

Investors need a window into the health of a business.

Buyer's Guide Partners