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Cloud-based CRM

Cloud-based Customer Relationship Management (CRM) systems provide all types of organizations with powerful, flexible, and reliable CRM tools and resources. Cloud-based CRM tools are available to staff in the office and out in the field. Explore the latest news, analysis, and advice related to cloud-based CRM here.

Features

QR Codes Failed Because the Ask Was Bigger Than the Reward. That’s Changing

After many false starts, QR codes have finally found their footing, but marketers need to treat the post-scan experience as seriously as the code itself.

Keeping Customer Data More Secure with AI

AI might have the best chance of catching data threats at the hands of AI.

Video Raises the Bar for CX Operations

Video customer service tools abound, and we break down some of them here.

The Leading Companies and Hottest Trends and Technologies in Customer Service, Marketing, and Sales: The 2026 CRM Top 100

CRM magazine presents its eighth annual rundown of the leading companies and hottest trends in customer relationship management.

ViewPoints

Beating the Noise: Predictable Outbound Sales in the AI Era

Modern outbound sales demands are moving from volume-driven activity to system-driven precision.

The Platform That Built You Can Also Break You

Women founders and entrepreneurs can maintain brand resilience amid an increasingly fragmented internet.

Trusted AI in Enterprise CRM: Moving Beyond the Hype to Practical Implementation

Why most enterprise AI initiatives fail in CRM environments, and what organizations must build internally before expecting business impact from AI features.

Speed, Clarity, and Seamless Handoffs: What Customers Actually Need to Feel Closure

Customer support teams that prioritize speed, clear communication and seamless AI-to-human handoffs give customers the sense of resolution that drives trust and long-term loyalty.

Columns

I’m Looking Forward to More QR Codes

It's not conjecture or hyperbole; QR codes truly are back, and this time around they might have actually have staying power.

The CCaaS Opportunity Ahead: How Vendors Can Lead the Next Wave

Contact center-as-a-service solutions remain a core platform, but their roles are evolving

Cold Circuits, Warm Heart: AI and Empathy in CX

Customers will judge the interaction in front of them.

The Marketer’s Guide to Answer Engine Optimization

Shoppers are loyal to convenience.

Buyer's Guide Partners