Sticky messaging and memorable content can help buyers think of you when they're ready to purchase.
Kellie Walenciak //
10 Jun 2022
If you understand the CLV of each customer, you effectively have a list telling you which customers offer the most promise—and where to invest your marketing dollars.
Lee Barnes //
07 Jun 2022
The "right" tools will vary based on multiple factors, from business size to use cases to the kinds of data you have at your disposal. But there are some tools marketers can't compete without.
Jeff Haws //
31 May 2022
Not all who disengage are lost. Dormant customers represent a big opportunity for businesses to reengage and drive revenue, if done in a mutually beneficial manner.
Tal Klein //
26 May 2022