The Best CRM Software, Solutions, and Innovators: The 2024 CRM Industry Awards

Our 23rd annual awards recognize the vendors and innovators that shone the brightest in the past year.

The Best CRM Software and Solutions: The 2024 CRM Industry Leader Awards

Our top five picks in 11 categories point the way forward with the best products and capabilities hitting the market in customer service, marketing, and sales.

Five Top Innovating CRM Companies for 2024: The CRM Conversation Starters

These vendors kept the industry abuzz with products, services, and integrations that add up to innovation in sales, marketing, and customer service.

The Best Small and Midmarket CRM Suite: The 2024 CRM Industry Leader Awards

How to Select and Deploy GenAI Tools to Reach Your Next Customer

GenAI can both optimize your marketing strategies and maximize efficiency.

Integrating AI in CRM: Enhancing Sales Forecasting and Pipeline Management

Businesses hoping to remain competitive in a world driven by analytics need these capabilities.

IoT and CRM Synergy: Driving Customer Satisfaction to New Heights

The combination of IoT and CRM improves customer satisfaction by enabling real-time data-driven insights and customized interactions.

Overcoming Your Sales Team’s ‘Evolutionary’ Resistance to CRM

A new approach to change management is desperately needed to foster CRM adoption and empowerment for sales reps.

Data Headlines Our 2024 Awards

None of the solutions we celebrate can work without data that is current, relevant, and accurate.

CRM, AI, and Technology Investment: Too Much of a Good Thing?

Despite the countless dollars companies are spending on AI, the quality of the experiences they provide to customers continues to decline.

CRM Embraces Financial Transactions Like Never Before

Pricing and payment processing are getting more integrated into CRM systems.

Dispatches From CRM’s Front Lines

Deployments and training aren't always dry affairs.