Reality Check

The Reality of AI—Once You Get Past the Hype

Artificial intelligence is widely claimed, but practical uses are not widely found just yet

With AI for Sales, Familiarity Breeds Respect

The more sales professionals look at AI for sales, the more they like what they see

AI Is Driving Sales Management’s Interest Across the Board

Not surprisingly, artificial intelligence is infusing every part of the sales process

Will Robotic Process Automation Replace Human Workers?

Automation will bring changes that rival those of the Industrial Revolution

4 Things to Know About the AI for Sales Marketplace

Artificial intelligence is fundamentally changing CRM, and it deserves your attention now

Customer Service Is Everyone’s Responsibility

Companies have to start organizing their culture around putting the customer first

Analytical Advances Unlock the ‘How’ of Selling

Sales reps know what they need to do, but how to do it is a moving target

Small Businesses, Take Note: AI Is Ready for Prime Time

It's not just for big enterprises anymore. Even mom-and-pop shops can use AI to optimize sales

With B2B Marketing, It’s Back to the Basics

Time to kill your martech stack—or at least simplify your approach

Innovation Is What Makes Us Great

Customer service flourishes in a climate where people are free to innovate, and fail, and start over again

With Sales Effectiveness Down, Companies Should Rethink Their Sales Process

Despite major leaps in technology, sales performance trends remain disconcerting. It might be time to blow things up

Gas Prices Fuel UCS, Web Conferences

The need to reduce travel spurs front-office solutions

Three Cheers for Honest CRM Vendors

Dishonest practices that overpromise and underdeliver must be rooted out

An Unlikely Pairing: Analytics and Video

The technologies will play a bigger role in everyday business processes and mobile devices

Hiring Reps? Get Them a Digital Research Assistant

Sales intelligence systems help shorten ramp-up time

Marketing + Sales + CRM = Big Impact

Winning formula links essential modules on the same platform

CRM’s Most Underutilized Feature

The industry needs to overcompensate for its tragic misuse of compensation management.

Supplying the Law of Demand

Make sure you're delivering messages that customers want to hear

A Quarter-Century in CRM

An industry veteran looks back at the lessons learned over the course of 25 years.

The Greening of CRM

Sustainability, in all its forms, may be the industry's next big thing.