Few Companies Meet Accessibility Standards
28 Oct 2024
As the European Accessibility Act deadline looms, businesses need to act swiftly.
Sellers Who Use AI Meet Quota More Often
25 Oct 2024
Gartner finds AI partnerships, mentalizing, and tactical flexibility as top seller competencies.
Marketing Leaders Can’t Prove Their Value
24 Oct 2024
Few also receive credit for their contributions to business outcomes, Gartner finds.
Consumers Want Businesses to Stay Out of Politics
21 Oct 2024
Bentley-Gallup survey finds Americans want companies to stay quiet on public policy
Marketing Needs More Collaboration with Security
15 Oct 2024
A lack of cooperation has led to an increase in data breaches.
Contact Centers Are Ripe for Tech Investment
03 Oct 2024
AI's actionable insights can be a game changer, CCW Digital finds.
Required Reading: Sales Take Place Below the Surface
01 Oct 2024
The tech buying process involves emotion-based decisions.
Digital Doubles Are a Good Alternative to Algorithms
23 Sep 2024
Consumer-owned AI agents offer real business benefits, Forrester says.
GenAI Is Critical to Contact Center Success
17 Sep 2024
Contact centers can use AI to improve experiences and drive growth, Forrester finds.
Only 14% of Customer Service Issues Are Fully Resolved in Self-Service
12 Sep 2024
Customers can struggle to resolve even simple issues without assistance, Gartner finds.
AI Can Be Detrimental to CX
10 Sep 2024
Gartner finds that there's customer pushback against AI that hinders getting to a human agent when self-service fails.
Forrester Identifies the Top Emerging Technologies
22 Jul 2024
GenAI, turingbots, and IoT security are expected to deliver the fastest ROI.
B2B Marketers’ Skills Are Changing, LinkedIn Finds
19 Jul 2024
Innovative thinking, problem solving, and adaptability will be key.
Technology Investments Don’t Stop CX Decline
17 Jul 2024
Two studies show that consumers are still underwhelmed by customer experiences.
AI Ethics a Top Consumer Concern
15 Jul 2024
CX Network report shows that consumers want greater transparency
Most Marketers Experience Collaboration Drag
27 Jun 2024
Too much collaboration can harm worker productivity and retention, Gartner finds.
Marketing Budgets Fall 15 Percent
25 Jun 2024
Gartner's CMO Survey reveals marketing budgets are just 7.7 percent of revenue in 2024.
Firms Must Center Revenue Processes on Customer Value
20 Jun 2024
Forrester unveils the Opportunity Lifecycle framework to help companies become customer-obsessed.
Customer Service Innovators More Likely to Use GenAI
17 Jun 2024
Companies that use generative AI have a competitive edge, Deloitte finds,
U.S. Shoppers Favor Retailer-Owned Ads
20 May 2024
Retail media networks are preferable and pack more influence, Intellias finds,