Our 22nd annual awards recognize the vendors and innovators that shone the brightest in the past year.
Our top five picks in 11 categories point the way forward with the best products and capabilities hitting the market in customer service, marketing, and sales.
These vendors kept the industry abuzz with products, services, and integrations that add up to innovation in sales, marketing, and customer service.
Generative AI will revolutionize the sales force automation platform, enabling sales leaders to unleash new insights, engage customers in new ways, and take a new approach to deal strategy.
Sales automation tools can be integrated into the sales funnel to make sales tasks quicker and easier, allowing salespeople to spend more time personalizing their interactions with buyers.
Various forms of AI and descriptive and predictive analytics have been used in the back office for decades, and we're now seeing them being brought into the front office to power personalization in customer engagement.
Delight customers, drive business growth, and foster lasting loyalty by prioritizing appreciation, honesty, responsiveness, and ease of experience.
Contact centers are highly complex, and they need lightning-fast decision makers.
Amid a decline in customer experience quality, leaders will need to demonstrate value.
Firms want to stand out on customer experience, and CRM (and AI) can help.
Here's a simple approach to driving more action from your CX program.