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Mobile CRM

Customer Relationship Management (CRM) tools designed for mobile devices including smartphones and tablets ensures your sales team always has access to customer data at their fingertips from anywhere they go.

Features

For Better Customer Service, Look into the Future

Companies can anticipate and address needs in advance with the right data, technology, and personnel

Use Digital Platforms to Drive In-Store Traffic, and Vice Versa

Online and offline environments are no longer competitors for the same retail customers

The Best CRM Software, Solutions, and Innovators: The 2020 CRM Industry Awards

Our 19th annual awards recognize the vendors that shone the brightest during the past year.

The Best CRM Software and Solutions: The 2020 CRM Industry Leader Awards

Our top five picks in 10 categories point the way forward with the best products and capabilities hitting the market in sales, marketing, and customer service.

ViewPoints

For Mobile Ad Advertisers, 2020 Will Have a 5th Quarter

Get ready, because Q5 2020 is coming. You heard that right. We believe there will be a 5th quarter in 2020 for Facebook and Google mobile app advertisers.

Why CRM Needs to Serve Your Whole Organization, Not Just Sales

To treat your customers the way they'd like to be treated, you need to know them inside and out. A unified CRM platform can create a high-def picture of them.

5 Tips for Managing Customer Opt-In Data

Controlling this vital data will help you not only comply with regulations but expand opportunities to start and continue conversations with your customers and prospects.

What Every Retailer Needs to Know About Live Chat in 2020 (and Beyond)

The ongoing pandemic means that e-commerce is booming, and so is live chat—because if customers on your website have questions or concerns, they don't want to wait for email.

Columns

Value, Not Volume: The New Bar for Good Marketing

The coming revolution in marketing is not simply a matter of increasing and improving use of digital channels. It rests on a better and better-integrated understanding of customers.

Digital Agility Will Be the Key to Continuity in 2021

The pandemic has shown that just about anything that can be done in person can be done digitally

Customer Experience in the Post-Pandemic World

It's time to move ahead and not wait for things to go back to "normal," because the meaning of normal has changed, and consumers' expectations have been permanently altered.

Data Links Disparate Technology Demands

"Every step you take toward being a data-forward marketing organization is a positive one."

Buyer's Guide Partners