One of the best moves that brands can make in 2021 is to prioritize customer retention, which means reassessing your past strategies and adding value to your customer experiences.
Jenn Horner //
12 May 2021
Customer data comes from disparate sources, and the key to using it for market differentiation is bringing it all together.
Tom Treanor //
08 Apr 2021
A new class of AI-powered solutions now has the ability to harness CRM data, merge it with multiple sources of sales and marketing information, and intelligently predict the likelihood of customer actions and behaviors.
William Li //
06 Apr 2021
And here's how to help them: design CRM tools that help them succeed at what they do best—sell.
Katrina Gosek //
25 Mar 2021