Articles for Leonard Klie
Salesforce Launches Einstein 1, Einstein Copilot, and Expanded Google Partnership at Dreamforce
Salesforce is extending its artificial intelligence capabilities with new Einstein 1 platform tied to Data Cloud, the Copilot assistant, and other generative AI.
AI Profoundly Influenced Our Awards This Year
Just about every CRM vendor or service provider highlighted in our awards section as done something with generative AI.
Required Reading: Ad Agencies Need a Radical Makeover
Fees should be based on quality and quantity rather than hours.
Conversational AI Spending in Contact Centers to Rise
Gartner eyes huge spending increases this year and next on conversational AI and digital assistants.
Analytics Continues Its Charge Beyond the Phone
Speech analytics' greatest strength, going beyond the medium or channel context, is the ability to create an overview of customer interactions.
Microsoft Intros Sales Copilot at Inspire Partner Event
Microsoft Sales Copilot is the latest AI tool to help guide sellers and create content for them.
Threads Launches with Expected Advertising Impacts
Meta's new Threads platform is set to rival Twitter but could outpace it in marketing reach, CRM insiders hint.
AI Is Generating All the Buzz
Seventy-three percent of U.S. marketing professionals have reported using generative AI tools as a part of their work today.
Required Reading: The Experience Mindset Is All About a Balance
Companies that address both customer and employee experiences grow faster.
Marketers Need to Embrace Personalization
10 Ways Generative AI Can Improve Customer Experiences
On Day 2 of CX Connect, eGain executives highlighted 10 ways customer experience teams can use generative artificial intelligence.
CXConnect Speakers Outline Strategies for Coming Through Economic Hardship
TeamSupport and NICE execs call for companies to implement AI, self-service, standard responses, chatbots, analytics, and collaboration tools.
NICE's CX Head Doubles Down on Automation and AI at Interactions
During his morning keynote and an exclusive interview with CRM magazine, NICE's president of the CX Division, Barry Cooper, reinforced his company's commitment to artificial intelligence.
NICE Adds to Enlighten AI at Interactions Event
NICE's Enlighten Copilot, Autopilot, and Actions combibne generative AI with data from its CXone contact center platform.
Required Reading: Business Relationships Need Insta-Trust
Start customer negotiations by establishing confidence in your problem-solving skills.
Customer Service Woes? Don’t Tell Me
There might be lot more quiet quitting in customer service than companies care to admit.
Required Reading: Follow This Blueprint to Build Company and Customer Experiences
Creating the right company culture requires the right foundation.
Across CRM Industry Verticals, There’s More That Unites Than Divides
One commonality: All eight industry verticals are investing heavily in CRM initiatives right now.
Branding, Like Making Brandy, Is an Art and Science
Assemblage blends elements and contexts to create meaning.
Adobe Rolls Out Firefly Generative AI
At Adobe Summit, Adobe introduced Firefly and Sensei GenAI across its marketing and creative clouds.
Salesforce Goes All in on GPT with Einstein GPT
Salesforce adds Einstein GPT to its complete line of CRM products for sales, marketing, service, commerce, and IT.
Latest Technology Trends Show CRM's Versatility
Companies will only succeed in the metaverse if they have the right technology, bandwidth, and staff to sustain it.
Some CRM Advice for the New Congress
Consumer privacy and security should become big priorities.
When Will ChatGPT Be Ready for Business?
The AI chatbot shows promise, but it's not yet capable of customer interactions at scale.
Required Reading: Complaints Are the Gifts That Keep Giving
When handled properly, complaints can offer real rewards.
You Need to Be on B2B Marketplaces
Roughly 40 percent of businesses now purchase as much as half of their goods and services through B2B marketplaces, and that figure will only grow.
Required Reading: Rethinking the ABCs of Selling
Companies need to move away from the old "Always Be Closing" mind-set.
Please, Just Give Us All the Information We Need
To win the American people's vote (i.e., business), companies need to do a much better job of educating them.
Just 15 Percent of B2B Customers Resolve Issues in Self-Service
Gartner urges customer-centric design and guideposts along the self-service journey.
Required Reading: TSIA Leaders Pen the Digital Transformation Playbook
Business transformation requires a rethinking of traditional business models.
At Dreamforce, Salesforce Updates Marketing Cloud with Genie Innovations
Powered by Salesforce Genie, Marketing Cloud unveils real-time customer data platform innovations.
At Dreamforce, Salesforce Debuts Slack Canvas for Team Collaboration
Slack canvas provides teams a new surface to capture and share knowledge and access and take action on Salesforce Customer 360 data directly in Slack.
Required Reading: Education Isn’t Just for Kids Going Back to School
Informed consumers are key to company and customer success.
The Industry Outlook Is Rosy, and We Have the Numbers to Prove It
Across each CRM technology sector, the worldwide market valuation is rising, and the upsurge is expected to continue.
First-Contact Resolution Should Be a Higher Priority
ContactBabel says companies see the need to reduce the number of contacts but aren't following through.
Google Further Delays Cookie Phase-Out
Google has again pushed back its planned elimination of third-party cookies in its Chrome browser, now until late 2024, citing the need for more testing of its Privacy Sandbox API.
Challenging Times Lie Ahead; Bold Action Is Required
The opportunities for the CRM industry couldn't be better. Nor could the outlook, as we uncovered in our fourth annual 'CRM Top 100' issue.
E-Commerce’s Better-than-Expected Boom
Forrester clocks returns far higher than projected.
Apple’s Ad Performance Tracking Additions Fall Flat
Ad industry insiders see the moves as providing little value to most.
Netflix, with Microsoft, Changes Ad Plans
Netflix has named Microsoft as partner for a new ad-supported consumer subscription plan.
TikTok Launches Follow Me for SMBs
Follow Me is a free program to help small businesses get started on TikTok.
Required Reading: Strategies for Navigating the ‘Metail Economy’
Companies need to transform their businesses to thrive in the me-centric revolution.
With All the Tools Available, You Only Have Yourself to Blame for Poor Service
Many customers (like me) are not shy about expressing their displeasure with companies when they fail to meet expectations.
Forrester’s Harley Manning Passes Down 5 Universal CX Truths Before Retiring
Forrester CX North America closing keynote outlines five customer experience truths that stand the test of time.
New Business Rules Require Data Democratization, Forrester CX Speakers Urge
Forrester CX North America Day 2 keynoters highlighted the importance of the right people having access to the right data in the right context to best impact customer experience.
CX Index Shows a Decline, Creating a Huge Opportunity, Forrester Reports
The Forrester CX Index showed its largest decline in seven years, but companies can rebound, Forrester analysts reported at the firm's CX North America event.
The New Marketing Is a Cognitive Process
Savvy marketers are turning to brain science to learn how to appeal to customers on a new level.
Pega Announces Everflow Acquisition at PegaWorld iNspire
New capabilities to find and fix process inefficiencies will extend Pega's AI-powered decisioning and workflow automation capabilities.
Meta Touts Messaging as the Future of Business at Conversations Event
Meta announced plans to expand messaging capabilities for businesses looking for simpler connections with customers.
Most SMBs Plan to Outsource
Digital marketing and customer support are top targets for SMBs to turn over to outside agencies, Clutch finds.
Adapt to Gain an Advantage
Given our current economic uncertainty, companies naturally want to make sure that every dollar spent is producing concrete returns.
Consumers Do Contact Customer Service After Proactive Outreach
Flaws in proactive customer service can cause more harm than good, Gartner finds.
Satisfaction Does Not Guarantee Loyalty
Impressions go a lot further in ensuring repeat business.
Where Has the Time Gone?
Once upon a time, high costs, limited functionality, and low adoption, among other things, threatened to make CRM systems obsolete. Thankfully, the industry didn't give up.
CRM’s Storied Past
The milestones that brought CRM to where it is now
CRM Has a History of Aspiration, Accomplishment, and Automation
Analysts reflect on an industry that has seen many challenges overcome and others yet to be resolved.
Required Reading: Putting Empathy in Action
Genesys CEO advances the Experience Index as an NPS replacement.
Nex-Tech Boosts Subscriber Engagement 375 Percent
A Facebook integration with Calix Marketing Cloud yields results at 66 percent lower campaign costs.
Connecting in a Post-COVID World Doesn’t Have to Be Complicated
Remote or partially remote workforces are likely to be with us for quite some time.
Google Shifts to Topic Modeling
Ads will be based on customers' browsing histories.
Proposed Legislation Targets Data-Driven Advertising
The bill would limit the so-called ‘surveillance advertising' model.
CX Today Demands Hyper-Personalization, Kustomer Speakers Assert at CX Connect
Personalization is customers' top priority when dealing with companies, and CX organizations need to make that a priority, according to Kustomer research presented on CX Connect's third day.
Our New Normal Is a De-Centered Contact Center, CX Connect Speaker Stresses
Contact centers in the post-COVID world will not be centralized, and companies need to be prepared for them to offer frictionless service, Alvaria CTO stresses during CX Connect's day three opening session.
CX Connect Speaker Identifies the Five Customer Experience Traps That Derail Company Growth
Zendesk marketing leader Josh Bean says high-performing companies value CX, while low-performing ones fall into several traps.
Don't Forget Employees in the Experience Equation, CX Connect Speaker Urges
Companies can't treat customer and employee experiences in isolation; they are part of the Total Experience, CSG exec says in CX Connect Day 2 Opener.
Voicebot Design Needs to Be Simple, Gridspace Execs Contend at CX Connect
Artificial intelligence is great, but artificial wisdom is even better, CX Connect presenters said today. (Featured on SpeechTechMag.com.)
Few Adults Consider Climate Impacts of Purchases
Forrester Research finds that only 32 percent of U.S. adults say climate change concerns affect purchase decisions.
Required Reading: Loving Relationships with Customers Have Great Worth
Customers want to feel worthwhile in their dealings with companies.
Zoom Launches Zoom Contact Center
After a failed attempt to acquire Five9 last year, Zoom enters the cloud contact center market with a product of its own. (Featured on SmartCustomerService.com.)
Google Will Add Privacy Sandbox to Android, But the Adtech Industry Questions Its Motives
Google's ad identifier shake-up is little more than the search giant playing catch-up behind Apple, ad industry insiders maintain.
Required Reading: Keeping Pace with Customers Is a Worthy Goal
Interactions today need to be personalized, inviting, and inclusive.
Things Can Only Get Better from Here—and the Future Looks Bright for the CRM Industry
2021 wasn't great, but we are cautiously optimistic that a new normal is settling into place.
Social Commerce to Reach $1.2 Trillion by 2025, Accenture Finds
Accenture expects social media purchases to outpace traditional ecommerce by three times in just three years.
Expect the Supply Chain and CRM to Intersect This Holiday Season
For those of us in the CRM industry, this holiday season was a really great opportunity to shine.
ISG Sees Intensifying U.S. Demand for Analytics
ISG reports that companies are using data analytics services and platforms in holistic strategies to help all employees gain insights for business results.
Client Relationships Are Multifaceted
Companies need to address both the basic problems and the underlying ones.
Dash Research Finds AI Essential for CX
Research finds that artificial intelligence is improving effectiveness and efficiency in both customer-facing and back-office applications.
What Will It Take to Stop the Illegal Scam Calls?
It would seem that the criminal organizations behind the billions of scam calls placed to U.S. consumers every month have already found ways to skirt the STIR/SHAKEN standards. As long as the federal government continues to do nothing to address the criminal activity, the scam calls will not let up.
China Imposes New Data Privacy Regulations
The Personal Information Protection Law requires express consumer consent for all data collection and use.
Customer Service Leaders Shift Focus Toward Business Growth
Sixty-four percent of customer support leaders have placed a high priority on business growth in 2022, Gartner reports.
Modern KM Needs Both Man and Machine, KM World Connect Speakers Maintain
Corporate knowledge should blend technology with human intuition and experiences, Jay Liebowitz contends during KM World Connect's opening keynote.
Zendesk Acquires Momentive
Zendesk is acquiring Momentive and its SurveyMonkey platform in a stock transaction worth about $4 billion.
A Small Group of Marketers Are Thriving Despite Constant Market Disruption, Accenture Finds
Accenture research finds certain marketing organizations are outperforming their peers in revenue growth, profitability, and customer satisfaction.
No More Excuses: Be Mobile or Be Disrupted
One thing we've learned during the pandemic: Having a mobile presence has become imperative for business survival.
It's Customer Service Week, So Thank an Agent
Customer service representatives have a hard job, and they deserve recognition more than one week per year.
Cloud Contact Centers to Be Mainstream in Two Years
Companies are starting to see the benefits of CCaaS, Gartner notes in new Hype Cycle report.
Five9 and Zoom Terminate Acquisition Deal
Five9's shareholders fail to approve the $14.7 billion sale to Zoom announced in July.
Six Technologies to Drive New Customer Acquisition and Growth
Gartner identifies the most influential technologies and trends for digital marketing.
Customers Seek Comfort in This Year's Loyalty Leaders, Brand Keys Finds
Brand Keys Loyalty Leaders 2021 List shows consumers want a return to normalcy after 18 months of COVID turmoil.
Leaders in Cloud Adoption Achieve 10 Times Greater ROI, Wipro Finds
Research by consulting firm Wipro found that cloud solutions are being used more for revenue and profitability than for cost savings and agility.
Apple iOS 15 Launches, Leaving Many Marketers Scrambling
Apple's iOS 15 offers new privacy features, like Mail Privacy Protection, which affects how marketers see email open rates.
Our CRM Industry Awards Turn 20 Amid a World of Change
It was hard not to notice that this year has seen an unusually high number of significant mergers and acquisitions.
Consumer Spending on Subscriptions Rises, Posing Challenges for Businesses
West Monroe found that subscriptions are on the rise, but providers need to be careful that customers don't think too much about them.
ACSI Decline Halts, But No Gains Seen
The American Consumer Satisfaction Index held steady after a long period of decline, but the lack of upward movement is cause for concern.
Salesforce Reveals Its Plans for Slack Integration
Salesforce's initial plans call for integrating Slack into Sales Cloud, Marketing Cloud, Service Cloud, and Tableau.
COPC Updates Customer Experience Standard
Version 7.0 of the COPC Customer Experience Standard includes new best practices related to digital customer service interactions.
Verint Acquires Conversocial for $50 Million
Conversocial gives Verint added social and messaging channels and conversational AI capabilities.
Forrester: Customer Experience Improvements to Be a Key Priority for the Next 2 Years
As COVID-19 recovery begins, businesses will need to adapt their customer experiences and put a priority on improvements, Forrester notes in its 2021 Annual Global Marketing Survey report.
Qualtrics to Acquire Clarabridge for $1.125 Billion
Qualtrics' acquisition of Clarabridge will enable companies to capture, analyze, and act on all forms of customer and employee feedback.
Local Advertising to Rebound As America Reopens, BIA Predicts
BIA Advisory Services has revised its local ad spending projections upward, with greater movement on digital platforms.
Marketing Budgets Have Plummeted in 2021, Gartner Finds
Gartner CMO Spend Survey reveals marketing budgets are just 6.4 percent of total revenue in 2021.
Panasonic's Marketing Focuses on a New Customer Cohort
A new crop of consumers, called BETAs, challenges the norms of traditional marketing, Panasonic's marketing VP explains.
STIR/SHAKEN Is Now in Effect, but It’s Not Moving Me Yet
Something needs to be done to stop robocalls and scam calls.
Zoom to Acquire Five9
Zoom's communications platform will be augmented with Five9's intelligent cloud contact center software.
When Using Emojis, It's Not Enough to Smile
Emplifi research finds the sparkle emoji is the most popular one used by companies on Instagram and Facebook
Colorado Passes Consumer Privacy Legislation
Colorado is just the third U.S. state to pass legislation that protects consumer data.
McDonald's Gets in the Loyalty Game
The real value for McDonald's is in the customer data it can collect through its mobile app.
Google Delays Cookie Phaseout
Google is pushing back its plan to do away with third-party cookies by two years.
Required Reading: Keys to Shaping Unbreakable Bonds
CX transformation will help companies forge deeper customer relationships.
Consumers Are More Demanding, Which Is an Opportunity for CX to Shine, CX Connect Keynoter Says
Consumers today will not hesitate to switch companies after a bad experience, so good experiences can be a real differentiator, executives from Kustomer told CX Connect attendees.
Data Is the Linchpin for Customer Experience, But Problems Persist, CX Connect Speakers Contend
As much as 70 percent of customer data that companies have could be flawed, but there are easy steps to address it, CX Connect keynoters say.
Modern Customer Experience Requires AI, CX Connect Speakers Stress
AI enables contact centers to handle the high volume of interactions and related data at scale, event participants repeated throughout day one of CX Connect.
CX Rises in Business Importance, SAP Sapphire Now Speakers Urge
Companies today need to put customers at the heart of everything they do, SAP executives contend.
Forrester Outlines Six CX Priorities on Day 2 of CX North America
Customer experience leaders need to gather the right data to prove the value of CX initiatives, Forrester analyst says during opening keynote on the second day of Forrester's CX North America event.
Forrester Leaders Stress Customer Obsession at CX North America Summit
"Customer obsession is bigger than you, but it can't be done without you," Forrester CX North America keynoter maintains.
CRM Companies Line Up to Support Instagram Messenger
The Messenger API for Instagram allows companies to manage messages directly from the CRM platforms they're already using.
The Five Ps of Sales Success
Sales leaders will need to emphasize purpose, precision, personalization, productivity, and profitability, Forrester advises.
Required Reading: Amazon Can Be Beat with the Right Focus
To compete with digital giants, identify and stick to a target market.
The Latest CRM Innovations Prove That Words Truly Matter
Systems today allow customers to speak conversationally while natural language technology understands and processes their words.
Americans Lack Digital Privacy Knowledge
Most people do not fully read privacy agreements, a study finds.
Who Really Wins When Business and Politics Collide?
In today's hyper-divided political climate, coming down on one side or the other is sure to ruffle feathers.
Google Updates Google Analytics with More Privacy Controls
As cookies get phased out, Google is reworking its measurement and analytics products to help users manage consent.
Required Reading: Trustworthy Companies Focus on These Three Things
Here's how organizations can earn trust, loyalty, and respect.
Gartner Uncovers Gaps in Socially Distanced Selling
Sales organizations must address three main challenges around coaching in a virtual sales era.
CRM Must Move Forward, Not Back
Cloud-based technologies enabling agents to work from home were the main structural change brought by COVID.
Nucleus Highlights Increased Automation as CRM's Biggest Change
Nucleus Research's 2021 CRM Value Matrix highlights increased flexibility and customer-centric ideals.
Virginia Passes Privacy Legislation
Required Reading: Augmented Intelligence Is the New AI
Collaboration between humans and machines is the way of the future.
Illegal Telemarketers Beware: FCC Issues $225 Million in Fines to Two Companies
The FCC last week issued the largest fines in agency history to two firms that allegedly placed more than 1 billion scam calls to consumers in less than five months.
As Clouds Rise, Companies Need to Explore Their Options
For many businesses, cloud deployments are more cost-efficient and enable greater flexibility, reliability, agility, and security.
Microsoft Announces Dynamics 365 Capabilities at Ignite Event
Updates to Microsoft Dynamics include a slew of new capabilities and Teams integrations.
Shift How You Think About Emotion and Journeys
Customer journeys need to include the baseline, the curve, and the punch, Forrester analyst suggests.
Required Reading: Breaking Down Conversational Artificial Intelligence
Conversational AI has been around for a while, but it's rarely been clearly explained until now
Marketing Must Become Multilocal
Forrester emphasizes local trust amid ongoing geopolitical disruption
Companies Still Not Unifying Customer Engagement Channels
Gartner urges marketers to prioritize omnichannel engagements to retain customers post-pandemic
Digital CX Tops Retail Priorities for 2021
RCP survey highlights the importance of holistic customer experience improvement
Forrester Identifies Five Factors to Supercharge CX Enablement
Companies need to foster employee creativity and collaboration to improve customer experience delivery, Forrester asserts in a new report.
CRM’s Changing Role as We Look Past the Pandemic
Lessons learned about connecting and engaging with customers during the pandemic will need to be applied post-pandemic.
Super Bowl Ads See Pandemic Shift
Some big-name advertisers are sitting this one out, and it's all the pandemic's fault.
Engagement and Meeting Expectations Are Keys to Pandemic Survival, Brand Keys Finds
Brand Keys' annual Customer Loyalty Engagement Index identifies retail's winners and losers amid the COVID-19 crisis.
Experience Takes New Meaning Amid Changing Consumer Behavior
Companies that refocus operations through the lens of experience outperform industry peers, Accenture finds
Required Reading: Marketing to Undergo Quantum Changes
Marketing's fifth paradigm will involve the top emerging technologies
AWS Expands Its AI-Powered Contact Center Intelligence (CCI)
Amazon Web Services is enabling customers to leverage its artificial intelligence capabilities with their current contact center providers.
The Top 10 CRM Stories of 2020
COVID-19 was the major headline-maker of 2020, but not all the news centered on the pandemic.
COVID Has Spawned Strong Growth in Influencer Marketing, Reports Find
As consumers practice social distancing, social media use rises, and influencers help companies reach people on the leading platforms.
Digital Agility Will Be the Key to Continuity in 2021
The pandemic has shown that just about anything that can be done in person can be done digitally
Salesforce Acquires Slack for Nearly $28 Billion
After a week of speculation, Salesforce is acquiring Slack to make it the communication platform for Customer 360.
Facebook Buys Kustomer
Kustomer acquisition expected to help Facebook expand into social commerce and business communications.
Contact Center Fraud Sees a COVID-Induced Spike
Forrester report warns against a growing use of IVRs to commit fraud
Required Reading: Modern Marketing Needs Agility
A new, better approach takes its cues from software development
Adobe Adds to Adobe Target
Innovations help developers run their own tests and increase personalization.
Salesforce Introduces Revenue Cloud
Salesforce Revenue Cloud is designed to simplify B2B buying across channels.
California's Prop 24 Data Protection Rule Passes
California voters on Tuesday approved a major privacy law that will make it harder for companies to gather and share data about them.
Social Distancing Works
New case study shows that companies can survive and thrive without social media.
Microsoft Updates Dynamics 365 Customer Insights
Updates to Microsoft's customer data platform include new integrations, analytics, and data governance and protection capabilities.
Required Reading: Marketing Without the Filters
How to regain trust, credibility, and customers in the digital world
Data Links Disparate Technology Demands
"Every step you take toward being a data-forward marketing organization is a positive one."
Salesforce Introduces Digital 360
Salesforce's new Digital 360 delivers new technology, services and learning that help digital leaders create connected, personalized experiences across marketing, commerce, and more.
Microsoft Previews Power Platform and Dynamics 365 Updates at Microsoft Ignite
Updates to Microsoft's Power and Dynamics platforms include a series of integrations with other Microsoft products.
J.D. Power Backs Up What We've Been Saying All Along
Customer service and reputation—not price—drive lifetime customer value, J.D. Power finds.
Salesforce Introduces New Field Service Capabilities
Appointment scheduling, artificial intelligence-driven guidance for dispatchers, asset performance insights, and automated customer communications round out the additions to Salesforce Field Service.
CCPA Enforcement Set to Begin
California's data rule went into effect in January, but wasn't being enforced until now
Required Reading: AI Has Complete Power Over the Customer Experience
Artificial intelligence and the data fed into it will be the key to good customer service
Surveys Find Shift to Virtual Events a Modest Success
Online conferences fail to deliver desired networking opportunities, IDC finds
Big Changes, a New Format, but Similar Results
This year, we simplified our awards process by asking analysts two simple questions in each of 10 categories.
Salesforce Launches Feedback Management
Salesforce Feedback Management helps companies collect and act on customer and employee surveys.
Coronavirus Shows the Value of CRM
It has become even more essential to maintain positive relationships with each and every existing customer. Today's CRM systems can help.
CMOs Not Optimistic in Post-COVID Era
West Monroe survey shows marketing leaders fear longer recovery
Required Reading: Your Customers Need to See You on the Internet
Digital marketing is a necessity because consumers are online
Sprinklr Adds More Than 750 Features Across Its CXM Line
Sprinklr has completely upgraded its Modern Marketing, Modern Advertising, Modern Research, Modern Care, and Modern Engagement products.
Companies Need to Balance Brand and Customer Values, Forrester Speakers Assert
Speakers at Forrester Research's CX North America online forum this week emphasized the need for companies to reorganize around customer expectations and brand value.
Demandbase Acquires Engagio
Demandbase's acquisition of Engagio brings together two account-based marketing leaders.
Pega Introduces Pega Process Fabric at Online Event
Pega Process Fabric is designed to weave together disparate technologies to improve customer, employee, and partner experiences.
Customer Experience Management Market to Double in Four Years
Research firm MarketsandMarkets expects the CEM market to grow from $7.75 billion to $14.5 billion by 2024.
The CARES Act Can Drive Customer Obsession
Forrester outlines how companies can use COVID-19 funding to improve customer experiences
Companies Change Sales Tactics Amid COVID-19
Companies are optimistic about a recovery, but they can't just plan for the short term, research finds
Required Reading: Building a Brand Requires Getting Leaner
Companies looking into new markets can benefit from a new approach
I’m Ready to Move On, And So Are Your Customers
Seventy-six percent of business leaders expect difficulty increasing customer satisfaction without raising costs. Automation could help.
Fred Reichheld Suggests Earned Growth as a New Loyalty Metric
The Net Promoter Score creator is now advocating for a new metric that measures continuing revenue from existing customers and referrals.
Medallia Launches Medallia Speech
Medallia is bringing speech analytics into Medallia Experience Cloud, it announced at its Medallia Experience online event today.
LinkedIn Updates Pages with Live Event, Polling Capabilities
LinkedIn is delivering tighter integrations between LinkedIn Live and LinkedIn Events in its latest LinkedIn Pages quarterly update.
I’m Ready to Move on, and So Are Your Customers
A new survey From Mitto reveals lessons learned from company communications during the COVID-19 crisis.
Talkdesk Launches CX Cloud and Connections at Opentalk Virtual Event
Talkdesk continues its 20-in-20 innovations with two product innovations at its online event.
No Surprises, Ad Revenue Shrinks
BIA has revised its U.S. local advertising revenue forecast down to $144.3 billion due to coronavirus.
5P Sees Leads Grow Threefold with Salesforce Essentials
The small consultancy has increased business and productivity with Salesforce's SMB solution
Required Reading: Tips to Keep Customers from Going Away
Good customer experiences can lead to lifelong loyalty and growth
Technology Can Help Us Through the Tough Times
COVID-19 spurred companies to finally start embracing new technologies to continue operations as their employees were being urged to stay home
Crunchbase Releases New Features for Salespeople
Crunchbase's redesigned offerings are geared toward marketing and sales professionals
How To Craft Your Brand Response Strategy for Pandemics
Forrester's Dipanjan Chatterjee shares ideas for managing marketing efforts amid the current coronavirus crisis.
With Direct Mail, the Same Marketing Rules Apply
When done right, direct mail marketing can lead to good or very good returns. When done poorly, it can have damaging consequences.
Adobe Pinpoints Digital's Importance at Online Event
Adobe is expanding the capabilities of Experience Cloud with application services that make more information available to businesses.
Greyhound Rides High with SurveyMonkey
Survey tools lead the bus carrier to better responses to customer feedback
Browsers Respond to Consumer Distaste for Cookies
Google is following Apple's and Mozilla's moves to block third-party cookies, but what are the alternatives?
Consumers Fear Facial Recognition
A GetApp survey finds consumers wary of firms capturing such personal data
Zendesk Stresses Messaging's Growing Role at Relater Event
Zendesk officials highlighted the addition of messaging capabilities in many of its recent product releases.
Don't Use Coronavirus as an Excuse for Service That Has Always Sucked
I hate excuses, and coronavirus can't be used to justify years of customer neglect.
IBM Working on Greater Business Use of Natural Language Processing
IBM is close to adding more natural language capabilities into its Watson business applications, the company said at an online Innovation Preview.
Demandbase Adds to Its ABM Platform
Data Stream, Site Analytics, and Self-Serve Targeting empower B2B marketers to take control of data and programs.
Tackling the Counterfeit Drug Problem Is a Marketing Effort
Leading Edge Health has seen tremendous marketing success by taking on the counterfeit drug trade.
SalesLoft Unveils Three New Products
SalesLoft Cadence, Deals, and Conversations are designed to solve salespeople's problems with traditional CRM systems, company CEO says during online event.
Onshoring and Offshoring Aren’t the Only Options
Where is outsourcing going? We were surprised to find out that, in many instances, it isn't going anywhere.
ThirdLove Gets Personal with Dynamic Yield
The retailer makes buying a bra a uniquely tailored experience for each shopper
Shoppers Place Growing Emphasis on Convenience
97 percent of consumers have backed out of inconvenient purchases, NRF reports
Marketing Spending Expected to Grow This Year
Winterberry expects marketing investment to hit $390 billion, up 7 percent
Required Reading: Put Customers in the Driver’s Seat
Companies need to spend time with customers to avoid disruption
Microsoft Adds More AI to Dynamics 365
New AI features in Microsoft Dynamics 365 connect and extend insights across organizations.
LinkedIn Updates Sales Navigator
LinkedIn's quarterly update to Sales Navigator includes new search, contact management, alerting, and system administrator features.
Websites Don't Need to Ignore Disabled Customers
Applause today launched Accessibility Tool, which finds and fixes website problems that make them inaccessible to the disabled.
Loyalty Is Growing, But Harder to Sustain
Customer loyalty increased 20 percent, despite fears to the contrary, Brand Keys claims.
Let Hope, Not Hype, Be Our Guide in 2020
A big reason why innovation is so slow to take hold in the industry is the short time frame CX leaders are given to prove ROI.
Adobe Unveils Experience Cloud Enhancements at NRF
Adobe Experience Cloud system upgrades bring more customer insight and real-time capabilities to retailers.
The Robocall Scourge Continues
Robocalls are worst on the East and West Coasts, a new study finds
JOANN Gladly Crafts Personal Interaction
By moving to a modern customer service platform, the craft retailer has improved customer responsiveness
CCPA Is Now in Effect
California's consumer privacy law took effect Jan. 1
Required Reading: Dialogue Is the Key to Retail Sales Success
The need to adapt communications strategies is non-negotiable
2020: The 5G Revolution Begins
Wireless carriers finally begin their 5G rollouts, and the business potential is huge, as a world of new opportunities opens not just for consumers but for the companies that want to do business with them.
Microsoft Adds Retail-Specific Solutions
New products related to Microsoft Dynamics 365 and other business applications provide more in-store and customer insights for retailers.
Why Are We Still Talking about Silo Busting (Among Other Things)?
While some of the predictions for 2020 involve revolutionary, cutting-edge technologies like blockchain, advanced analytics, and artificial intelligence, many more of the predictions involve strategies and technologies that have been around for years but have yet to be adopted.
Risk Aversion Is the Top Barrier to Marketing Innovation, Gartner Finds
Marketing leaders responding to a new Gartner survey report struggles with risk-averse corporate cultures, measurement, and talent.
Retailers Need to Provide More Value in Loyalty Programs
Consumers fail to see the value in joining loyalty programs.
Virtual Digital Assistant Use Cases Expand
Tractica research identifies customer service, e-commerce, marketing, and sales as key growth areas for AI-powered virtual digital assistants.
SharkNinja Operationalizes Customer Feedback
With Clarabridge Engage and Analytics, the housewares manufacturer is able to act on voice-of-the-customer data to create new products and evolve its customer experience.
Gartner Survey Finds Self-Service Insufficient
The self-service shortfall comes at a time when the cost differences between self-service channels, like company-run websites and mobile apps, and agent-assisted channels, like phone, email, and chat, are very substantial and continue to widen.
Marketing Budgets Hit an Eight-Year Low
Marketing budgets have shifted downwards, dropping from 11.2 percent of overall company revenue in 2018 to 10.5 percent in 2019, according to a survey of chief marketing officers (CMOs) by Gartner.
Forrester Uncovers Customer-Marketing Disconnect
When marketers began to build customer profiles and personalize interactions, they had good intentions, but inadvertently, many of those efforts have led to creepy and even harmful experiences, Forrester Research contends in a new report.
Required Reading: Journey Mapping Must Bring Customer-Focused Change
In their new book, How Hard Is It to Be Your Customer? Using Journey Mapping to Drive Customer-Focused Change, co-authors Jim Tincher and Nicole Newton of Heart of the Customer note that 65 percent of customer journey mapping projects fail to drive change.
Gartner Eyes Misalignment of Brand Actions and Values
Gartner research has uncovered a serious disconnect between company values and actions amid growing consumer distrust of marketers.
At Dreamforce, Salesforce.com Expands Voice Across Its CRM Application Portfolio
Salesforce unveiled several voice interfaces for its Customer 360 platform today at its annual Dreamforce user conference.
Apple and Salesforce Extend Mobile Capabilities
Salesforce.com is launching reimagined customer experience and learning apps with features exclusive to Apple's iPhone and iPad mobile devices.
Microsoft and Salesforce Expand Strategic Partnership
Salesforce has named Microsoft Azure as its public cloud provider for Salesforce Marketing Cloud and integrated Salesforce Sales and Service Clouds with Microsoft Teams.
LinkedIn Adds Features to Sales Navigator
New Data Validation feature, administrator tools, alerts, and integrations round out the latest set of updates to Microsoft's LinkedIn Sales Navigator.
Adobe and Microsoft Deepen Partnership
Adobe deepens ties between Adobe Experience and Document Clouds and Microsoft's business and cloud apps.
Keep Your Data Up to Date or I'm Gone
Luddites Like Me Like Personal Interactions
Any texts I receive from companies must be relevant, must provide value, and must be personalized.
Salesforce.com Launches Salesforce CMS
Salesforce CMS aims to meld content, data, and personalization.
Microsoft Announces Upgrades to Power Platform at Its Ignite Conference
Microsoft is adding virtual agents, enhanced security, and tighter integrations to its Microsoft Power Platform
Yext Launches Answers for Website Search
Yext Answers lets companies provide AI-powered searches on their own websites.
Acobot Captures Thousands of Leads for Skyfi Labs
The vendor's AI chatbot brought in more than 19,000 sales leads within the first 150 days
Four Tech Trends That Will Transform Marketing Ecosystems
Gartner hypes AI and blockchain for digital marketing and advertising investments
Forrester Advocates for CMO-CIO Alignment
CMOs need to work more closely with their CIO counterparts, a new report asserts
Teradata Introduces Vantage Customer Experience and Vantage Analyst
Teradata is extending its Vantage offerings in the cloud with a new customer data platform and simplified advanced analytics.
Adobe Adds AI to Experience Platform and Audience Manager
Adobe has injected artificial-intelligence-powered personalization and streamlined activation into Adobe Experience Platform and Adobe Audience Manager.
UserTesting Adds Capabilities to Its Customer Feedback Solutions
New products build on the Human Insight Platform and enable companies to more powerfully target customers for research panels.
Sense-Makers Are Sales Closers
Gartner finds that salespeople who help buyers make sense of their options are more successful
Nearly a Quarter of Sales Reps Are Looking for New Jobs
Gartner offers tips for attracting and retaining top inside sales reps
Required Reading: Tips for Truly Memorable Experience Design
Customer service is founded on three pillars called the Service Trifecta
Swrve Boosts User Engagement for Cinedigm
The entertainment studio improved mobile customer click rates, completion rates, and app sessions
Amid Economic Uncertainty, Optimize, Don’t Downsize
Department heads need to look beyond simple expense trimming and instead focus on optimizing what they already have
Microsoft Boosts the AI in Dynamics 365
Microsoft has added apps and features to the Dynamics 365 product line to analyze additional consumer and in-store data.
A Look at Where the Loyalty Lies
Amazon Testing One-Tap Ratings for Customer Feedback
With a new technology that Amazon is testing, shoppers will be able to tap once to leave star reviews for products purchased.
Oracle Announces CX Cloud Updates at Oracle OpenWorld
Updates across Oracle Customer Experience Cloud help companies unify customer data, personalize interactions, and win more business.
Adobe Introduces Customer Journey Analytics
Adobe Customer Journey Analytics provides new layers of insight for marketers.
Confirmit Adds Capabilities to Its Horizons Platform
The latest release of the Confirmit Horizons market research platform offers improved management efficiency and usability.
Bad Software Choices Lead to Half a Billion Hours Wasted Every Year
U.S. companies lose more than $8 billion in productivity every year by choosing software that sales and customer service employees hate to use, research found.
Making Sense of the Acronym-Laden Industry
Companies can now use an API to incorporate AI into their KPI, all to get more ROI and provide a better UX.
The Best Sales Performance Management (SPM) Software and Solutions: The 2019 CRM Market Leader Awards
The Best Data Quality Software and Solutions: The 2019 CRM Market Leader Awards
Craig Charlton, CEO of SugarCRM: The 2019 CRM Influential Leader Awards
Taking a venerable vendor to the next level
Wellford Dillard, CEO of CM Group: The 2019 CRM Influential Leader Awards
On a mission to simplify the MarTech landscape
Harbinder Khera, Founder and CEO of MindMatrix: The 2019 CRM Influential Leader Awards
Promoting sales from a platform perspective
Movable Ink Helps Put Augmented Reality in Motion: The 2019 CRM Rising Star Awards
Striving to democratize the creation of AR experiences
Validity Proves Its Worth in Data Quality: The 2019 CRM Rising Star Awards
Disrupting the CRM industry with four key acquisitions
Yext Is Taking On What’s Next in Online Branding: The 2019 CRM Rising Star Awards
Expanding its cloud-based network of apps and search engines
LinkedIn Launches Insights and Research Hubs
Insights and Research pages are among the new features in LinkedIn's Success Hub for Marketers.
Facebook Influences Buying Decisions More Than 7 Other Social Media Platforms Combined
Salesforce to Acquire ClickSoftware for $1.35 Billion
With the addition of ClickSoftware Salesforce is expected to upgrade Service Cloud and Field Service Lightning.
SugarCRM Launches Intelligent CX Platform
Sugar also unveils No-Touch Information Management and Continuous Cloud Innovation.
Gartner Identifies 3 Actions for Sales Leaders Following an Acquisition
Sales leaders are uniquely positioned to mitigate risk and unlock value, a new report reveals
The Top Marketing Trends: Data Dominates Marketing Innovations
New technologies will continue increasing what companies can do with the data they have
The Top Sales Trends: AI Gives Sales Teams a Boost
Enablement and engagement technologies are taking the tedium out of sales processes
AI Is Top of Mind for Everyone in CRM
The consumer uses for AI are numerous, but just as real are the business use cases.
Don’t Let AI Distract from the Real Problem
It is clear that many organizations still struggle with the same issues they had 10 or 20 years ago.
Diane von Furstenberg Raises Revenue with Personalization
After an online overhaul, Qubit Pro and Qubit Aura were used to create seamless multichannel visitor journeys
Diane von Furstenberg Raises Revenue with Personalization
After an online overhaul, Qubit Pro and Qubit Aura were used to create seamless multichannel visitor journeys
On the Scene—CRM Evolution: CRM Still Faces Challenges, Most Speakers Agree
CRM systems have been around for decades, but interoperability and data silos still have to be overcome
Don’t Let AI Distract from the Real Problem
It is clear that many organizations still struggle with the same issues thay had 10 or 20 years ago.
SAP Unveils 4 Qualtrics CX Offerings at Its Sapphire Now Conference
Months after completing its acquisition of Qualtrics, SAP is launching a host of products for commerce, sales, customer service, and marketing based on the Qualtrics CustomerXM platform.
CRM Still Plagued By Integration Challenges, CRM Evolution Town Hall Concludes
Decades after their introduction, CRM systems still struggle with data diversity and system interoperability, speakers at a town hall discussion on Day 3 of the CRM Evolution conference concluded.
Companies Need to Embrace Digital Transformation, But They Have A Dilemma to Overcome, CRM Evolution Keynoter Contends
CRM Evolution Day 2 keynoter Barton Goldenberg suggests that digital transformation leaders grow revenue twice as fast as laggards.
Conversation Can't Outweigh Content, CRM Evolution Panelists Contend
When it comes to AI, the conversation is only as good as the data feeding into it, speakers maintain.
The GDPR Needs to Have Its Teeth Sharpened
To not follow through on the enforcement side does everyone a disservice
GDPR: A Year Later
What's really changed since Europe's major privacy law took effect in May 2018?
Use of AI in Customer Service Doubled in 2018
Research finds massive growth in the number of companies using artificial intelligence to assist customers and contact center agents
To Sell Globally, Market Locally
Cross-border commerce requires attention to regional nuances, a new report stresses
First-Time Purchases Can Predict Loyalty
MIT research identifies harbinger products that don't lead to future business
Who Really Wins with Vendor Consolidation?
Companies can focus on customer service and process improvements instead of constantly purchasing, integrating, configuring, and customizing complex software.
Best Contact Center Infrastructure: The 2019 CRM Service Leaders Awards
Best Contact Center Search: The 2019 CRM Service Leaders Awards
Avaya Re-emerges with Renewed Purpose and Products: The 2019 CRM Service Rising Stars Awards
A new focus on next-gen service puts the vendor on a strong trajectory
Twilio Flexes Its Customization Muscles: The 2019 CRM Service Rising Stars Awards
With the Flex platform, companies can make the entire contact center experience their own
Vonage Takes Contact Centers to the Cloud: The 2019 CRM Service Rising Stars Awards
The company strengthened its position as a premier cloud contact center provider
SpotHero Reserves Efficient Service with UJET: A CRM Service Elite Customer Case Study
The parking platform provider has cut telephony costs in half
Being an Enabler Has Become a Good Thing
The term 'enabler' now has positive connotations, at least in a business context
Consumer Expectations for Brand Trust Jump 250%
Consumers are far less trusting today amid some high-profile data breaches
Sales Are Hitting Goals, Missing the Mark
Sales performance falls despite reaching revenue targets, CSO Insights finds
Rakuten Marketing Delivers Campaign Success for JanSport
During JanSport's Disney-themed product launch, Rakuten increased brand awareness, customer acquisition, and site performance
The Gig Economy Isn’t New, but It Might Be Worth a Second Look
Your customers' next text, chat, IM, or phone conversation with customer service could be with a freelance agent
PCI Updates Its Data Security Standard Guidance
New corporate guidelines take new channels and technologies into account
Washington’s 311 System Answers the Call with Salesforce
Reduced system downtime, call hold times, and costs have followed the district's migration to Service Cloud
Customers’ Elements of Value Affect Company Performance
In a new report, Bain & Company found that value elements directly influence revenue, market share, customer loyalty, and willingness to pay in 22 consumer categories
I’m Giving You Good Information. Use It!
Knowing which leads to call and which ones to avoid is valuable data
KitchenAid Cooks Up a Winner with CX Social
Adding Clarabridge's social customer care solutions improves speed of response for the appliance maker
Marketing’s Role Changes to Growth Creator
The CMO Council has set out five plays marketers need to adopt to grow revenue
Let’s End the Partisanship
Companies have been bogged down by party loyalties to a specific department (marketing, sales, or customer service) for a long time
It’s Time for Marketers to Go Back to School
The higher education market could benefit from a new marketing technology that takes personalization to a new level
The Four Stages of Content Consumption
The content that B2B audiences consume reflects their position in the conversion funnel, research finds
Sales Is Merging with Science
More STEM graduates are finding their niche in sales careers
TENMAT Builds Revenue with PipelineDeals CRM
The manufacturing company uses its CRM to increase sales by 30 percent
Adobe Acquires Marketo for $4.75 Billion
Marketo's marketing technology is expected to join Adobe's Experience Cloud.
Microsoft Launches AI and Mixed Reality Apps for Dynamics 365
Microsoft today introduced Dynamics 365 AI for Sales, Dynamics 365 AI for Market Insights, Dynamics 365 AI for Customer Service, Dynamics 365 Remote Assist, and Dynamics 365 Layout ahead of its Ignite conference next week.
Sales Require Organizational Overhaul, Better Data
Most sales teams still struggle with infrastructure and processes, study finds
CRM Is Making a Difference
In just the past year alone, we've seen huge advances in artificial intelligence, augmented and virtual reality, blockchain, automated bots, and so much more
Bryan Gold—An Influencer Leader: The CRM Influential Leader Awards
He's showing the way in influencer marketing
Alan Trefler—The Digital Transformer: The CRM Influential Leader Awards
In a book and keynotes, he's emphasized this kind of transformation
Freshworks Sees a Major Rebranding: The CRM Rising Stars Awards 2018
The company makes an expansion into marketing, sales, and recruitment management
Showpad Becomes a Launchpad for AR: The CRM Rising Stars Awards 2018
Making augmented reality a B2B sales reality
X2CRM Breathes Life into the Open-Source Model: The CRM Rising Stars Awards 2018
Renewing its vision and approach to product design and customer on-boarding
The Best Sales Performance Management (SPM) Software and Solutions: The CRM Market Leader Awards 2018
The Best Data Quality Software and Solutions: The CRM Market Leader Awards 2018
Dell EMC Thaws the Frozen Crowd: A CRM Elite Customer Awards Case Study
Outreach with Epsilon yields impressive email open rates
Digital Customer Experience Continues to Gain in Priority
Nelson Hall's Digital Customer Experience study reveals an increased emphasis on top-down CX transformation. (Featured on SmartCustomerService.com.)
It’s a Small World, But It’s Still a Big Deal
There are many considerations and plenty of questions that need to be asked before spreading out across the planet.
E-commerce Communities Alter Companies’ Go-to-Market Strategies
CMO Council urges adoption of the 4Ps of marketing: precision, personalization, persuasion, and perfection
SYNNEX to Acquire Convergys
The deal, valued at $2.8 billion, will see Convergys merged with SYNNEX's Concentrix subsidiary.
Most Consumers Don’t Finish Online Forms
Clutch survey finds that 81 percent of people have abandoned at least one online form, and few return to complete them
Don’t Try to Block the Blockchain
Companies really need to start thinking about blockchain and laying the foundation for it within their organizations.
Don’t Try to Block the Blockchain
Companies really need to start thinking about blockchain and laying the foundation for it within their organizations.
Adobe to Acquire Magento Commerce
The acquisition brings Magento's Commerce Cloud to Adobe Experience Cloud.
This Month, It’s All About the Data
Companies can no longer afford to be so cavalier with valuable customer information
Court Strikes Down TCPA Expansions
Appeals court decision overturns the FCC's new definition of autodialers
Customer Sentiment Is Becoming a New Imperative
Sentiment and emotion analytics are poised for 3,000 percent growth
Companies Don't Need Websites to Benefit from SEO
Links to local search results also rely on accurate and up-to-date information on the Web.
Marketo Acquires Bizable
The combined company will enable marketers to plan, engage, and measure across the entire customer journey.
CRM Evolution/Smart Customer Service 2018: Keep True and Honest Amid Rapid Change
Speakers acknowledge the fast pace of change, but say companies can't lose sight of their customers.
Companies Face a Consumer Trust Crisis
As identity fraud hits an all-time high, the burden is shifting to companies to protect customer data
Personalization Efforts Suffer from Data Issues
While identity theft is definitely on the rise, consumer awareness of the risk has seen a comparable increase, and companies' attempts at personalization might be the ultimate victims.
Because We Thought You Should Know
To keep customers coming back, businesses today need to know as much as they can about them
Best Call Center/Contact Center Infrastructure Software: The 2018 CRM Service Leaders
Best Contact Center Search: The 2018 CRM Service Leaders
The 2018 CRM Service Rising Stars: Clarabridge
Clarabridge spans the customer feedback divide
The 2018 CRM Service Rising Stars: Zendesk
Partnerships bring the Zendesk platform to more devices and apps
The 2018 CRM Service Elite Customers: Boscov's Department Stores
Boscov's bounces back with Moxie's Kbot
IBM Launches Watson Assistant
Watson Assistant uses IBM's cognitive computing platform to create personalized consumer experiences.
Contact Center Staffing Can Be Found in Surprising Places
Some innovative companies are going outside the normal job markets to find talent to staff their contact centers
Running a Contact Center from the Inside Out
A Q&A with Vince Barsolo, senior vice president of operations at Televerde, which operates contact centers in several women's prisons, giving inmates marketable skills that connect them to a future beyond bars.
Google Starts Blocking Intrusive Ads
Mobile and web ads that violate the Coalition for Better Ads standards are subject to removal from Chrome
SpotHero Settles in with UJET
UJET has helped the parking platform provider cut telephony costs in half
The Influence of So-Called Influencers Can’t Be Denied
Considering that word of mouth is still the best way to gain new business, influencer marketing makes a lot of sense—and cents
Let’s Resolve to Do Better with Our Data
By failing to keep customer and prospect records up to date, you could be throwing money away
The Shifting Costs of Customer Contacts
The interactions that require agent input tend to be more difficult, resulting in longer interactions that cost more
Yet One More Case for Customer-Centricity
Open design can improve collaboration and communication, but businesses should make sure it won't impact customer relationships
The Big Four Aren’t All There Is
The CRM software market is wide open for smaller brands to claim a seat at the table
The 2017 CRM Market Rising Stars: Marchex
Dialing into crucial marketing data
Best Data Quality Software: The 2017 CRM Market Leaders
Our finalist and winners in nine categories point the way forward with the latest products and capabilities hitting the market
Best CRM Consultants/Consultancies: The 2017 CRM Market Leaders
Our picks for the top CRM consultancies. The CRM Market Leader Awards helps you analyze your options for CRM consultants.
Voice Biometrics Needs to Adapt for Age
Voice changes over time can challenge the accuracy of some customer authentication systems
Marketers Are Unprepared for Voice Search
Voice assistants are altering consumer habits, and marketers need to adjust
Canada Clamps Down on Spam
Companies are safe from lawsuits for now
Consumers Score a Huge Win
Companies, vendors, and consumers should be prepared to work together to curb the possible misuse of the technology
It’s Time to Get Your Vision Checked
The one-size-fits-all approach, whether with email, marketing, customer service, or any other customer-facing process, no longer works
Customers, Not Bots, Are Taking Over
In customer relationships today, there is no tolerance for slip-ups, no second chance to do better next time
ON THE SCENE—Customer Service Experience: Bots Are Only as Good as the Data
For chatbots to be effective, they need to deliver the right information with little effort
CRM Is More Than Just Technology
Businesses can't rely solely on their system vendors to keep their CRM solutions up to date, functional, and otherwise used by employees.
Cost Considerations Become a Top Concern
As products largely become commoditized and differentiation is harder to come by, cost clearly is setting some vendors apart in 2017.
The 2017 CRM Service Leaders: Contact Center Infrastructure
The 2017 CRM Service Leaders: Interactive Voice Response
The 2017 CRM Service Rising Stars: Cogito, Ergo CRM
Cogito's Dialog can detect emotions and guide agents based on what customers are feeling
How Far We’ve Come in 20 Years
The industry continues to sustain itself with a steady flow of start-ups and cutting-edge innovations that expand what CRM can do
Look for AI’s Role in CRM to Grow
On the CRM front, AI has already found a home in many innovative ways—virtual agents, chatbots, voice biometrics, and more.
Did Data Let Us Down?
While data science has tremendous potential to uncover business insights, it is still a new field of endeavor with very few skilled practitioners
Anatomy of a Contact Center Expansion
How do you transform a contact center operation, ramping up from 25 agents to 120, in a short amount of time? • A Q&A with Jonathan Nall, director of guest services at Wind Creek Hospitality
With Interactions, Salt River Project Helps Customers Keep Their Cool
The water and electricity supplier uses the vendor's virtual assistants to keep its contact centers from overheating
8x8 Lets MOBI Go 24x7
Cloud phone and contact center systems enable MOBI to expand service
Virtual Reality to Become a True Reality
IAB report predicts increased use of 360-degree video amid virtual reality's growth as a marketing channel
Is an Omnichannel Environment Truly Attainable?
Research suggests the need for integrating systems, but it's not an initiative that should be taken lightly
Make CRM Smarter
Innovations in knowledge management make it easier for agents and customers to find information
Retailers Need a Social Media Makeover
Many merchants are not capitalizing on the opportunities social media presents
Apple, Google, Verizon, and Others Join Fight Against Robocalls
The federal government is asking the industry to do more to thwart automated marketing calls
Zang Sends the Right Message for OwnerListens
The communications platform helps keep OwnerListens in the conversation
Robocall Strike Force Advances Plans to Curb Robocalls
Depite efforts to educate consumers, Consumers Union and the FCC say the group's work is not done yet.
Adobe Adds to Analysis Workspace
New capabilities will make powerful insights more accessible.
CafeX Adds in-App Support to Microsoft Dynamics 365
The provider of mobile and web customer engagement solutions will lend real-time customer assistance within Microsoft Dynamics 365 for Customer Service. (Featured on SmartCustomerService.com.)
Lexalytics Releases Salience 6.2
The latest version of the text analytics platform capitalizes on machine learning advances and adds emoji analytics, email processing, and enhanced named entity recognition.
At DreamForce, Salesforce Shows Its Acquisitions Are Paying Off
Einstein and Commerce Cloud are just two of the products introduced following a busy year of acquisitions for Salesforce.
Advocate Uses Hootsuite to Maintain a Healthy Social Presence
Hootsuite is helping Advocate Health Care manage 35 separate social media accounts
Digital Assistants Gain Enterprise Acceptance
Business use of virtual digital assistants, virtual agents, and chatbots is on the rise
Mobile Disruption Alters VoC Programs
Temkin research uncovers five Cs for mobile voice-of-the-customer initiatives
Are Contact Center Metrics Becoming Passé?
New metrics need to take on a more customer-centered approach
Congress Seeks to Protect Consumers’ Right to Complain
The Consumer Review Fairness Act would make it illegal for companies to prevent consumers from writing bad reviews.
West Enhances Its Cloud Contact Center Solution
West has added multichannel capabilities to its Cloud Contact Center, including support for email, web chat, and text; network-based queuing; and inbound and outbound call blending. (Featured on SmartCustomerService.com.)
Citizen Relationship Management Requires a Different CRM
Government can't do what businesses do, but citizens still expect the same kind of customer service
Social Selling Tops Sales Best Practices
Top sales performers have tools in place to establish relationships with customers
Goodbye to Twitter’s Buy Button
Other customer service features are on the way from the social media giant
Hired Makes a Smart Hire with Freshdesk
The online job site sees big service gains from the vendor's customer support system
TCS Releases Customer Intelligence & Insights for Retail
Tata Consultancy Services' new analytics software uses machine learning to help retailers tap Internet of Things data to deliver personalized customer experiences.
Forrester Launches the B2B Tech CX Index
The B2B Tech Index, a follow-up to the B2C CX Index, helps tech companies plot how their customer experiences impact loyalty and retention.
Mobile Analytics Needs a Reboot
While the technology is gaining traction, standard practices are insufficient
Salesforce.com Acquires Demandware
The deal expands the CRM provider's presence in e-commerce
The 2016 CRM Market Leaders: Data Quality
The 2016 CRM Market Leaders: Consultancies
The 2016 CRM Market Rising Stars: Bullhorn Accelerates Sales by Analyzing Digital Conversations
The 2016 CRM Market Rising Stars: Infer Adds Predictive Intelligence to Close More Deals
The 2016 CRM Market Rising Stars: SalesPredict Finds Targeted Leads for B2B Companies
The 2016 CRM Market Rising Stars: Totango Monitors Customers to Ensure They're Successful
The 2016 CRM Market Influential Leaders: Nathan Blecharczyk, Brian Chesky, and Joe Gebbia, Cofounders, Airbnb
The 2016 CRM Market Influential Leaders: Scott McCorkle, CEO, Salesforce.com's Marketing Cloud
The 2016 CRM Market Elite Customers: Doblet
Mobile phone charging provider Doblet has seen revenue increase 845 percent with Salesforce.com
Verint Launches Robotic Process Automation
The new capabilities can automate, manage, and execute time-consuming, manual, and repetitive business processes. (Featured on SmartCustomerService.com.)
MaritzCX Releases SocialCX
SocialCX helps companies enhance their online reputation with quick responses to customer reviews and social feedback
NICE Introduces Engage 6.5
The latest release of NICE's recording platform provides deeper business insights across channels, including chat and Skype for Business. (Featured on SmartCustomerService.com.)
Microsoft Previews Dynamics 365 and Microsoft AppSource
Microsoft Dynamics 365 will be the next-generation cloud version of Microsoft's business suite.
Sprinklr Partners with Microsoft
Sprinklr extends its platform to Microsoft Azure and integrates with Dynamics, Power BI, and Office 365.
On Social, Not All Negatives Are Bad
Companies should use customer comments—both good and bad—to drive brand transformation
Nuance’s Nina Adds a Human Touch to Swedbank’s Customer Service
The multinational bank's conversational virtual assistant resolves 78 percent of queries on first contact
At SugarCon, SugarCRM Adds Data Enrichment, Machine Learning, and Intelligent Agent Technology
People and technologies need to come together to let customers design their own experiences, speakers suggest.
At SugarCon, SugarCRM CEO Outlines a Plan for Digital Transformation
Larry Augustin says that CRM has to move from a "system of record to a system of engagement." Also, SugarCRM announces an enhanced partnership with IBM and an integration with 3CLogic.
Apple to Begin Running App Install Ads
Apple plans to follow Google and Facebook with paid ads in the App Store to increase downloads.
Verint Completes Its Cloud Migration
All Verint Customer Engagement Optimization solutions are now available in cloud, on-premises, and hybrid deployment versions. (Featured on SmartCustomerService.com.)
Interactive Intelligence Reports Growing PureCloud Momentum
While PureCloud adoption is high, the company is not abandoning its Customer Interaction Center (CIC) solution. (Featured on SmartCustomerService.com.)
Marketo, Qlik Acquired by Private Equity Firms
Separate deals see two large marketing technology firms acquired by venture capitalists.
Avaya Enhances CET’s Emergency Response
A new contact center improves how the claims processor handles home emergencies
Brands Bet on Bots
Facebook pushes bots as the new form of customer engagement
Inbound and Outbound Converge in the New Contact Center
Call blending is the new normal as customer service becomes more proactive
15 Essential Tips for an Active Social Community
Focus on creating a valuable and vibrant group to deepen customer relationships
At Customer Service Experience Day 2, Knowledge Plays a Powerful Role
Contact centers have a crucial need for knowledge management, but other technologies are also key. (Featured on SmartCustomerService.com.)
At Customer Service Experience, Speakers Urge Looking Through the Customers' Lens
Customer effort and a customer experience mentality are cited as the keys to improving service. (Featured on SmartCustomerService.com.)
SAP Expands Its Analytics Capabilities
SAP is adding more predictive and machine learning capabilities and unifying its analytics solutions under the BusinessObjects brand.
NICE Acquires inContact
The deal adds cloud and contact center infrastructure technology to NICE's portfolio. (Featured on SmartCustomerService.com.)
At Sapphire Now, SAP and Microsoft Usher in New Partnership
The partnership between SAP and Microsoft brings SAP enterprise apps to Office 365.
ICMI Research Finds Contact Centers Lack Language Skills
Most contact centers can't handle contacts that fall outside their primary languages. (Featured on SmartCustomerService.com.)
At Contact Center Expo, Speakers Stress Standing Out
Customer service has to be unique to be effective. (Featured on SmartCustomerService.com.)
Cyara Releases Virtual Agent
The new solution can test how efficiently contact center agents interact with desktop systems and apps. (Featured on SmartCustomerService.com.)
Tips to Balancing Contact Center Automation Costs and Quality
Caution and customer centricity should guide technology decisions
Ways to Amplify Your Social Media ROI
Organizations must link social media marketing to larger business objectives
Stimulate Lead Volume by at Least 10 Percent with Click-to-Call
Mobile search advertising with click-to-call is key for digital marketing
Pinterest Sees a Direct Lift with Directly
The social site can now hand over support tickets to its online community
Swiftpage Releases Act! 18.1
The latest version allows users to connect Act! to popular business optimization tools.
LiveWorld Unveils Conversation Management Platform
Social media technology combines intelligent triage with case management of conversations. (Featured on SmartCustomerService.com.)
Segmint Enhances Its SegmintOne Marketing Platform
New features include control group functions, real-time capabilities, business intelligence dashboards, and intent KLIs.
Pegasystems Acquires Robotic Automation Software Provider OpenSpan
The acquisition brings together robotics, analytics, and case management to enable more productive contact center employees. (Featured on SmartCustomerService.com.)
ConnectLeader Releases Adaptilytics, a New Predictive Intelligence Engine
The solution identifies the best sales targets and provides the means to contact them.
Vibes Launches Transactional Mobile Messaging
Using Vibes' Catapult mobile marketing platform, companies can send automated service messages across mobile channels.
Fonolo Takes Credit for Reducing Call Abandonment
Credit Union of Colorado improves its customer experience with Fonolo's In-Call Rescue
Digital Dexterity a Dream for Most
Only 7 percent of companies worldwide have mastered the digital domain
U.S. Strikes Data Deal with Europe
A new Privacy Shield accord safeguards against U.S. spying
Chat Apps Top Social Media for Consumers
Messaging platforms are getting crammed with business capabilities
Unified Agent Desktops Connect Reps to Essential Apps
A single interface that houses all of the information an agent could need will increase productivity and efficiency
Inbenta Launches Hybrid Chat, Integrating Live Chat with Artificial Intelligence
Inbenta's Hybrid Chat service enables a collaborative experience between virtual assistants and live customer support. (Featured on SmartCustomerService.com.)
ScribbleLive Launches ScribbleLive Plan for Content Marketing
ScribbleLive Plan is designed to help marketing teams develop and execute content strategies.
InContact Expands Its Customer Interaction Cloud
The latest release from inContact provides omnichannel routing, workforce optimization, voice as a service, and an open cloud platform. (Featured on SmartCustomerService.com.)
Inbenta Integrates with Salesforce’s Desk.com
Inbenta's search platform can provide self-service search capabilities for company customer support knowledge bases.
8x8 Upgrades Virtual Contact Center Solution
The latest advancements for Virtual Contact Center combine quality management, customer journey analytics, and advanced CRM integration. (Featured on SmartCustomerService.com.)
Hallmark Launches Customer Service Solution for Businesses
New program uses Hallmark cards to improve customer service employee engagement and customer experience. (Featured on SmartCustomerService.com.)
Verint Acquires Contact Solutions
The deal extends Verint's Actionable Intelligence vision with real-time, contextual self-service software. (Featured on SmartCustomerService.com.)
The 2016 CRM Service Leaders: Contact Center Infrastructure
The 2016 CRM Service Leaders: Interactive Voice Response
The 2016 CRM Service Leaders: Contact Center Outsourcing
The 2016 CRM Service Rising Stars: 7 Adds Deep Neural Networks to IVR Systems
The 2016 CRM Service Rising Stars: NICE Systems Invests Heavily in Advanced Customer Support Analytics
The 2016 CRM Service Elite: Hogsalt Hospitality
DialogTech helps Chicago restaurant group Hogsalt Hospitality capture lost revenue
Data Scientist Is This Year's Hottest Job
Glassdoor rankings identify data scientist as the best job in America
Voice Search Alters the Content Marketing Landscape
Companies need to change their content strategies to appear in voice search results
Sprinklr and Yelp Partner on Social Analytics
Companies can analyze reviews and sentiment data from Yelp to extract insights and act on them to drive business outcomes.
BrightFunnel Launches Account-Based Marketing Analytics
The new solution lets users compare their account-based marketing efforts to more traditional marketing approaches.
Google Will Stream Mobile App Content
The service makes in-app content searchable over the Internet
Facebook Adds to Customer Service on Pages
The social networking site offers tools to help companies better manage customer communications
Five9 Helps Open English Keep Class in Session
Five9's cloud contact center technology lets the online language school contact leads in seconds
THE BOOMER GENERATION: Booming or Busting?
Although some are retiring, don't neglect the members of this very large and prosperous consumer segment
ChannelEyes Launches Optyx on Salesforce AppExchange
A new sales workflow tool gives account visibility to indirect channel sales managers.
SpringCM Updates File It Document Management Solution
File It 4.0, a central repository for managing content and contracts, gets a new, easier-to-use interface.
Lionbridge Expands GeoFluent Real-Time Translation for Omnichannel Customer Care
Lionbridge Technologies has broadened its GeoFluent real-time translation technology to include new omnichannel customer care features for contact centers. (Featured on SmartCustomerService.com.)
FairWarning Issued Patent for Detecting Fraud and Misuse in CRM Systems
U.S. Patent 9,202,189 provides the foundation for FairWarning for Salesforce.
Accelerize Integrates Its CAKE Platform with DialogTech
Accelerize and its digital marketing software division CAKE yesterday announced a partnership and technology integration with DialogTech, a provider of end-to-end call attribution and conversion platforms. (Featured on SmartCustomerService.com/.)
Freeman's Contact Center Continues Its Winning Ways
What does it take to win J.D. Power's Certified Contact Center Program distinction six years in a row?A Q&A with Brenda McCord, vice president of customer support at Freeman.
The FCC Saves Millions with Zendesk
The federal agency's Consumer Help Center costs far less to deploy and maintain
IBM Merges Weather and Business Forecasts
Big Blue's purchase of The Weather Company enhances its ability to provide business insights
Apple and Google Yield Control Over Consumer Data
Consumers can decide which ads to see and how their data is used
Lithium Adds Analytics to Its Community Platform
New analytics offerings enable companies to measure customer satisfaction, benchmark performance, and gauge the business impact of their social communities.
Harte Hanks Launches Data Refinery Platform
Harte Hanks's marketing data integration platform provides specific customer data profiles.
European Union Rejects U.S. Data Privacy Laws
Sharing customer data across the pond will get harder
Slumping Customer Satisfaction Takes a Toll on the Economy
The sixth consecutive quarterly dip bodes poorly for retailers heading into the holidays
E-Commerce Gets Social
Salesforce.com and SAP bring e-commerce capabilities to social communities
USA Business Choice Enlists a Friendly Gatekeeper
A virtual assistant by CodeBaby helps users navigate the insurance provider's Web site
Social Media Is Now a Viable Support Channel
Direct messaging, tighter security, and data integration add to social media's feasibility as a customer service platform
Connectivity Integrates with RingCentral to Enhance Customer Profiles
The combined platforms allow businesses to access—and track—enormous amounts of customer data.
Vidyard Launches Vidyard Live Streaming Media Solution
Vidyard Live enables marketing and sales to see who watches their live events and automatically converts videos for on-demand use.
TouchCommerce Introduces TouchSocial
TouchSocial helps brands provide live chat and personalized self-service options to consumers on social networks. (Featured on SmartCustomerService.com.)
HDI Report Shows Growing Need for Technical Support
The number of tickets at two-thirds of support organizations is on the rise, according to the industry association. (Featured on SmartCustomerService.com.)
How Amazon and Salesforce.com Are Shaping Mobile Customer Support
Video chat apps such as Amazon's Mayday Button and Salesforce.com's Service SOS lead a new breed of mobile customer service apps
Kaybus Puts Knowledge at PlusOne's Fingertips
The contact center operator's agents benefit from up-to-date info
Brands Must Be Loyal to Loyalty Members
Rewards need to be more personalized and tailored to individual program members
Contact Center Outsourcing's Rising Costs
Calls to overseas contact centers take much more time
On the Scene: At Dreamforce 2015, Salesforce.com Strengthens Ties with Microsoft
The two software giants plan to deliver even deeper integrations in 2016
Customers Value Privacy, to a Point
Columbia University research suggests that customers are willing to share personal information with trusted brands.
Vibes Brings Mobile Solutions to IBM's UBX
Vibes is one of the launch partners for the IBM Universal Behavior Exchange (UBX), adding its mobile wallet and mobile marketing technologies to the IBM Marketing Cloud.
Linkable Networks Launches Shopper Attribution Platform
Shopper Attribution helps retailers measure in-store sales driven by digital and social media.
Email Marketing Needs to Keep Up with Mobile
Vendors must keep up with an evolving and challenging market by offering refined new solutions and techniques, finds Frost & Sullivan.
FCC Updates TCPA with Greater Protection Against Robocalls
New rules broaden the definition of robocalls and give consumers more opt-out options
Analytics Advance Through the Cloud
The analytics-as-a-service market is expected to grow fivefold in five years
On the Scene--Customer Service Experience: Explore New Channels, but Invest Wisely
Conference speakers urge companies to integrate channels for a seamless customer experience
Labor First Keeps a Customer-First Approach
A retiree benefits company uses NewVoiceMedia to support growth
The Age of Speech Analytics Is Close at Hand
The "Johnny-come-lately" in contact centers is poised to become "Johnny-on-the-spot"
Zappix Expands Global Support for Its Visual IVR
Zappix now allows companies to provide visual IVR mobile smartphone solutions for iPhone, Android, and the Web in multiple languages.
Salesforce Strengthens Strategic Partnership with Microsoft at Dreamforce
The two software giants plan to deliver even deeper integrations in 2016.
Salesforce Introduces SalesforceIQ, the Thunder Platform, and IoT Cloud at Dreamforce
New Salesforce product launches bring data from multiple sources into common Salesforce apps.
Microsoft Introduces Updates in Microsoft Dynamics CRM 2016
Microsoft Dynamics CRM 2016 will feature enhancements in productivity, intelligence, mobility, and customer service.
Holden Unveils Adaptive Platform for Sales Training
The Holden Adaptive Platform helps foster problem solving and strategic thinking, while instilling effective sales performance-related practices.
Integrate CRM and ERP for Better Intelligence
Businesses benefit when information flows freely between systems
EBay Finds a NICE Way to Save
NICE Systems' Interaction Analytics helps eBay Enterprise dramatically cut average handling times
Business Schools Suggest New Loyalty Metrics
Marketing experts create a five-part model to measure customer commitment
Contact Centers Continue Cloud Migration
ContactBabel sees huge growth in hosted customer support
It Takes More than Coupons to Settle Complaints
Consumers want more than compensation when things go wrong
OpinionLab Introduces Summer 2015 Release of Its Voice-of-the-Customer Solution
Brands are empowered to connect consumer feedback gathered through digital channels with specific physical locations.
Customer Service Experience, Day Three: Companies Are Urged to Take Measured Approach to Omnichannel
Adding channels and technologies shouldn't be done in silos, speakers say. (Featured on SmartCustomerService.com.)
Customer Service Experience Speakers: Create a Service Culture, and Loyalty Will Follow
Conference attendees are reminded that the key to happy customers is happy and informed employees. (Featured on SmartCustomerService.com.)
At Customer Service Experience, Companies Are Challenged to Put Customers First
Speakers urge attendees to stop thinking operationally and start looking at service from the customers' perspective. (Featured on SmartCustomerService.com.)
7 Adds Deep Neural Networks to IVR
Microsoft's DNN technology brings greater speech recognition accuracy to the 7 Customer Engagement Platform. (Featured on SpeechTechMag.com.)
Sprout Social Expands Twitter Partnership
Sprout Social now has access to Twitter data and analytics.
Jive Releases Circle, a New Collaboration Tool
Jive rolls out new features for Jive Chime real-time messaging app, including integration with the new Jive Circle.
The 2015 CRM Market Leaders: Data Quality
The 2015 CRM Market Leaders: Consultancies
The 2015 CRM Market Rising Stars: Tealium Pairs Up to Personalize
The 2015 CRM Market Rising Stars: Teradata Moves to Mobile
The 2015 CRM Market Elite: Concur
Infer's predictive lead scoring helps Concur close more deals more quickly.
The 2015 CRM Market Influential Leaders: Jonathan Ive, Senior Vice President of Design, Apple
The 2015 CRM Market Influential Leaders: Satya Nadella, CEO, Microsoft
Purple Forge Taps IBM Watson For City Customer Self-Service App
As an IBM Watson ecosystem partner, Purple Forge is leveraging Watson technology to improve the customer service experience for the City of Surrey in British Columbia, Canada.
Groupe Acticall to Acquire Sitel
French firm acquires the U.S. contact center outsourcing firm.
Conversational Computing Strives to Meet the 'Star Trek' Standard
Speech technology, combined with artificial intelligence, will enable people to interact with machines in a natural way
New IVR Lets Eatery Group Net More Phone Calls—and Business
DialogTech helps Hogsalt capture $75,000 in additional revenue per month
Jive Updates Its Jive-x Social Community Platform
The latest version of Jive-x offers features to make communities more friendly for end users and moderators.
Aspect Software and LiveVox Combine Contact Center Solution with Workforce Management in the Cloud
Partnership and product integration between Aspect and LiveVox helps companies forecast and optimize calling campaigns and agent staffing.
Coveo Launches Intelligent Search in the Cloud
Coveo's search-as-a-service solution unites information across cloud- and premises-based systems.
The Secret to Loyalty Is Less Effort, Speakers at Interactive Intelligence's Interactions Assert
Simply delighting customers doesn't breed loyalty, but it can cost more, CEB research suggests.
Interactive Intelligence Unveils PureCloud Engage at Interactions 2015
PureCloud Engage is designed to help contact centers accelerate business impact, deliver consistent outcomes, and improve the customer and agent experience. (Featured on SmartCustomerService.com.)
NetBase Launches Live Pulse Mashup
NetBase's Live Pulse Mashup brings social media visualizations to the C-suite.
MindTouch Releases Responsive, a New Content Creation Tool
MindTouch Responsive is the result of years of research into online consumer behavior.
In Data Security, It’s a Numbers Game
Requiring multifactor authentication makes it harder for hackers to access information
Kahuna Releases Dynamic Audiences for Facebook Advertising
Dynamic Audiences understands customer conversion, so brands don't advertise products to people who have already bought them.
Influitive Launches Communities for Advocacy-Driven Marketing
Influitive Communities allows marketers to create active B2B communities across the Web.
Qvidian Adds to its Sales Content Automation Platform
Latest release integrates Digital Playbooks for an end-to-end guided selling and content automation solution
Sapphire Now Day 2: SAP Announces Updates to HANA for the Internet of Things
Businesses undergoing a digital transformation should home in on SAP HANA, speakers say.
Sapphire Now Day 1: SAP Launches Updated SAP Lumira
Latest Lumira version offers new visualizations and data access.
CallMiner Partners with SpeechPro to Separate Speakers in Call Center Recordings
CallMiner Eureka incorporates voice biometrics from SpeechPro to isolate each person's voice.
Data Security Should Be in Everyone's Job Description
Protecting valuable customer information should begin in the contact center and end in the executive suite.
Bluenose Discovers Success with Its Online Community
Get Satisfaction's social community platform helps the CSM solutions vendor generate industry buzz
The Customer Expectation–Experience Gap
Brand Keys' Customer Loyalty Engagement Index finds that many companies are unable to deliver on emotional values.
At Microsoft Convergence, Dynamics CRM Gets a Major Overhaul for 2015
Microsoft's user conference highlights product launches and integrations around its CRM line.
Aptean Releases Pivotal 6.5
Newest version of Pivotal CRM offers greater mobile capabilities.
SugarCRM Introduces Sugar 7.6, Bringing Process Management into CRM
The latest release helps companies automate complex customer interactions.
AdRoll Adopts HTTPS as a Standard
HTTPS will make ads safer and more secure for Internet users.
AT&T Breach Puts a Spotlight on Contact Center Fraud
Outsourced contact centers implicated in cell phone scheme involving data for 280,000 customers.
The Switching Economy Hits Home
Poor customer service accounts for most company defections.
Will Apple's Smart Watch Boost Business?
The wearable device can track users' movements, prompting interest from marketers.
VoltDelta Is the Right Prescription for Rx Outreach
The multichannel cloud contact center solution provides IVR, agent infrastructure, and automated prescription reminders for a mail-order pharmacy.
Text Takes Precedence as a Customer Service Preference
A new generation of consumers prefers short message service to other ways to reach agents.
HP Releases Explore 5.0
Updated voice-of-the-customer analytics platform reveals even more valuable insights into customer interactions.
Zappix Releases Visual IVR Platform
Zappix Visual IVR authoring tool allows companies to build mobile and Web apps in minutes.
Microsoft Convergence Day 2 Brings Collaborations to Add Value for Customers
New partnerships with InsideSales.com, FieldOne, DocuSign, Thunderhead, and Ford round out the day's announcements.
Microsoft Convergence Fuels Many CRM Innovations
Day 1 sessions highlight new releases and integrations for Dynamics CRM.
Oracle Adds Instagram and Weibo to Social Cloud
Latest release expands capabilities to reach global consumers.
Ifbyphone Becomes DialogTech
Company rebranding reflects a greater market change around voice communications.
The 2015 CRM Service Elite: Genesys Helps Michigan Aid Families in Need
Call center technology makes reaching help one less hurdle for struggling parents.
The 2015 CRM Rising Stars: IBM's Watson Brings Cognitive Computing to Customer Support
Partners and customers are lined up to bring the supercomputer into the contact center.
The 2015 CRM Rising Stars: WalkMe Unleashes Guided Self-Service for the Web
The 'online GPS' can eliminate site confusion and facilitate interactions.
The 2015 CRM Service Leaders: Contact Center Infrastructure
The 2015 CRM Service Leaders: Interactive Voice Response
The 2015 CRM Service Leaders: Contact Center Outsourcing
Firms Should Embrace Instagram
The image- and video-sharing site now surpasses Twitter in users.
Mobile Payment Evolution Is Underway
Mobile spending projected to reach $1.42 billion by 2019.
HP Updates Its Qfiniti WFO Suite
HP Qfiniti 10.3 extends connectivity to Genesys and Cisco telephony switches and maximizes value from customer interaction data.
Appinions Launches Attention Analytics on Oracle Marketing AppCloud
The application enables content marketers to take a data-driven approach.
OpinionLab Brings Voice of the Customer to Life with Winter 2015 Release
New features make real-time customer feedback more accessible, engaging, and actionable.
U.S. Contact Centers Added 50,000 New Jobs in 2014
Three consecutive quarters of job growth revive U.S. contact center industry.
The Keys to Countering Cart Abandonment
Online retailers need to respond at the right time and with the right message.
SIO Emerges as a New Contact Center Segment
Frost & Sullivan identifies support interaction optimization as a $1.3 billion global market category.
The Hidden Sources of Poor Customer Service
Interactions should be designed with the customer in mind.
Canon Connects with Fans via Lithium's Social Solutions
The social community platform has become an effective customer service tool.
WP Engine Launches GeoIP for Location-Specific Marketing
GeoIP immediately serves localized content down to the ZIP code, without impacting speed or performance.
Clari Offers Free Sales Pipeline Stress Test
With a five-minute setup, sales execs can see at-risk deals to drive immediate action.
EasyAsk Releases Voice Shopper
New EasyAsk Voice Shopper lets customers query e-commerce sites with their voices. (Originally appeared on SpeechTechMag.com)
Alorica Acquires West's Agent Services Businesses
The $275 million deal expands Alorica's capabilities, service offerings, and delivery options.
Buffalo Builds Resident Trust with CRM
Kana Software's Lagan Enterprise system revitalizes city services.
In Customer Service, It's More Efficient to Be Effective
Rushing customers off the phone might cut costs, but ignores the potential for greater value.
There's an App for That, But Does Anyone Care?
Studies point to a decline in mobile app usage among smartphone owners.
Apple Launches Apple Pay
Many retailers aren't buying into the newest mobile wallet solution.
At Dreamforce 2014, Salesforce.com Delivers Wave Analytics Cloud
Salesforce.com entered the $38 billion analytics market with its sixth cloud platform. (Originally appeared on DestinationCRM.com)
Radish Releases ChoiceView for iOS8
The ChoiceView mobile app for visual IVR now supports iPhone 6 and iPhone 6 Plus.
WealthEngine and DonorCommunity Partner on Integrated Fundraising Solutions
The partnership enables organizations to better segment and target contributors.
DataSift Launches VEDO Focus to Filter Social Data
Real-time classification of social data into half a million topics moves the industry beyond keyword- based analysis.
The Role of Wearables Expands in the Call Center
Computer-connected headsets could seamlessly link agents and supervisors.
Campaign Management Needs to Cross Channels
Despite improvements,l cross-channel campaign management still has usability challenges.
5 Hot Customer Service Technologies
The latest innovations add a sense of immediacy to customer interactions.
Genesys Bolsters Michigan Child Support Agency's Overhaul
Parents in need get improved access to services with new call center technology. (This article originally appeared in the Winter 2014 issue of Speech Technology.)
SAP Brings Data Discovery to SMBs
With the SAP Lumira Edge edition, SMBs can perform data visualization too.
Support.com Adds Guided Paths Functionality to Nexus
Nexus optimizes live support interactions to resolve more customer tech-support issues.
CallMiner Adds Semantic Building Blocks to Eureka Speech Analytics
Latest release of Eureka Speech Analytics allows users to uncover insights from customer conversations
CRM Yields New Efficiencies for City Harvest
The food rescue organization broadens its reach with Microsoft Dynamics.
Work-at-Home Solutions Are Transforming Call Center Operations
At-home agents can be as productive, if not more so, as those in the contact center.
Customer Satisfaction Plunges Again
American Customer Satisfaction Index sees one of its biggest drops in 20 years.
Business Voicemail Goes Unanswered
Most callers would rather hang up than leave a message.
Verizon Puts a Different Spin on Loyalty Rewards
The new program rewards customers for everyday activities.
SpaceCurve and AirSage Partner on Customer Location Data Offering
Partnership enables companies to create a more complete understanding of customer behavior.
Swiftpage Releases Act! Version 17
New Act! version 17 helps small businesses automate and integrate sales and emarketing.
At Dreamforce, Salesforce.com Unveils Road Map for Service Cloud Updates
Many new features delivered already, with more on the way.
At Dreamforce 2014, Salesforce.com Delivers Wave Analytics Cloud
Salesforce.com enters the $38 billion analytics market with the launch of its sixth cloud in the Salesforce Customer Success platform.
Cirrus Insight Adds Nimble Smart Contacts Integration for Gmail
Salespeople can access Nimble's Smart Contact insights right within their email inboxes.
Automation Creates More Jobs Than It Eliminates
More than two-thirds of companies that have replaced workers with automation added new positions as a result.
Twitter Updates Its Analytics Offering
Tweet Activity Dashboard helps companies see how posts perform.
Should CSRs Be Paid for Performance?
Why companies must assess the effectiveness of tying agent compensation to contact center metrics.
Medical Alert Puts Five9 on Call
In urgent need of a new contact center system, the emergency monitoring device provider turned to the cloud solution for aid.
Oracle Marketing Cloud Extends Partnership with Box
New integration simplifies collaboration and execution of content marketing programs.
Ellison Steps Aside as Oracle's CEO
While he remains as executive chairman and CTO, Catz and Hurd will share CEO duties.
Microsoft Previews Dynamics CRM 2015
Updates to Microsoft Dynamics CRM Online and Microsoft Dynamics Marketing will help marketers and salespeople collaborate more effectively.
TeamSupport Introduces Customer Distress Index
New reporting feature predicts customer satisfaction level.
Social Media Monitoring Delivers for Domino's
The pizza chain has social media customer care under control with Astute SRM.
When VoC and VoE Combine
Bring together the voice of the customer and the voice of the employee to gain a more complete view of customer experiences.
Call Handling Time Continues to Rise
Sales and customer service calls take 16 percent longer today.
How Hot Is Amazon's Fire?
Despite mixed reviews, the smartphone's connection to the largest e-commerce network will facilitate mobile transactions.
Neural Networks Reach into Virtual Assistants
Decades-old neural networking technology is being used to improve voice interactions.
Urban Airship Enables Actionable, Interactive Push Notifications
Action buttons help brands extend engagement outside of apps.
Monetate Introduces Web Site Testing and Targeting
New self-serve testing solution lets users determine who sees proposed changes.
Infor Buys Saleslogix from Swiftpage
Saleslogix will be rebranded Infor CRM and add sales and service functionality to Infor's CloudSuite.
Trumpia Releases Feature for Tracking Clicks in Text Messages
SMS Click-Through Tracking lets users embed links into SMS and email messages and track recipients' click behavior.
Salesforce ExactTarget Launches the Next Generation of Journey Builder
Journey Builder is a comprehensive customer journey solution to plan, personalize, and optimize customer interactions across channels and devices
Brands Deliver Inconsistent Engagements
The phone still outperforms other channels for customer service.
Experian Marketing Services Unveils End-to-End Marketing Suite
The Experian Marketing Suite enables brands to create and deliver authentic customer experiences across all interaction points.
Apple and IBM Forge Global Partnership to Transform Enterprise Mobility
IBM and Apple will collaborate on a number of industry-specific mobile applications and bring more Apple iOS devices to the business world.
NetSuite SuiteWorld: NetSuite CEO Zach Nelson Talks CRM Expansion
Keynotes highlight convergence of CRM, ERP, and e-commerce.
Walmart's Omnichannel Strategy Keeps It on Top
Today's large retailers are connecting with customers in new ways.
The 4 Key Customer Service Omnichannel Considerations
Contact centers have deployed new technologies in silos; integration is difficult but not impossible.
iCruise.com Sees Smooth Sailing with 8x8
8x8's Virtual Office and Virtual Contact Center improve operations at the cruise booking site.
FirstRain Introduces Personal Business Analytics for Salesforce1
FirstRain's Personal Business Analytics for Salesforce1 will be generally available next month.
Infosys to Appoint Vishal Sikka as CEO
The former SAP executive is set to take the reins at the consulting and outsourcing firm.
Pegasystems Releases Customer Process Manager for Insurance
PCMI enables insurers to deliver consistent customer service across channels.
Virtual Receptionists Work for Virtual Law Firm
Ruby Receptionists answers Burton Law's calls from miles away.
Social Networking Offers Increased Agility
Research suggest the need for a smarter combination of enterprise social networking tools.
Ovum Expects Home-Based Agents to Soar by 2017
The annual growth rate is twice that of the brick-and-mortar contact center outsourcing market.
Microsoft and Salesforce.com Announce Strategic Partnership
Industry leaders to deliver new solutions and mobile experiences for mutual customers.
Aptean Launches Process Manufacturing Solution at Its Edge Event
Speakers at user conference express excitement over CRM expansion opportunities.
At Aptean Edge, CEO Paul Ilse Pledges to Keep Solutions Separate
Aptean will continue to offer industry-specific solutions for its different vertical markets.
At SuiteWorld's Second Day, NetSuite's Evan Goldberg Introduces B2B Customer Center
New product enhancements bring greater attention to mobile, simplified user interfaces, and tighter integrations.
At SuiteWorld, NetSuite CEO Zach Nelson Talks CRM Expansion
Keynote highlights convergence of CRM, ERP, and e-commerce systems.
Pitney Bowes Launches Spectrum Spacial Geolocation Platform
Spectrum Spacial helps businesses connect the dots between data and geography.
Commence Previews Customer Portal App
New app lets customers browse FAQs, submit service tickets, and query knowledge bases right from a company's Web site.
Microsoft Dynamics Convergence: Microsoft Homes in on Customer Centricity
Convergence keynote speaker says businesses that serve customers best are P2P (people-to-people).
The New Roles of Customer Service Outsourcers
Labor rates are no longer the main concern as companies consider outsourcing their contact centers.
Snapfish Finds Live Chat a Snap for Customers and Agents
Photo-sharing site uses Live Person to help members with design projects.
Salesforce.com Launches Salesforce1 Service Cloud SOS
Service Cloud SOS provides instant access to agents through a help button positioned inside a mobile app.
Interactive Intelligence to Acquire OrgSpan
The OrgSpan acquisition is designed to strengthen Interactive Intelligence's cloud-based business communications solutions.
Viacom and Mass Relevance Partner to Launch EchoGraph
Social media platform will track and analyze social activity for advertisers.
Salesforce.com Realigns Around Six Industries
Salesforce's new industries strategy will focus on delivering solutions for key verticals.
The General Reboots Agent Training with Intradiem
The online auto insurance provider updates agent skills with Intraday Management technology.
3 Reasons to Boost Your Contact Center's Strategic Value
Today's solutions are lower in cost, offer predictive capabilities, and require less technical know-how to operate.
Contact Center Satisfaction Dropped 10 Percent in 2013
Companies can rebound by providing more multichannel customer service options.
From IVRs to Automated Interactive Customer Contacts
Chat, SMS, and virtual agent solutions have a strong future if deployed wisely.
Lithium to Acquire Klout
Lithium's acquisition of the social influence scorer positions it to expand its data resources.
Aspect Launches Proactive Engagement Suite
Aspect Software's Proactive Engagement Suite is a cloud-based customer communications platform.
Aspect Software Releases Workforce Optimization 8.0 and Aspect Mentor
Aspect's WFO 8.0 and Aspect Mentor expand the reach of speech analytics beyond basic call recordings.
CRM Is in the Midst of an Expansion, Microsoft Execs Say at Convergence
Microsoft's Bill Patterson says CRM has to come together with so many other business applications.
At Convergence 2014, Microsoft Previews New Dynamics CRM Functionality
In his Day 1 keynote, Microsoft EVP Kirill Tatarinov showcases product enhancements resulting from recent acquisitions.
Cobrowsing Presents a 'Lucrative' Customer Service Opportunity
Companies can increase revenue and improve agent efficiency.
Big Data Prompts 'Analytics Everywhere' Solutions
Everyday users can turn data into insight.
Demandbase Updates B2B Retargeting
New functionality in Demandbase's B2B Retargeting solution lets users define who gets retargeted and for how long.
TARP Relaunches as CX Act with a New Corporate Strategy
New name reflects stronger emphasis on employee training to improve interactions.
Pie Digital Launches TotalTechHero Support App for Home Networks
With Pie's TotalTechHero, service providers can troubleshoot and fix networking and device issues with the customer via the cloud.
Jacada and Vocantas Bring Visual IVR to Schools
Scaller solution for higher education now sends surveys to students' mobile phones.
Law Firms Make the Case for CRM
Sixty-three percent of firms plan additional investments in 2014, LexisNexis research finds.
10 Social Customer Service Tips
New channel interactions don't have to be complicated.
IVR Is the Right Prescription for a Native American Health System
Muscogee Creek Nation's Enacomm solution overcomes the challenge of spiking call volumes.
Cirrus Insight Brings Zendesk, Desk.com, and Quickbooks to Gmail
Customer service and accounting applications can be accessed from within Gmail.
Swiftpage Launches Saleslogix 8.1
Saleslogix version 8.1 includes an extensive suite of social CRM capabiltiies.
IBM Invests $1 Billion in Watson for Analytics and Big Data
IBM's Watson supercomputer now has its own group within IBM and a budget of $1 billion to grow its technology and partner ecosystems.
Commence Adds Calendaring and Twitter Functionality to CRM App
Commence CRM Version 5.5 offers instant messenger, Microsoft Word integration, calendar syncing, and mobile features.
Speech Analytics Is the Right Fit for Nautilus
The home fitness brand increases call center efficiency with CallMiner Eureka.
Gamification Comes to the Contact Center
Game techniques keep agents happy, engaged, and better equipped to handle interactions.
The 8 Traits of Customer-Relevant Companies
Ovum research finds very few customer-adaptive enterprises exist today.
Is There Life After Death for Loyalty Points?
Colloquy report shows varying bequeathing policies for leading airline, hotel, and credit card loyalty programs.
Oracle to Acquire Responsys
The software giant will incorporate Responsys' offerings into its Marketing Cloud.
GetFeedback.com Launches, Offering a New Survey Platform
Two former Salesforce.com executives launched startup GetFeedback.com today to help companies design and administer online surveys.
Moxie Software Enhances Its Spaces by Moxie Suite
New features in Spaces by Moxie include simpler user interfaces, tighter security, a chat translation function, and easier content management.
Despite Outages, Customer Satisfaction with Electric Utilities Brightens
Improved communication in Web self-service and proactive outreach have bolstered customer sentiment, according to a J.D. Power study.
In-House Marketers Take on More Roles
ANA reports external firms are on the decline as companies assign tasks to internal teams.
Overcome Multichannel Customer Service Challenges
Effective strategies start with talking to customers.
Online Ticketing System Ticksy Is the Ticket for MDNW
Ticksy helps Web design firm respond to customers quickly and efficiently.
Other Companies Shared the Dreamforce Spotlight
With 135,000 attendees, Dreamforce made for a great launching pad for companies besides just salesforce.com.
At Dreamforce Day 2, Salesforce.com Delivers New Salesforce1 Service Cloud
Powered by the new Salesforce1 Customer Platform, 1 Touch Service allows companies to build and embed service within any product, app, or experience.
At Dreamforce Day 1, Salesforce.com Introduces Salesforce1
Salesforce1 is the new social, mobile and cloud customer platform built to transform sales, service and marketing apps
PCI Council Revises Data Security Standards
Updated standards are designed to help organizations make payment security business-as-usual.
Nimble Integrates with Hootsuite for Social Selling
New Nimble Contacts widget for HootSuite enables business teams to access customer and prospect data right from within the social media monitoring app.
Philadelphia Insurance Listens to Customers
The company sees retention increase after deploying a VoC solution from Confirmit.
Customer Support: Keeping Up with the Digital Migration
The phone is losing ground as a leading communication channel. Can you meet customers where they're going?
Companies Will Promote Products on Social Media
Attention shifts from gathering product feedback to greater customer engagement.
Xerox: The Customer Service Company
The company does a lot more than just documents.
Five9 Acquires SoCoCare
Five9's acquisition of SoCoCare strengthens its position in social and mobile customer care.
UserVoice Launches Customer Service SDK on the Android Platform
Android developers can now keep customers in their mobile apps while offering support and harnessing feedback.
Cablevision Launches Virtual Receptionist for Small Businesses
The new Optimum Voice cloud-based service answers calls with a professional greeting 24/7.
Should Retailers Target Mobile Devices?
Tracking consumers in stores and online brings privacy issues back into the spotlight.
More CPG Companies Are Selling Directly to Consumers
Learning from Amazon.com's success, businesses leverage e-commerce to bypass retailers.
CRM in Sports—Mobile and Social Tech Get the Call
The industry is making up for lost time with a focus on new strategies.
Voice Biometrics Builds a Business Case
Advances in speech security have made it more feasible and reliable as a call center tool.
Rising Support for Automatic Dialers
3C Logic helps a credit counseling service 'keep up with customers.'
Marketo Introduces Conversion Import Integration with Google AdWords
New inbound marketing capability provides insights into offline and online activities together.
Philly Zoo Goes Wild for New Call Center Systems
Mitel deployment helps connect staff with zoo patrons—and each other.
Schools Need to Rethink Their CRM Approaches
Many colleges and universities are only using CRM for marketing, ignoring vital service and sales components.
Customer Retention Requires Open Communication
Research finds a link between customer loyalty and continued engagement.
Which Interaction Channels Are Most Popular?
IVR and email top the list, but online customer support gains ground.
CRM Comes of Age in the Age of Moneyball
CRM Evolution panelists uncover the need to use CRM for more than just selling tickets.
In CRM, as in Life, Time Is Money
Life is a game of milliseconds, and companies that don't waste them will come out ahead.
Companies Need to Shift Their Focus
Companies that cling to a product-centric mentality will go the way of the Walkman.
LiveLOOK Adds In-App Capabilities to Customer Service Solutions
New In-App Co-Browse solution lets customer service agents help customers find what they need in mobile applications.
NICE to Acquire Causata
The deal brings Web and contact center analytics together
The Five Most Irritating Customer Service Statements
Research uncovers the phrases most hated by callers to customer service.
Making the Most of Social Media
Nike is the most "socially devoted" U.S. brand.
VerticalResponse Acquired by Deluxe
The check printing firm further expands into the marketing and business services market with this $27 million deal.
All Business Is Now Social
New Forrester research finds that all business decision-makers are regular users of social media.
Microsoft Plans New Dynamics CRM Version for Fall Release
The new fall 2013 version features a new user interface, greater integration with social and collaboration tools, and more mobile support.
SMB Mobile Adoption Is on a Fast Track
Sixty-eight percent will increase mobile spending in the next year.
Enterprise Software Retools Customer Experiences
Disruptions in the traditional sales model create urgency for vendors and opportunities for end users.
Drug Makers Are in the Midst of a Digital Revolution
Pharmaceutical firms are sharpening their focus on multichannel marketing and analytics.
Vivint Finds Service Success with RightTime
The home automation services company uses agent downtime to increase productivity.
Adobe to Acquire Neolane for $600 Million
Acquisition adds strength to Adobe's Marketing Cloud.
Oracle and Salesforce Enter a Strategic Partnership
Both companies agree to integrate Salesforce.com and Oracle clouds.
AnswerNow Helps Companies Compute Call Center Costs
New Web-based calculator tool provides a dollar value to bad customer service.
The Customer Experience, Defined
Defining the experience is key to improvement.
Pega Moves into Analytics, Cloud, and Mid-Market
Company CEO and founder outlines the company's plans for PRPC 7 and beyond.
T-Mobile Listens to Its Customers
Surveying tool yields positive results for Austrian carrier.
Social, Local, Mobile Transcend Business Searches
Consumers increasingly search for local businesses on mobile devices.
Hesitation Hampers Banks' Social Media Opportunities
Many financial institutions are still not exploiting social media despite changing customer needs.
Microsoft Opens Up at Convergence
Company comes out of its cocoon to help customers get the most value from IT investments.
Voice-Based Microblogs Speak Volumes
How speech technology can improve social media campaigns.
Genesys to Acquire SoundBite Communications
Genesys further extends its cloud-based contact center solutions portfolio with proactive collections and payments, mobile marketing, and customer service applications.
Customer Service Is the Only Metric That Matters
Interactions panelists say customers should be the center of all that happens in the contact center.
Angie's List Founder Lists Customer Service as a Priority
The online customer review site founder advocates empowering customer service reps to fix customer complaints.
Intelliverse and Cincom Partner on Multichannel Contact Center Solution
Integrates voice, chat, email, fax, and customer systems into a single unified agent desktop.
Stress Test Customer Service with Mystery Shopping
Professional shoppers should be used in conjunction with call monitoring, speech analytics, surveying, and voice-of-the-customer feedback management.
Price Shapes Satisfaction
In a tight economy, companies must use VoC solutions for price sentiments.
The 360-Degree View Must Go Further
Competitive advantage requires a multidimensional view of customers.
Marketing and Support Must Collaborate
Customer interactions via social media can't be just about one or the other.
Toronto's Nerve Center Provides Easy Access
Canada's largest city improves customer service with Toronto 311.
Accenture Suggests Rewarding Customers to Increase Adoption of Mobile Payments
A new survey finds that adding financial-management tools and rewarding consumers could increase use of mobile phones as payment devices.
Social Customer Service That Satisfies
Get Satisfaction helps online video broadcast platform provider Ustream benefit from a support community.
Brands Must Make Emotional Appeals
Companies should strive to be less rational with customers.
Market Focus: Automotive Dealers Go Digital
Auto sellers respond to customers with online options.
Should Your Company Abandon Phone Support?
Why several Silicon Valley-area firms have done just that and are sticking with their decisions.
Microsoft Wants to Take CRM Everywhere
The company's stated goal is to support business users wherever they are and on whatever devices they're using.
Microsoft Dynamics CRM Gets Mobile, Social
Company highlights innovations to help businesses unite their organizations, connect with their customers and get the most value from their information technology investments.
Interactive Intelligence Launches Cloud Solution for Small Contact Centers
CaaS Small Center is geared for contact centers with fewer than 50 agents.
Adobe Upgrades Almost Every Aspect of Its Marketing Cloud
New enhancements add better campaign management, mobile and social capabilities, analytics insights, and content management.
Avaya Unveils New Customer Experience Management Tools
New solutions provide integrated Web, social media, text, and email customer interaction options.
Oracle Releases RightNow Cloud Service Update
New features are designed to increase community engagement and improve message relevancy with customers and employees.
inContact Releases New Version of Cloud Contact Center Software
The company expands multichannel offering with Universal Queue, new agent interface, true inbound and outbound blending, and an API-driven cloud ecosystem.
Genesys to Acquire Angel
Genesys expands further into the cloud contact center-as-a-service segment with overall annual recurring cloud-based revenue expected to exceed $85 million.
Customers Tie Price to Satisfaction, Why Don't Companies?
Customer experience professionals and customers need to have a voice in pricing decisions, Forrester concludes.
Sage Sells Its ACT! and SalesLogix Lines
The move represents an effort to divest itself of non-core solutions.
A Leadership Shakeup Occurs at Alcatel-Lucent
CEO steps down amid continued poor economic performance.
Oracle Buys Acme Packet
The deal adds session border control technology to Oracle's communications offering to speed the deployment of all-IP networks.
Anthony Lye Joins Marketing Agency LBi
The former Oracle CRM executive will drive growth of the agency's cloud applications, platform, and data.
Case Management Takes a Dynamic Turn
Progressive contact centers can incorporate adaptability, cross-sell and upsell capabilities, social media integration, gamification, and multiple channels.
Financial Services: Brokers Yearn for Better CRM
Few firms use CRM systems to their full effect.
On the Right Track
Survey program from Mindshare resonates with convenience store customers.
NICE Launches Cloud-Based WFO Suite
The cloud-based offering addresses growing market demand and customer need for flexibility
Consumers Are Happier with Contact Centers
Call Center Satisfaction Index finds Web self-service and email dominate the non-phone mix of contact channels, but social media is playing a critical role.
Temkin Group Delivers Customer Experience Excellence Awards
Five organizations earn top honors for customer experience transformation efforts and results.
Brands Continue to Fail Their Customers
New research from Forrester shows customer service hasn't improved all that much in the past year.
It's Not Too Late to Start on Social
DMG report outlines steps companies need to take to address issues on social media.
Building an Impenetrable Cloud
Companies concerned about data security have more hybrid (public and private) cloud computing options.
IVR Fuels Improved Customer Service for Propane Supplier
AmeriGas offers targeted, more efficient solutions with a speech-enabled phone system from Message Technologies Inc.
Sandy Put Service to the Test
Insurers turned to mobile and social technologies to respond to the October superstorm.
Getting Closer to Customers Tops Big Data Agenda
Companies lack the skills to manage the barrage of information.
Customers Should Help Create Major Innovation
A study finds successful firms involved customers in the new product development process.
Angel Releases Cloud CTI Adaptor for Salesforce
The new cloud solution offers a complete view of the customer for a more personalized customer experience.
Satmetrix Launches NP360
The program offers an extensive assessment of companies' individual Net Promoter programs and how they compare to competitors.
Piecing Together Multichannel Support
Cross-channel support starts with connecting the right channels.
Oracle Expands in Social and the Cloud
At OpenWorld and CX Summit, Oracle reveals its latest product strategy.
ServiceTask Helps Business Clean Up
An Atlanta-area cleaning company finds fruitful results with this appointment scheduling app.
FCC Clarifies Opt-Out Procedures for Text Marketing
The commission says companies can send confirmations of opt-out requests.
Lattice Engines Raises $20 Million in Venture Funding
The infusion of cash will help the big data applications provider accelerate growth and expand its product portfolio.
Many Businesses Are Still Unsure About Social's Benefit
An IBM study finds that more than three quarters of business leaders are struggling to incorporate social media into their daily work lives.
SAP Puts CRM in the HANA Cloud
SAP 360 Customer solution leverages in-memory computing, cloud, mobility, and collaboration tools.
Social Adds to CRM's Appeal
Nucleus Research's Value Matrix highlights new functionality and integration capabilities.
The New Measure of Customer Service Success
Why some traditional performance metrics are wrong and what you need to evaluate now.
Work-at-Home Solution Flies for Alaska Airlines
The company maintains high standards with telecommuting agents using Envision's Click2Coach.
Companies Struggle to Manage Customer Analytics
A Forrester report highlights big data challenges companies face.
Cross-Channel Design Can Be Transformational
Companies today must deliver cohesive experiences across multiple touchpoints.
Salesforce.com Adds Social Analytics Partners to Marketing Cloud
New offering includes mix-and-match options from 20 vendors.
ExactTarget Acquires Pardot and iGoDigital
Acquisitions add SaaS-based marketing Web, and predictive analytics technologies to its portfolio.
Kana Introduces Lagan Express CRM for the Government Mid-Market
Integrated platform ensures consistent customer service across channels.
Social and Mobile Take Center Stage at CX Summit
Oracle pledges continued support for social and mobile apps as part of its CX suite.
Oracle Gets Social with Its Cloud Offerings
Big Red is adding a social media component to all of its Fusion apps.
Oracle Unveils Expanded Oracle Cloud Services Portfolio
New offerings include two applications for social media management.
Oracle Continues to Build Out Its Cloud
At its annual Open World event, the computer giant unveiled four new cloud and storage offerings.
Noble Systems Acquires ALI Solutions
Unified contact center solutions provider gains analytic decisioning platform and top-tier client roster from the contact center analytics firm.
Oracle's Latest Branding Initiative
Central to its CRM strategy is the company's Customer Experience (CX) Suite.
HP Launches a CRM Consulting Service
HP Transformation Services-CEM is designed to help improve operational efficiency in the contact center.
In High Tech, Social CRM Is All the Rage
Technology vendors tap into social media and online communities to let customers serve one another.
IVR Gives This Pharmacy a Healthy Boost
TalkRx keeps a small, family-owned drugstore chain competitive with national rivals.
Moxie Releases an Enhanced Knowledge Spaces
Widgetized customer experience portal enables personalized, on-brand customer experiences.
Salesforce.com Drops Its Application to Trademark "Social Enterprise"
The company will also drop the term from its marketing material in the future.
Trumpia Releases Multichannel Voting Apps
Multichannel Voting uses mobile text and Facebook to collect customer feedback instantly.
HD Voice Clears Up the Phone Experience
Wideband audio could be the next evolution—or revolution—in technologies to hit the contact center space.
Reaching New Heights in Customer Service
Altitude's advanced contact center solution helps Al-Jomaih lead the market.
Outsourced Home Agents Market to Double by 2015
Technical support, communications, and media verticals will see the most growth.
The Numbers Game
Sports team struggle with collecting and analyzing data about their supporters.
Noble Systems Introduces Web Reports for Mobile Contact Center Management
The browser-agnostic reporting tool is accessible from mobile devices, tablets, or off-site computers.
More Channels Makes Customer Service Worse, Not Better
Customer Service Experience panelists think things will only get worse before they get better.
Social Can Yield Positive Results
As social media customer service channels increase, companies can convert interactions to sales leads, product ideation, and reduced contact center costs.
Customer Service Adapts to Multiple Environments
But while customers embrace new channels, businesses have to catch up, Customer Service Experience speakers warn.
Google Pays $22.5 Million to Settle Consumer Privacy Case
The settlement stems from allegations that Google circumvented "do not track" settings in Safari Internet browsers and placed cookies on users' computers.
HP Launches A CRM Consulting Service
HP Transformation Services-CEM is designed to help improve operational efficiency in the contact center.
AT&T Turns to Video to Cut Call Volume
Videos explain bills to customers so call center agents don't have to.
CRM Comes to Campus at a Frantic Pace
Colleges and universities are starting to use CRM solutions to manage relationships with students at every stage.
8x8 Releases Virtual Receptionist
8x8 virtual office services provide SMBs additional ways to maximize employee productivity.
Aspect Releases Mobile Workforce Management Solution
The application provides anytime, anywhere access to operational metrics, agent schedules, and exception management.