Pegasystems, the leader in business process management and software for customer centricity, helps organizations enhance customer loyalty, generate new business, and improve productivity. Our patented Build for Change® technology speeds the delivery of critical business solutions by directly capturing business objectives and eliminating manual programming. Pegasystems enables clients to quickly adapt to changing business conditions in order to outperform the competition.

The customer experience is critical to improving customer loyalty and gaining greater wallet share. But typical customer relationship management (CRM) systems deliver experiences that are impersonal, rigid and slow, producing only unhappy customers, higher churn and lower revenue.

Pegasystems offers a transformational approach to CRM with products that help you build strong, long-lasting and profitable relationships with your customers. Pega's Customer Process Manager (CPM) is built on our core BPM capabilities, and is also available with industry-specific models, processes and interfaces for financial services, healthcare, and insurance.