| Articles: Enterprise CRM |
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In a recession, an innovative organization can learn to focus on fewer projects—but ones that can meet and even exceed expectations.
Front Office,
Posted 01 Jul 2009
A practice with deep roots must bear new fruit.
Viewpoints,
Posted 30 Jun 2009
Magic Quadrant for Data Quality Tools '09: Five leading vendors hold their ground, despite a slight slip by SAP.
Daily News,
Posted 27 Jun 2009
Social media monitoring vendor Visible Technologies launches TruReputation and expands its search reputation management offerings.
Daily News,
Posted 27 Jun 2009
Deliver freedom, not hype.
Viewpoints,
Posted 25 Jun 2009
Forrester Customer Experience Forum '09: Opening keynote stresses the importance of possessing heart, brains, and courage in the pursuit of experience-based differentiation.
Daily News,
Posted 23 Jun 2009
The vendor's latest offering looks to deliver a clear vision for unified communications — a vision that centers on productivity enhancements.
Daily News,
Posted 23 Jun 2009
A handful of first steps for marketing campaigns that make the most of social media.
Viewpoints,
Posted 23 Jun 2009
Antenna's latest acquisition puts the company in a position to capture an even greater share of the growing market for mobile middleware.
Daily News,
Posted 22 Jun 2009
Forrester Research forecasts overall growth in domestic email marketing — to $2 billion by 2014 — but social platforms are replacing the traditional email inbox among the younger set.
Daily News,
Posted 22 Jun 2009
Portal software provider builds upon its sales enablement offering with version 6.0 and taps into what one analyst calls an "emerging market" in the process.
Daily News,
Posted 19 Jun 2009
Incorporating data from Jigsaw, Demandbase, and LinkedIn, Marketo aims to empower sales with its native Force.com application.
Daily News,
Posted 19 Jun 2009
Latest report from Forrester's "Designing for Gen Y Series" examines one of four approaches for engaging with Gen Y on the Web.
Daily News,
Posted 19 Jun 2009
A global partnership between the two companies is indicative of a growing trend, according to one pundit.
Daily News,
Posted 19 Jun 2009
Ten ways to make sure employees are spreading the right message through social media.
Viewpoints,
Posted 17 Jun 2009
Mobilize customer sales forces with social media marketing: "You need to take your message to the people."
Viewpoints,
Posted 17 Jun 2009
Helpstream adds deeper integration and a bolstered best practices community with its latest release.
Daily News,
Posted 13 Jun 2009
Research by Strativity Group shows that higher investments in customer experience result in lower attrition and higher referral and customer satisfaction rates. Cutting back is not an option. "The race is on," says Lior Arussy, president of Strativity Group.
Daily News,
Posted 13 Jun 2009
Merging social media monitoring with content management, the solution aims to help marketers find meaning and take action.
Daily News,
Posted 13 Jun 2009
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Companies: Enterprise CRM
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