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Articles: SMB/Mid-market CRM
How the recession brought marketing and customer service closer together.
Companies, customers, and visionaries honored for successes in the service industry over the previous 12 months.
The social business software vendor updates its platform and introduces a freemium model.
With its latest updates, the email marketing provider helps its small business customers take their CRM efforts to the next level.
Direct navigation can have a direct impact on your results.
A recent Gartner report takes a dim view of social media projects led by corporate-technology personnel.
Customers want — and expect — personalization.
Convert up to 50 percent of abandoners with real-time follow-up.
Despite boasts that "the customer is king," a new report finds that consumer insight isn't getting a seat at the table.
Accenture's Social CRM report reveals the trio of obstacles to overcome when developing a social strategy.
Reports point to the emergence of a new social group and help marketers act upon the various segments of online participants.
Don't let distance infringe upon effective leadership.
Two research reports outline the drivers of growth for open-source business intelligence -- and what customers can expect as the market matures.
Net Promoter Conference '10: Satmetrix CEO encourages companies to move beyond the "zone of tolerance" to redefine customer experiences.
Make the Selling Simpler: Organizations want sales reps to have access to the right information at the most critical moments
Community tools from Mzinga help a communications company communicate
With InfoStreet, a consultancy gets enterprise-caliber efficiency on a small-business budget
RightNow Technologies helps Organic Valley feed information-hungry consumers
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Companies: SMB/Mid-market CRM

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