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Bullhorn Justifies Reading Employees’ Email for Transparency and Collaboration [Video Interview]
Vinda Souza explains how breaking down the walls between email and CRM systems can help organizations find valuable insight.
Forrester Customer Experience Forum, Day 2: Corporate Culture Translates into CX Excellence
At CXNYC, speakers highlight the correlations between strong company cultures and customer approval ratings.
Salesforce.com Releases Pardot Engagement Studio
The platform aims to be a command center for B2B marketing teams.
Forrester Customer Experience Forum, Day 1: CX Imperative Equals 'Survival'
Organizations must continuously study their customers and prospects, and adjust their operations accordingly.

Viewpoints (Web Exclusives)
No, the machines aren't taking over just yet. Here's why your reps are (or should be) indispensable.
Cold calls can be warmed up by applying these three principles to personalize your approach.
To effectively engage today's informed customer, these teams need to work together.
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CRM Magazine, June 2016
15 Essential Tips for an Active Social Community
Focus on creating a valuable and vibrant group to deepen customer relationships
Beyond the Three V's of Big Data
There are as many as five V's, but one trumps all of them
Six Steps to Social Selling Success
In the age of the super-savvy, hyper-connected buyer, sales professionals should blend modern technologies with traditional methods
Across the Wire
Freshdesk Launches Freshsales
SDL Releases Global Team App
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