Kraken Launches Autonomous Agents for Utilities

Kraken's Autonomous Agents help customer service teams design, test, and deploy agents for energy and utility-specific service journeys.

MiQ Expands Sigma Adtech Platform

MiQ has added yo Sigma with new data, capabilities, and ways to activate.

impact.com Unveils AI and Creator Commerce Innovations at iPX

New impact.com capabilities span AI, creator commerce, paid media, and payouts.

Mediaocean Introduces NIVO AI with Innovid Agents

NIVO AI automates workflows and turns intelligence into action across the advertising lifecycle.

NiCE World 2026 Concludes with AI Agent Demonstrations

As AI's capabilities grow, the impact on the contact center will be even more transformational, conference speakers conclude.

ContinuumGlobal Adds Modular Content Capability in Smart Marketing Engine

ContinuumGlobal's modular content feature enables marketers to produce pixel-perfect, on-brand designs and copy.

Vidmob Launches Vidmob360

Vidmob360 connects creative performance data to marketing tools, agents, and AI systems.

DoubleVerify Launches Brand Suitability Reporting for YouTube Audio Ads

DV's new brand suitability offering brings post-bid measurement to audio formats on YouTube.

8x8 Adds Translation Feature to 8x8 AI Studio

8x8 now provides live, simultaneous voice translation for 13 languages as part of its latest 8x8 AI Studio update.

Walker Sands Acquires RevPartners

RevPartners acquisition strengthens Walker Sands' revenue operations and go-to-market capabilities.

Cordial Launches Headless AI Infrastructure

Cordial's new headless AI architecture lets companies access any AI agents.

NiCE and Customers Prove Success from AI at NiCE World

NiCE World speakers highlight returns from AI when many other companies are struggling to find ROI.

SurveyMonkey Introduces LaunchPad

SurveyMonkey LaunchPad offers proven methodologies, guided setup, and decision-ready insights for marketing and product teams.

Optimizely Launches Full AEO Platform with Conductor

Through a partnership with Conductor, Optimizely adds AI search visibility and optimization to its AEO offering.

Adobe Releases CX Enterprise Coworker

Adobe CX Enterprise Coworker is an agentic AI suite for customer experience orchestration.

Sprinklr Introduces LLM Insights

Sprinklr LLM Insights helps companies measure, benchmark, and influence brand visibility, sentiment, and recommendations across AI search.

NIQ Adds AI-Powered Capabilities at C360

NIQ's new capabilities help organizations operationalize trusted market intelligence across AI environments and workflows.

LiveRamp Integrates with OpenAI

LiveRamp integration brings performance optimization and measurement for marketers in ChatGPT.

CallRail Integrates with ChatGPT Ads

integration enables marketers to measure and optimize ChatGPT ads performance alongside Google, Meta, and Microsoft campaigns.

Awareness and Conversion Account for 62.6% of Total Media Spend, Gartner Finds

Analysts highlight the strategic implications of AI-driven shifts toward digital, acquisition, and human capability during Gartner Marketing Symposium/Xpo.