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Daily News

SAP to Buy Ariba for $4.3 Billion
Acquisition bulks up cloud offerings and combats competitors
Posted 23 May 2012

SutiSoft Releases SutiCRM Mobile
The app is designed to help manage sales and marketing activities on the go.
Posted 23 May 2012

Thunderhead.com Launches its First Cloud App
The ONE Correspond for Salesforce social enterprise app boosts customer service, sales, and marketing communications with personalized interactivity and enterprise mobility.
Posted 22 May 2012

IBM Smarter Commerce Helps CMOs Engage on Mobile and Social Media Channels
New software and services enable marketers to deliver personalized digital customer experiences.
Posted 22 May 2012

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Viewpoints (Web Exclusives)

5 Steps to Boosting Word-of-Mouth Referrals

Achieve big results for your small business on a minimal budget.

The Future of Social Media Sponsorship

In today's environment, a presence is not enough—engagement is needed too.

Build Relationships Through Proactive Support

Supporting connected customers has never been more important.

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CRM Magazine, May 2012

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Game On: Gamification Strategies Motivate Customer and Employee Behaviors
The things that make games so compelling "can equally make employees, partners, [and] customers addicted to your B2B or B2C offering."

Marketing and Advertising Agencies Blur the Lines
Third-party partners are broadening their roles. What to consider for the perfect pairing.

Natural Language Understanding Grows Up
The bar has been raised for technologies that not only hear, but understand too.

Web Events

June 20: Best Practices for Data Migration

May 23: Create Value Across All Service Channels

April 25: Using Social Media Monitoring to Create a Competitive Advantage

More Web Events...