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CRM Featured News
Cyara Releases Virtual Agent
The new solution can test how efficiently contact center agents interact with desktop systems and apps. (Featured on SmartCustomerService.com.)
PFL Launches Tactile Marketing Automation on Salesforce AppExchange
The new solution's features aim to optimize the use of direct mail.
Sales 2.0 Conference 2016: Restructuring Mind-Sets Will Lead to Higher Performance
To reach the next level, sales professionals should consider challenging their old ways of thinking and acting.
InviteManager Provides One-Stop Shop for Customer Entertainment
The solution aims to handle all aspects of event management.
May 23-25, 2016
Omni Shoreham Washington DC

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Viewpoints (Web Exclusives)
Here are four ways to win prospects and influence people with sharper email outreach.
High-velocity sales models require analytics to show which leads, and which behaviors, are promising.
If you want an interactive voice response system to actually help your customers, it needs to address these crucial areas.
More Viewpoints...
CRM Magazine, May 2016
How to Succeed in Real-Time Marketing
Connecting with customers at critical moments in the buying process is becoming the new imperative
Tips to Balancing Contact Center Automation Costs and Quality
Caution and customer centricity should guide technology decisions
11 Ways to Make Sales Training Stick
How to ensure that your organization sees tangible, ongoing payoffs from its coaching initiatives
Across the Wire
Looker Unveils Looker Data Apps
Verint Updates Its EFM Solution
SutiSoft Updates SutiCRM
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