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8x8 Enhances its Contact Center Software Portfolio
With its updated Virtual Contact Center, 8x8 aims to provide companies with tools to boost collaboration, productivity, and customer engagement. (Featured on SmartCustomerService.com.)
Reality Check: These 8 Technologies Are Transforming the Contact Center
The need to understand and engage newly empowered customers (hello, Millennials) is driving innovation.
Cloud-based Como Launches Como Sense Express
The solution is an entry-level version of the company's Como Sense customer engagement and loyalty platform.
TouchCR Integrates with Online Shopping Carts from Amazon, Shopify, and others
The integrations aim to help marketers shed light on customer behavior and engage shoppers who have abandoned their carts before completing a transaction.
The Next Step: Your Sales Pipeline Can Make You or Break You
Good pipeline management requires clear thinking and knowing when to cut a deal loose.
SurveyMonkey Announces People Powered Data Platform
The platform aims to enable businesses to transform voices and opinions into actionable data.

Viewpoints (Web Exclusives)
Contact centers need to adjust their approach to technology, customer engagement, and employee motivation. (Featured on SmartCustomerService.com.)
Creating value for customers is key. Also important: knowing whether there's value to create in the first place.
Companies that view the technology as a threat instead of an asset risk failing to see all the ways artificial intelligence can help grow your business.
More Viewpoints...
CRM Magazine, July 2017
7 Myths of Customer Experience (And Why They're Wrong)
Companies need to stop living in a fantasy world and start seeing things as they really are (through their customers' eyes)
A Common Sense–Based Approach to Account-Based Marketing
ABM is often misunderstood, so marketers need to develop a clear definition of the practice before deciding whether it's right for them
Better Field Service Tools Reduce Frustration
Technology upgrades are delivering happier customers and field service workers
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