Technology CRM

Customer relationships have never been more complex. Today, your IT/Tech sales teams need insight into hundreds of interactions involving multiple channels. Newer Customer Relationship Management (CRM) platforms make this possible. Explore our latest CRM news, analysis, and advice for technology companies.

Features

The Best CRM Case Studies: The CRM Elite Customer Awards 2018

The user companies that demonstrate the power of a good solution

Showpad Becomes a Launchpad for AR: The CRM Rising Stars Awards 2018

Making augmented reality a B2B sales reality

Urban Airship Spends Time on Its Mobile Wallet: The CRM Rising Stars Awards 2018

The vendor enables personalized mobile wallets, with personalized notifications

The Best Enterprise CRM Software and Solutions: The CRM Market Leader Awards 2018

ViewPoints

Going Global, Part 2: Staffing Up Your New European Sales Office

Any well-run company knows that its people are the most critical factor to success—and this is especially true when opening offices abroad. Here are tips for hiring staff for your new European sales office. Part two of a two-part series.

What IT Execs Can Learn About Great Customer Experience From Amazon, Apple, and IKEA

These iconic companies' approach to customer experience and self-service can show IT departments how to delight their customers by helping them help themselves.

Combatting Overpayment in High-Tech Sales Programs

Six steps to address this costly challenge.

Your Users Are Hungry for Big Language

Give your content global relevancy with machine translation.

Columns

With Sales Effectiveness Down, Companies Should Rethink Their Sales Process

Despite major leaps in technology, sales performance trends remain disconcerting. It might be time to blow things up

Knowledge Management Is Poised to Keep Companies Informed and Efficient

Artificial intelligence, increases in self-service, and a younger workforce all point to a bigger role for KM solutions

3 Ways to Make Technical Consultants Part of the Sales Team

Having well-integrated sales and technical staff helps build credibility and your bottom line

Designing Humor: IKEA Mocks Apple

Our consumerist obsession values hype over innovation.

Buyer's Guide Partners
  • bpm’online
  • Convergys
  • eGain Corporation
  • Genesys
  • iEnterprises
  • Melissa
  • NICE
  • NICE inContact
  • Point N Time Software
  • Radial
  • Really Simple Systems
  • Soffront Corporation
  • Squelch
  • TeamSupport LLC
  • TeleNotes CRM Inc.
  • Verint® Systems
  • X2CRM