CRM News

Oracle Collaborates with Accenture and Capgemini on Customer Data Platform

The partnerships are aimed at creating solutions to help companies maximize customer interactions across channels and applications.

CoreMedia Launches CoreMedia Content Cloud - Marketing Connector on Salesforce AppExchange

CoreMedia's customers can now benefit from a multicloud solution that enables 360-degree brand storytelling and shoppable customer experiences across all touchpoints.

Socialbakers Integrates with Saleforce Sales and Service Clouds

The integration streamlines social community management.

Acquia Intoduces Lift Personalization Tool

Acquia Lift is a marketing personalization tool optimized for Drupal.

Coveo Launches Relevance and Recommendations Technology for ServiceNow

Coveo's AI-powered search and relevance technology is now integrated within ServiceNow.

Adobe Launches ABM Essentials for Marketo Engage

ABM Essentials helps steer coordination between sales and marketing when using Marketo Engage.

Sitecore Expands Functionality for Salesforce Marketing Cloud

Sitecore Connect for Salesforce Marketing Cloud offers deeper personalization and segmentation through customer insight.

Mention Launches Publish for Social Media Management

Publish helps marketers listen to important online conversations and manage online content.

Salesforce Announces Customer Data Platform

Part of Salesforce's Customer 360 solution, the customer data platform aims to further unify customer engagement at scale.

NCS Adds AI to Its Sales Performance Metrics and Services

NCS's platform innovations include audience targeting flexibility, campaign measurement agility, scale, and faster insights for marketers.

Aculab’s VoiSentry Now Rated Avaya-Compliant

Aculab's voice biometrics system is compatible with key Avaya IX contact center solutions.

Adobe Launches Real-Time Customer Data Platform and Triggered Journeys

New additions to Adobe Experience Platform help marketers deliver more personalized customer experiences.

Cheetah Digital Debuts Cheetah Tokenization and Cheetah Message Archive

Cheetah Tokenization and Cheetah Message Archive help marketers deliver personalized experiences while protecting consumer data privacy and adhering to global regulations. Integrates with Salesforce debuts four Salesforce cloud integrations for GlobalLink Translation Management System.

Contentsquare and Monetate Partner for Personalization

The partnership between Monetate and Contentsquare allow e-commerce retailers to increase their marketing personalization efforts.

Zendesk Launches Zendesk Duet to Unite Sales and Support

Zendesk Duet offers a combination of Zendesk Sell and Support to break down silos across customer-facing teams. (Featured on

NICE Announces New Version of NICE Satmetrix

The new release aims to improve customer experiences through enhancements designed to deliver real-time, targeted insights.

Agility, Speed Essential for Contact Center, Genesys Xperience Speakers Stress

Speakers on Day 2 of Genesys' user conference tout the benefits of cloud contact center deployments. Announces New Machine Learning Capabilities

The new capabilities aim to better engage prospects.

Genesys Doubles Down on AI at Its Xperience Conference

Conference speakers identify artificial intelligence and related technologies as the key to handling the explosion of contact center communications.