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Government CRM

Government Customer Relationship Management (CRM) needs are different than those of businesses. They must serve the general public at large and not just profitable customers. CRM solutions for government use often need to integrate with existing government systems.

Explore our latest CRM news, analysis, and advice for governmental institutions.

Features

CRM Special Report: Vertical Markets Spotlight

A roundup of the CRM innovation taking place in eight industry verticals.

CRM in Government: Vertical Markets Spotlight

A vastly different vertical still depends on data.

The Best CRM Software, Solutions, and Innovators: The 2021 CRM Industry Awards

Our 20th annual awards recognize the vendors that shined the brightest during the past year.

The Best Software, Solutions, and Leaders: The 2019 CRM Market Awards

ViewPoints

Tips for Improving Citizen Experience Through Customer Service

Government agencies should also view customer service as a value-generator, just as private-sector organizations do, but for different reasons. (Featured on SmartCustomerService.com.)

CRM: More Relevant Than Ever

We're facing a period of significant change — and measuring the impact of change is what CRM does best.

Leading From Afar

Don't let distance infringe upon effective leadership.

Retail Banking’s New Approach, Part 2

If banks want to improve their approach to CRM, they'll first have to improve their definition of the customer.

Columns

Across CRM Industry Verticals, There’s More That Unites Than Divides

One commonality: All eight industry verticals are investing heavily in CRM initiatives right now.

Challenging Times Lie Ahead; Bold Action Is Required

The opportunities for the CRM industry couldn't be better. Nor could the outlook, as we uncovered in our fourth annual 'CRM Top 100' issue.

In the Shutdown Era, Agencies Must Reinvent Citizen (and Employee) Experience

Serve citizens in ways that create advocates while driving compliance and efficacy

Voice Self-Service to the Rescue

When live agents can't be had, interactive voice response systems may suffice.

Buyer's Guide Partners