With AI, restaurant and convenience store marketers are turning mountains of loyalty program data into targeted campaigns that engage guests based on their unique behavior. Menu clustering identifies guest behavior from menu engagement and delivers more targeted and ultimately more successful campaigns and promotions.
By using a blended approach of human translators and AI, organizations can cultivate strong customer trust as the world continues to open back up.
The pandemic showed that entertainment brands can't always count on in-person engagement. Here's how to foster an emotional connection that will last.
The digital transformation hastened by 2020 will lead companies to continue catering to the connected customer experience lifestyle.