If you're not careful, you can quickly end up with a mess on your hands.
Better education and innovations like AI and mobility will make CRM platforms more likely to stick.
Is cold calling a dated sales tactic, or does it just need a little extra heat?
The supply chain will stabilize but things won't be back to "normal." Customers want and need more from their suppliers, and they will flock to those who are providing the best communication and buying experience.