CRM on Twitter: September 2009
For the rest of the September 2009 issue of CRM magazine please click here.
The new math: Customer dissatisfaction + social media = a first-class pain. Just ask United Airlines (@UnitedAirlines), the subject of an unflattering viral video by passenger Dave Carroll (@DaveCarroll), who claimed his guitar was damaged by baggage handlers. CRM Managing Editor Joshua Weinberger (@kitson) blogged about the kerfuffle (http://sn.im/jwblog0709), but, 4 million YouTube viewings later, the story is still—pardon the expression—flying high, as these tweets show.
CRM magazine can be found at @CRM (www.twitter.com/CRM) and our online content resides at @destinationCRM (www.twitter.com/destinationCRM). Reach us directly by starting your tweet with @CRM.
Hi! Dave here. Have you seen my United Breaks Guitars video? http://sn.im/ual0706
If you ever need to fly United again, pack all of your breakables in a guitar case. I doubt they'll get broken now.
Re: The 'United Broke my Guitar' videos. When did "I'm going to go viral on your ass" become a legitimate threat?
@Kelly_MacD This has struck a chord w/ us and we've contacted him directly to make it right.
@jtkola Nope. That was a mistake that we made, have apologized for, have fixed, and most importantly, learned from too.
Wud like Dave 2 sing a happy tune—as asked we gave 3K to Thelonius Monk Institute of Jazz 4 music education 4 kids.
@HalifaxMagazine It should have been fixed sooner & not have happened in the 1st place. Video will be used for training.
Song 2 is all but recorded and the general consensus is that it's extremely catchy! Shooting for the video is scheduled for next Tuesday Aug 4. Stay tuned.
You may leave a public comment regarding this article by clicking on "Comments" at the top.
To contact the editors, please email editor@destinationCRM.com.
Every month, CRM magazine covers the customer relationship management industry and beyond. To subscribe, please visit http://www.destinationCRM.com/subscribe/.
CRM on Twitter: June 2008
As Twitter, the microblogging site, explodes in popularity, CRM has become a common topic. To bring the Web 2.0 world full-circle, we'll be highlighting a few choice tweets.
CRM on Twitter: July 2008
The microblogging site is rapidly becoming a destination of choice for the Web 2.0-savvy, and users of Microsoft Dynamics CRM 4.0 are certainly among them.
CRM on Twitter: August 2008
Some recent tweets about CRM software.
CRM on Twitter: September 2008
The twitterverse opens up on open-source CRM.
The 2008 CRM Market Awards: Rising Stars -- Twitter
Getting customers all a-twitter.
CRM on Twitter: October 2008
Customer experience tales across the Twitterverse.
CRM on Twitter: November 2008
The financial crisis -- and the customer service issues it raises -- makes itself felt on Twitter.
CRM on Twitter: December 2008
Entellium's crisis played out on Twitter, live.
CRM on Twitter: January 2009
Cloud computing gets the Twitter treatment.
CRM on Twitter: February 2009
The recession casts a cold shadow over the Twitterverse.
The Tweet Is Mightier than the Sword
So speak softly and carry just 140 characters.
CRM on Twitter: March 2009
Government 2.0 comes to the Twitterverse.
10 Steps to Terrific Twittering
Search Engine Strategies NYC '09: Top twitterer Guy Kawasaki explains how to use the microblogging site for marketing, and why "nobodies are the new somebodies."
CRM on Twitter: April 2009
Customer service tweeps speak for themselves.
Twitter on CRM
CRM vendors are beginning to find ways to put the microblogging marvel to work -- for themselves and for their users.
CRM on Twitter: May 2009
How have retailers fared in the twitterverse?
CRM on Twitter: June 2009
Social media thought leaders, twittering about social media.
CRM on Twitter: August 2009
The end of on-demand business intelligence provider LucidEra, captured on the public tweetstream.
CRM on Twitter: July 2009
CRM on Twitter: October 2009
CRM on Twitter: November 2009
What does the Twittersphere think of Salesforce.com?