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Education CRM

Education-centric Customer Relationship Management (CRM) systems typically serve three key segments of an institution's work: prospective students, current students, and alumni. Modern CRM processes and tools make handling the unique needs of each segment easier for school, colleges, and universities around the world.

Explore our latest CRM news, analysis, and advice for educational institutions.

Features

The Best Software, Solutions, and Leaders: The 2019 CRM Market Awards

The Best CRM Software and Solutions: The 2019 CRM Market Leader Awards

Our finalist and winners in nine categories point the way forward with the latest products and capabilities hitting the market

The Best CRM Case Studies: The 2019 CRM Elite Customer Awards

The user companies that demonstrate the power of a good solution

Georgia Tech’s Football Program Sees Spike in Fan Engagement Thanks to SalesLoft: A CRM Elite Customer Awards Case Study

A smarter process and increased accountability lead to winning results

ViewPoints

COVID-19 Has Forced a Pivot to Digital-First. Here’s How Companies Adapt

Nearly every organization has been impacted by the 2020 digital transformation rush. Those that have not made moves to adapt stand to lose market share to competitors, suffer customer retention and loyalty fallout, and even face potential bankruptcy.

Speech Technology in the Midst of the Coronavirus (Featured on Speechtechmag.com.)

This is the time for speech technology—and all online communication technologies—to leap into action.

The Quick and the Dead

The competitive advantage of getting to a lead first.

CRM, Meet Your Future

Social media and CRM converge at the Wharton School of Business.

Columns

It’s Time for Marketers to Go Back to School

The higher education market could benefit from a new marketing technology that takes personalization to a new level

Voice Self-Service to the Rescue

When live agents can't be had, interactive voice response systems may suffice.

Innovate Your Way Out of a Recession

In a recession, an innovative organization can learn to focus on fewer projects—but ones that can meet and even exceed expectations.

Buyer's Guide Partners