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Nonprofit CRM

 Customer Relationship Management (CRM), or constituent relationship management, software can guide and inform any nonprofit's fundraising and management strategies. Every nonprofit can benefit from accurate and complete records of their donors, volunteers, and fundraisers. Explore our latest CRM news, analysis, and advice for nonprofit organizations.

 

Features

The Best CRM Software, Solutions, and Innovators: The 2025 CRM Industry Awards

Our 24th annual awards recognize the vendors and innovators that shone the brightest in the past year.

The Best CRM Software and Solutions: The 2025 CRM Industry Leader Awards

Our top five picks in 11 categories point the way forward with the best products and capabilities hitting the market in customer service, marketing, and sales.

CRM Special Report: Vertical Markets Spotlight

A roundup of the CRM innovation taking place in eight industry verticals.

CRM in Nonprofits: Vertical Markets Spotlight

Charities need CRM to streamline operations and build trust.

ViewPoints

CRM Has Evolved to Help Those Who Help Others: Charities

Funding cuts, data protection concerns, and ever higher donor expectations have made it harder than ever to attract and retain donors. But advancements in data collection and analytics can help organizations understand what motivates donors to give, and what discourages them from doing so.

Speed Up Sales in a Slow Economy

Focus on lead quality and refined marketing spend to get the job done.

Proactive eDiscovery

Take charge of enterprise information to reduce risk, maintain compliance, and save a bundle.

Columns

Across CRM Industry Verticals, There’s More That Unites Than Divides

One commonality: All eight industry verticals are investing heavily in CRM initiatives right now.

Brother, Can You Spare the Time?

Making the job of nonprofit marketers a little bit easier.

CRM in ‘Pursuit of Shared Goals’

Responding in a way that is mutually beneficial to a company and its customers applies across the enterprise

CRM Gives Back

Buyer's Guide Partners