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CRM Case Studies

DevriX Boosts Traffic for Arms Directory

Firearms website grows with DevriX's digital marketing expertise.

Sailebots Produce Leads for City Wide

The building services franchisee boosts interest with Sailes.

Twice Daily Drives 225% Growth with Paytronix

Guest engagement program promotes proprietary food service with special offerings and mobile ordering.

NICE Provides the Standard with Enlightened Experience

NICE's Enlighten Autopilot improves customer satisfaction, effort, and containment scores.

CRM Columns

Companies Should Leave Politics to the Politicians

Companies run the risk of alienating customers and causing long-term damage to their brand reputation or sales.

Where Does CRM Adoption Stand Today?

From data-entry drudgery to making people's work lives easier (and more productive).

Your Customers Don’t Care about Efficiency Metrics

A focus on cost reduction can shortchange your contact center.

GenAI: Reaping the Benefits and Navigating the Challenges

The technology is well on its way to being a contact center fixture.

Reports & Research

Breaking the chains of the WFM paradigms for dummies

NICE

Nothing Artificial About It: A Guide to “Augmented Intelligence” for WFM

NICE

CX 2025 Trends: Planning Essentials 2025 Strategy

NICE

The State of CX: Real insights from the largest CX dataset

NICE

Security in an AI-driven Landscape

A practical guide for CX leaders

Your Professional Strategy Guide to CXone Mpower

NICE

Translate customers into loyal champions

LanguageIO

Global Report: Customer experience in the age of AI

Genesys