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CRM Featured Articles

LivePerson Introduces The Conversational Cloud

The Conversational Cloud creates an AI-powered command center for customer conversations.

IBM and Influential Launch Watson Advertising Social Targeting Solution

IBM is expanding its collaboration with social media technology provider Influential to help companies identify suitable influencers.

Sprinklr Adds More Than 750 Features Across Its CXM Line

Sprinklr has completely upgraded its Modern Marketing, Modern Advertising, Modern Research, Modern Care, and Modern Engagement products.

Qubit Is a First to Deliver Google Cloud's Recommendations AI

Qubit is one of the first personalization companies to offer Recommendations AI to e-commerce retailers.

Seamless Customer Experiences Require Simplified Operations, CX Network Speaker Contends

As customer journeys become more complicated, the workflows to address them need to be much simpler, a Calabrio speaker explains during the CX Network Contact Center seminar.

AWS Launches Interactive Video Service (Amazon IVS)

Amazon IVS lets companies add live and interactive video in their mobile and web applications in minutes.

Pega Introduces X-ray Vision, a Self-Healing RPA

AI-powered deep robotics promise to make bots faster, more durable, and easier to deploy, the company says.

Acquia Launches Open Digital Experience Platform

Marketing Cloud and Drupal Cloud unify data and content for building, personalizing, and orchestrating experiences.

Bazaarvoice Acquires Curalate

Bazaarvoice adds Curalate's visual commerce solutions to accelerate social media content across its network.

Bridging eCommerce and CRM

eCommerce solutions provider PayPro Global has created an eCommerce and CRM bridge with its new advanced Salesforce connector.

CareAR Announces Augmented Reality Integration with ServiceNow

CareAR's ServiceNow integration delivers augmented reality-based visual support for service teams.

Companies Need to Balance Brand and Customer Values, Forrester Speakers Assert

Speakers at Forrester Research's CX North America online forum this week emphasized the need for companies to reorganize around customer expectations and brand value.

Demandbase Acquires Engagio

Demandbase's acquisition of Engagio brings together two account-based marketing leaders.

Nielsen Launches 3D Virtual Reality Suite for In-Store Research

Nielsen SmartShopper, SmartStore, and SmartShelf help retailers understand buyers' in-store behaviors through 3D virtual reality.

ServiceNow Launches Telecommunications and Financial Services Solutions

ServiceNow outlined new products and partnerships at its Knowledge 2020 Digital Experience event to help financial services, telecommunications, and healthcare firms with digital transformations and workflow improvements. (Featured on SmartCustomerService.com.)

Pega Introduces Pega Process Fabric at Online Event

Pega Process Fabric is designed to weave together disparate technologies to improve customer, employee, and partner experiences.

Customer Experience Management Market to Double in Four Years

Research firm MarketsandMarkets expects the CEM market to grow from $7.75 billion to $14.5 billion by 2024.

Gladly Launches Payments

Gladly Payments lets digital retailers accept payments through messaging channels.

Verint Touts Functionality, Flexibility of Solutions at Virtual Conference

As the pandemic shuttered offices, Verint solutions were able to help companies move to remote work with disruption, its CEO maintains.

Pega Launches Ethical Bias Check to Help Prevent AI Discrimination

Ethical Bias Check, part of the Pega Customer Decision Hub, helps businesses practice responsible AI in their customer engagements.