It's no longer just about the quantity of ad placements; the focus is increasingly shifting toward the quality and relevance of these placements.
Arica McKinnon //
07 May 2024
This approach aims not just to engage customers but to envelop them in the narrative and values of a brand.
Mike Szczesny //
16 Apr 2024
NLP and NLU underpin effective generative AI for marketers.
Jonathan Moran //
08 Apr 2024
New generative AI tools still need plenty of development, but their ultimate potential could revolutionize retail customer engagement.
Shekar Raman //
12 Mar 2024