Big Data CRM Articles, Analysis, and News

The Keys to Bringing Buyers Out From the Shadows

Best practices for finding, connecting with, and engaging uncommitted shoppers.

Linda Pophal // 26 Jun 2025

Social Re-Emerges as a Customer Service Channel

AI is making social support more of a viable option this time around.

Phillip Britt // 30 May 2025

Use Generative AI to Create Video Marketing and Sales Content

Video creation with automation is easier, but it still needs human oversight.

Linda Pophal // 30 May 2025

Tips for Choosing the Right Cloud Marketplace

Cost is an obvious concern, but many other factors can't be overlooked.

Phillip Britt // 30 May 2025

Want to Unlock the True Value of Your Data? Try Applying Marie Kondo-Inspired Principles

Marie Kondo's philosophy shows us that "sparking joy" goes beyond physical objects and can revolutionize how organizations manage data.

Thor Olof Philogène, Adam Hanft // 08 Jul 2025

ROI on Cloud Nine: Smooth ERP Transitions That Pay Off Big

Taking your ERP system to the cloud is more than just a technical upgrade—it is a chance to rethink how your teams work, how data flows, and how value gets measured.

Swetha Chinta // 25 Jun 2025

Secure Your Agentic AI Implementations Now

Agentforce can save time by taking actions in your org but requires careful security considerations, including user-defined guardrails and toxicity detection to prevent costly errors.

Alice Jessop // 19 Jun 2025

Embedded CDPs Emerge in Marketing

Due to the convergence of data, AI, and analytics technologies, MarTech is moving quickly toward embedding CDP capabilities within broader CX solutions.

Jonathan Moran // 13 Jun 2025