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Retail/E-Commerce CRM > CRM News

Retail customer relationship management (CRM) goes beyond maintaining contact data and transaction histories. A full-featured CRM for retailers can integrate point-of-sale (POS) system data to sketch a detailed picture of customers, sales goals, and the effectiveness of marketing campaigns. Explore our latest CRM news, analysis, and advice for everyone in retail sales.

 

LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments

LiveRamp Agent Builders (LAB) program will supercharge library of purpose-built agents for marketers.

Bloomreach Launches Sidekick Extension in Loomi for Shopify

Sidekick Extension in Loomi for Shopify gives merchants instant search ranking visibility.

NIQ Adds AI-Powered Capabilities at C360

NIQ's new capabilities help organizations operationalize trusted market intelligence across AI environments and workflows.

Whisp Adds Opt-In and Loyalty Capabilities

Whisp has launched a customer opt-in activation platform, Perks Pass loyalty platform, and RCSync.

Vonage Launches Industry-Specific AI Agents for Healthcare, Financial Services, and Retail Contact Centers

Vonage's strategic partnerships with Avaamo and Syndeo enable companies to deploy industry-specific AI agents for self-service and agent intelligence. (Featured on SmartCustomerService.com.)

NIQ Launches Product Intelligence

NIQ Product Intelligence structures and enriches fragmented product data to help companies fuel AI discovery, recommendations, and agentic commerce.

NIQ Launches Survey Groups

NIQ Survey Groups connect consumer sentiment with real purchase behavior.

InMarket Expands Partnership with Basis

Partnership brings retail media network audiences, lift-optimized audiences, and outcomes-focused measurement natively into Basis' platform.

Experian Expands Agent Trust Partner Ecosystem with Akamai

Akamai's collaboration with Experian strengthens secure, scalable agentic commerce and supports emerging Know Your Agent standards.

Klarna's Flexible Payments Are Coming to Google Search and the Gemini App Within Google Pay

Google Pay users will now see a Klarna button at checkout.

Affirm Partners with Google for Payments

Affirm's pay-over-time options will be integrated into the Gemini app and Google Search, including AI Mode, through Google Pay.

Omnisend Launches MCP to Bring E-Commerce Marketing into ChatGPT

Marketers can analyze performance, uncover revenue opportunities, and create campaigns directly through the Omnisend app in ChatGPT.

Antavo Updates Its Loyalty Platform

Expanded Shopify integration and targeted promotions round out Antavo's new capabilities.

Bloomreach Launches Loomi AI for Shopify

Loomi AI for Shopify allows merchants to connect Shopify with Bloomreach's marketing and search.

Paytronix Releases Rewards Hub

Paytronix Rewards Hub makes improvements to self service and faster and easier reward testing and deployment.

Wayvia Launches Shoppable Next Generation

Wayvia's Shoppable Next Generation supports AI discoverability and campaign optimization with new tools and Meta Conversions API integration.

Paytronix Partners with Velocity Logic Group

Paytronix's partnership with Velocity Logic Group extends loyalty engagement to every pump transaction.

PAR Technology Announces PAR Intelligence

PAR Intelligence is a unified intelligence layer that delivers measurable outcomes across every location.

Retail Analytics Market to Be Worth $20.65 Billion by 2031

MarketsandMarkets urges greater tie-ins to CRM and other business systems.

Algolia Enhances Shopify Integration

Algolia has unlocked smarter search and faster growth for Shopify merchants.