Sales AI vs. Traditional CRM

In the battle of ROI, which one wins?

Real-Time Guidance: Practical AI Tools for Contact Center Agents

The ability to analyze live conversations as they occur helps the customer and employee experience.

VR Training Is Replacing Traditional Sales and Customer Service Training

This new training paradigm benefits employees, customers, and the bottom line.

AI Profoundly Influenced Our Awards This Year

Just about every CRM vendor or service provider highlighted in our awards section as done something with generative AI.

Spatial Computing: The Power to Transform CRM

AR/VR is already making inroads with consumers, and CRM won't be far behind.

AI Is Generating All the Buzz

Seventy-three percent of U.S. marketing professionals have reported using generative AI tools as a part of their work today.

CX Leaders Must Prepare for Exponential Efficiency

Paradigm shifts await customer experience organizations.

The Metaverse and Generative AI: Where Does CRM Fit into the Picture?

The interaction of these technologies will form the future of commerce.

Where Can Marketing Technology Grow From Here?

There are 11,000 reasons to rethink that answer.

Across CRM Industry Verticals, There’s More That Unites Than Divides

One commonality: All eight industry verticals are investing heavily in CRM initiatives right now.

5 Applications to Boost Contact Center Performance in a Tough Economy

These innovations are ready to be rolled out and are positioned to help contact center managers achieve their departmental and corporate objectives.

How the Metaverse Will Change Everything

Leverage the technology to help you transform, or become the next Blockbuster.

What the Metaverse Can Learn from CRM and the Dotcom Bust

The metaverse has enormous potential, but successful applications won't simply happen.

You Need to Be on B2B Marketplaces

Roughly 40 percent of businesses now purchase as much as half of their goods and services through B2B marketplaces, and that figure will only grow.

Reinforcing the ‘R’ in CRM

Companies need to embrace the role of relationships in driving digital and business transformation.

The Industry Outlook Is Rosy, and We Have the Numbers to Prove It

Across each CRM technology sector, the worldwide market valuation is rising, and the upsurge is expected to continue.

How Should Metaverse Pioneers Organize Their Efforts?

Don't be late to the party or, worse, end up missing the opportunity altogether.

Prepare for the Age of the Metaverse Economy

A rundown of use cases and the steps to get you started.

Challenging Times Lie Ahead; Bold Action Is Required

The opportunities for the CRM industry couldn't be better. Nor could the outlook, as we uncovered in our fourth annual 'CRM Top 100' issue.

Contact Centers: The Next Big Thing

Yes, really. But why are software vendors jumping on the contact center train?