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Transportation CRM > Columns/Departments

Customer Relationship Management (CRM) tools can inform sales and marketing campaigns for a diverse group of transportation customers. Campaigns can target a specific customer's focus based on what they transport. Explore our latest CRM news, analysis, and advice for the transportation industry.

Are You Correctly Measuring Customer Satisfaction?

Unfortunately, bad customer service stories are more common than we'd like to think.

What Makes a Successful Mobile User Experience?

Uncovering the traits that set industry leaders apart.

Flying Colors?

Consider what your flight attendants can control before giving them attitude.

When Customer Experience Matters Most

An eruption of volcanic ash leads to an eruption of service mistakes.

The Digital Client Is Older Than You Think

A three-phase approach to reaching social media maturity.

Secret of My Success: Cendant Car Rental Group

How New York's Metropolitan Transportation Authority Keep Customer Communications Moving

New York's MTA needed a straightforward, customer-friendly system to to communicate with customers.