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Travel/Hospitality CRM > Columns/Departments

The travel and hospitality business is driven by successful customer interactions. Companies that rely on their client's satisfaction need best feedback tools available. Customer Relationship Management (CRM) solutions for the hotel and travel industry provide those tools. Explore our latest CRM news, analysis, and advice for the travel and tourism industry.

VR/AR: A Game Changer for Sales and Marketing

Virtual reality/augmented reality is poised to remake CX.

Who Really Wins When Business and Politics Collide?

In today's hyper-divided political climate, coming down on one side or the other is sure to ruffle feathers.

Subscription Models Equaled Strong CRM in Our Pandemic Year

Tighter bonds with customers helped subscription-based businesses weather the storm.

How to Regain Customer Trust in 2021

Your user experience needs to inspire user confidence.

Customer Experience in the Post-Pandemic World

It's time to move ahead and not wait for things to go back to "normal," because the meaning of normal has changed, and consumers' expectations have been permanently altered.

Emerging Technologies Can Keep Your Digital Hotel Solidly Booked

Virtual gathering places for customers benefit from collaborative and immersive apps like Zoom, virtual reality, and augmented reality.

Here’s One of the Best Ways to Make Your Customers Happy

Make your agents happy first—and outsourcers demonstrate innovative ways to do that

Speech Recognition Is Not Speech Understanding

Companies and contact centers strive to communicate with customers across countries and languages, but are their efforts getting lost in [machine] translation?

Yes, Companies Can Influence Customer Emotion

How experiences make customers feel is crucial. Ignore that at your own peril.

Conversational AI Should Speak Plainly and Carry a Big Meaning

Highly technical or lawyerly utterances should be eschewed—in other words, lose the jargon

SMBs See Strength in Intimacy

Context relevancy transforms interactions into experience.

What Drives a Profitable Customer Experience?

Companies that value customers need to let them know.

The Age of Entitled Consumers

What hath consumerism wrought?

Insuring Fliers Against Travel Snafus

Air travel gets a new wrinkle—annoyance insurance.

What Makes a Successful Mobile User Experience?

Uncovering the traits that set industry leaders apart.

Customer Experience Management Is on the Road to Maturity

Companies that lag behind must move from 'fluff' to 'tough.'

Gas Prices Fuel UCS, Web Conferences

The need to reduce travel spurs front-office solutions

Children Are the Currency

Courting kids in the experience economy

Has Our Technology Exceeded Our Humanity?

Your challenge, in a lot of ways, is to infuse what you do with humanity.

When Customer Experience Matters Most

An eruption of volcanic ash leads to an eruption of service mistakes.