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July 09, 2018

CRM Featured Articles

Digital Customer Experience Continues to Gain in Priority

Nelson Hall's Digital Customer Experience study reveals an increased emphasis on top-down CX transformation. (Featured on

Conversable Adds Capabilities to Simplify Bot Deployment Across Channels

The new capabilities include expanded voice features, Bot Kits, an Outbound Center, and a Deployment Center. (Featured on

VIDEO: How to Redesign the Fan Journey

SEAT CEO & Founder Christine Soffel discusses how professional sports organizations can use data to personalize the fan experience in this clip from CRM evolution 2018.

VIDEO: What's Your Roadmap for Multi-Year Customer Strategy Growth?

ISM Inc. president Barton Goldenberg explains why it's important to take the long view when developing a customer engagement strategy in this clip from CRM evolution 2018.


What AI Can and Can’t Do for Your Marketing Automation Process

There are some tangible benefits to adding artificial intelligence solutions to your marketing arsenal right now. But you'll need those human marketers around for the foreseeable future.

How Chatbots Are Solving Today’s Customer Service Problems

Artificial intelligence today can do much more than save contact centers money. (Featured on

Front Office

It’s a Small World, But It’s Still a Big Deal

There are many considerations and plenty of questions that need to be asked before spreading out across the planet.

CRM Across the Wire

Salesmate CRM Adds Built-in Phone Features

Salesmate CRM has enhanced its sales platform with built-in calling features to help users manage client communications.

Pipedrive Launches Pipedrive for Financial Services

Pipedrive for Financial Services was co-engineered with Performance Insights to help firms optimize sales activities.

Acxiom to Sell Acxiom Marketing Solutions to Interpublic Group for $2.3 Billion

The combination of Interpublic Group and Acxiom Marketing Solutions consolidates the market for data-driven marketing solutions.

Shopgate Joins Shopify Plus Technology Partnership Program

Shopgate will work with Shopify Plus merchants to connect with their most loyal buyers through a mobile app.