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July 09, 2018
CRM Featured Articles
Digital Customer Experience Continues to Gain in Priority
Nelson Hall's Digital Customer Experience study reveals an increased emphasis on top-down CX transformation. (Featured on SmartCustomerService.com.)
Conversable Adds Capabilities to Simplify Bot Deployment Across Channels
The new capabilities include expanded voice features, Bot Kits, an Outbound Center, and a Deployment Center. (Featured on SmartCustomerService.com.)
VIDEO: How to Redesign the Fan Journey
SEAT CEO & Founder Christine Soffel discusses how professional sports organizations can use data to personalize the fan experience in this clip from CRM evolution 2018.
VIDEO: What's Your Roadmap for Multi-Year Customer Strategy Growth?
ISM Inc. president Barton Goldenberg explains why it's important to take the long view when developing a customer engagement strategy in this clip from CRM evolution 2018.
What AI Can and Can’t Do for Your Marketing Automation Process
There are some tangible benefits to adding artificial intelligence solutions to your marketing arsenal right now. But you'll need those human marketers around for the foreseeable future.
How Chatbots Are Solving Today’s Customer Service Problems
Artificial intelligence today can do much more than save contact centers money. (Featured on SmartCustomerService.com.)
It’s a Small World, But It’s Still a Big Deal
There are many considerations and plenty of questions that need to be asked before spreading out across the planet.
CRM Across the Wire
Salesmate CRM Adds Built-in Phone Features
Salesmate CRM has enhanced its sales platform with built-in calling features to help users manage client communications.
Pipedrive Launches Pipedrive for Financial Services
Pipedrive for Financial Services was co-engineered with Performance Insights to help firms optimize sales activities.
Acxiom to Sell Acxiom Marketing Solutions to Interpublic Group for $2.3 Billion
The combination of Interpublic Group and Acxiom Marketing Solutions consolidates the market for data-driven marketing solutions.
Shopgate Joins Shopify Plus Technology Partnership Program
Shopgate will work with Shopify Plus merchants to connect with their most loyal buyers through a mobile app.