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September 21, 2016
CRM Featured Articles
Salesforce.com Announces Artificial Intelligence Tools
Salesforce Einstein brings AI capabilities to every Salesforce Cloud.
Digital Containment: A Recipe for Cost Containment and Customer Contentment
When customers start on digital channels for customer service, they'd prefer to stay in those channels throughout their interactions. (Featured on SmartCustomerService.com.)
To Boost Customer Service, Wow Your Primary Customers—Your Employees
The key to consistent, caring customer relationships is a purposeful, positive, productive culture.
Social Selling Tops Sales Best Practices
Top sales performers have tools in place to establish relationships with customers
Content Marketing Must Support Customer Experience
Customers need content on all stages of the journey with your brand
CRM Across the Wire
Optimizely Releases Optimizely X
Optimizely X lets marketers run experiments across any device, channel, or application.
Melissa Data Releases Add-On For Microsoft Dynamics CRM
Melissa Data can now provide data quality tools and services for Microsoft Dynamics users.
RedPoint Global Updates Convergent Marketing Platform
Platform updates enable greater personalization and targeting.
eLogic Integrates with Salesforce
Salesforce.com CRM integration allows eLogic eSSentials users to connect learning and sales tools.
Radius Adds Its Predictive Apps to Oracle Marketing Cloud
Radius' combined solution with Oracle Marketing Cloud will help marketers identify and act on prospects most likely to convert.
Razorfish Releases Engagement-Based Loyalty
Engagement-Based Loyalty seeks to help companies increase customer lifetime value and brand advocacy.