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October 08, 2018

CRM Featured Articles

Reltio Announces Support for Salesforce Customer 360 and the Open Data Initiative

Reltio aims to enhance Customer 360 as well as Adobe, Microsoft, and SAP's initiative by continuously unifying and organizing data while making it universally accessible.

Magazine Features

Colleges Can't Cling to Old CRM Technology

Higher education today needs CRM systems that can integrate and adapt


Plain Language Is the Key to Contact Center Scripting

How to improve your contact center scripts and connect with callers. (Featured on

Stop Trusting Third Parties with Your Customer Experience

Customer loyalty and brand identity can be put at risk by trusting outsiders to provide what has now become the key element of the customer relationship—the experience.

Front Office

It’s Time for Marketers to Go Back to School

The higher education market could benefit from a new marketing technology that takes personalization to a new level

CRM Across the Wire

Paytronix Updates Messaging Platform

Upgrades to Paytronix Messaging allow for more personalized messaging based on customer actions.

Verint Updates Community Solution

Verint Community product enhancements include updated reporting and site theming features.

Aspect Releases Aspect Via 18.1

Aspect Via 18.1 offers smarter omnichannel automation, streamlined performance insights, improved employee engagement, and GDPR compliance. (Featured on

Movable Ink Extends Visual Experiences Across Email, Web, and Display

Movable Ink's new visual experience platform enables digital marketers to create visual experiences across channels at the moment of engagement.

Upland Acquires Rant & Rave

The acquisition of VoC solutions provider Rant & Rave expands Upland Software's cloud-based mobile engagement portfolio and European presence.

Thanx Launches Thanx Campaigns

Thanx Campaigns adds to customer engagement and loyalty tools to provide restaurants and retailers with segmented marketing campaigns.