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December 07, 2016

CRM Featured Articles

Verint Enhances Social Engagement

To support customers' desire to take to social media when they need help, Verint Systems has enahnced its Social Engagement solution.

Magazine Features

3 Key Rules of Customer Engagement

Organizations that don't interact well can ‘lose customers for a long time'

Viewpoints

How to Differentiate with Excellent Mobile Customer Service

Mobile offers a lot of big-time benefits to customer service, but CX leaders will need to build the business case. (Featured on SmartCustomerService.com.)

Intelligent CRM Connects Customers and Users

Chatbots can help CRM move from an internally focused information warehouse to an externally driven engagement tool, building relationships based on what is important to both customers and users.

Insight

Virtual Reality to Become a True Reality

IAB report predicts increased use of 360-degree video amid virtual reality's growth as a marketing channel

CRM Across the Wire

Invoca Integrates IBM Watson for Real-Time Voice Analytics

Invoca adds Watson's voice analytics to its Voice Marketing Cloud.

DialogTech Integrates with Microsoft Dynamics

Integration gives marketers and sales teams actionable insights into customer calls right inside Microsoft Dynamics 365.

Insightly Adds Workflow Automation

New features increase productivity and business efficiency by routing manual actions.

MomentFeed Launches Online-to-Offline Customer Journey Tracking

Insights and reporting allow companies to measure real-world ROI from mobile marketing campaigns.

Canto Introduces Flight PHL for Managing Marketing Assets

Flight PHL offers visualization, collaboration, and digital copyright protection.

LoyaltyExpress Launches MarketingCentral on the Salesforce AppExchange

LoyaltyExpress customers can now access a custom marketing store in Salesforce.com.