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September 14, 2016

CRM Featured Articles

PandaDoc Announces Its Add-on Store

The new marketplace makes it easier for companies to customize transactional documents .

SteelHouse Releases Creative Suite for Digital Ads

The solution, which features a creative library and an ad builder, integrates with Getty Images and YouTube.

Magazine Features

Security in the Internet of Things Era

The benefits of connected product ecosystems are numerous, but companies will have to take considerable precautions to gain customer trust


6 Keys to Creating a Branded App Your Customers Will Actually Use

Branded apps are a valuable part of your omnichannel strategy, but not if customers aren't using them. Here's how to compete successfully for your customers' attention and device real estate.

Customer Service Starts Inside

Tips for creating an engaged workforce that will ultimately lead to happier customers. (Featured on

The Tipping Point

6 Data Categories Your CRM System Should Be Capturing

Go beyond contact information to connect with clients on a deeper level

CRM Across the Wire

Avention Launches Oracle Eloqua Connector

Avention's OneSource Connector will provide users with access to Avention's account insights and predictive indicators.

EverString Expands Partnership with Marketo

Marketo selects EverString as launch partner for Marketo ABM.

AdForge Launches AdForge Edge

AdForge Edge delivers revenue-amplifying functionality for publishers and ad networks.

Pegasystems Enhances Pega CLM and Pega KYC

Pega Client Lifecycle Management and Pega Know Your Customer streamline expensive and time consuming onboarding processes while improving customer engagement.

Synap Releases Collaborative CRM

Synap gives a holistic overview of customer relationships by aggregating information from email activity and apps used by teams.