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October 21, 2015

CRM Featured Articles

Attensity Integrates with Informatica, Offers DiscoverNow Cloud-Based Text Analytics Tool

With DiscoverNow, businesses can leverage customer sentiment insights—and make more well-informed decisions.

Sparkcentral Launches Secure Authentication for Social Customer Support

Message encryption functions aim to facilitate trusted service interactions on Twitter and Facebook.


Putting the Customer First

Customer journey analytics holds great promise for improving customer interactions. (Featured on

6 Ways Machine Learning Can Generate More CRM Value

Making sense of data, becoming more efficient, and, most important, pleasing customers can now be done on a large scale.

Case Studies

Labor First Keeps a Customer-First Approach

A retiree benefits company uses NewVoiceMedia to support growth

Reality Check

Today's Business Is All About the Process

It's what happens before and between transactions that will make your company stand out

CRM Across the Wire

Enghouse to Acquire CTI Group

The all-stock deal is valued at $22.5 million. (Featured on

LevelEleven Releases Pacing Sales Reporting Tool

LevelEleven Pacing helps sales pros manage their pipelines with real-time data delivered in Introduces Nexus Self-Support

Users can connect to live technical support if needed right from within the app or software product.

Constant Contact and AdRoll Join Facebook Marketing Partners Program

The two companies are first for the small business segment to be added to the Facebook program.

Jive Releases Updated Jive-x Social Community Solution

Latest release of Jive's external community solution extends the reach of communities and makes them more user-friendly.

Maximizer Releases Maximizer CRM 2016

Maximizer's latest software release offers midsized businesses access to business technology and enterprise-level security