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September 16, 2015


With Campaign Metrics, You Need to Go Beyond the Basics

Here are four metrics to make your decision making more data-driven—and enhance profits.

Creating a Powerful, Data-Driven Customer Service Organization: Part 1

Augmenting customer service with machine learning helps agents work faster and smarter, increasing productivity and capacity while retaining a high level of customer satisfaction. (Featured on


It Takes More than Coupons to Settle Complaints

Consumers want more than compensation when things go wrong

Reality Check

Make Sure Your CRM Is Well Informed

Sales reps won't adopt your software if they don't trust its data

CRM Across the Wire

Experian Data Quality Updates Its Pandora Platform

The new Pandora data management platform provides greater proactive data insight.

Speakeasy Integrates CRM into Conference Calls

Speakeasy adds in-call notes, tasks, presentation sharing, meeting sentiment, and caller profiles to conferencing app.

uStudio Launches VideoShare for Salesforce Knowledge

Companies can now use video to resolve customer issues.

Lattice Engines Launches Predictive Capabilities for Sales Productivity

New CRM plug-in offers in-context predictive insights.

Intellinote Integrates with Salesforce, Zendesk, Dropbox, Box, and MailChimp

Intellinote also unveils integration portals for users and developers.

NewVoiceMedia to Launch Vision for Sales and Service, Powered by Salesforce Wave

Vision extends the power of the Salesforce Wave analytics platform to provide insight into customer communications from any device.

Livefyre Partners with Adobe for Curated Social Content

Marketers can now collect, curate, and publish user-generated content from social networks into any digital experience created with Adobe Experience Manager.