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July 01, 2015

Magazine Features

Great Customer Experience Starts with the Right Corporate Culture

Engaged employees make for more satisfied customers

Viewpoints

Don't Neglect Your Outbound Marketing

Marketing automation is great, but you have to make good old-fashioned calls, too.

Front Office

Customer Trust Continues its Slide

To improve customer trust, start with measures to protect it.

CRM Across the Wire

Get Smart Content Launches Oracle Marketing Cloud App

Get Smart Content helps marketers serve targeted content across channels through integration to Oracle Marketing Cloud.

IVR Technology Group and Jacada Partner

Jacada will offer Visual IVR technology to IVR Technology Group's customers.

Verint Releases Engagement Management Solutions in Japanese

Verint is working with IIJ Global Solutions to expand its presence in Japan and across Asia.

VerticalResponse Launches Follow-Up Emails Feature

Follow-Up Emails lets users automatically resend email to contacts who haven't opened an initial email.

Seismic Adds Sales Channel Enablement Features

Channel partner CRM integration and adaptive real-time analytics round out the features.

PhoneBurner Adds to Its Sales Acceleration Solution

Enhanced Tracking and Follow-up, Retargeting, and Local ID Provide SMBs Customizable Enterprise Power Dialing Functionality