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January 26, 2015

CRM Featured Articles

Zoho Expands Free Offerings to Help SMBs Grow into CRM

The new features will appeal to CRM beginners and companies on a budget.

Live Chat Pops Up as a Preferred Customer Service Channel

The best customer service is an effortless experience. Live chat can deliver on that promise and save you money too. (Featured on

OTRS Group Releases Business Solution Software for Improved Customer Support

The new offering will incorporate live chat and refined ticket access on a social media-esque interface.


Build a Better Marketing Funnel

Go from failure-centric to customer-centric.


Kip Tindell's Uncontainable Secrets for Building a Business

Why Foundation Principles, not rules and policies, are the way to go.

Case Studies

WWE and Warner Bros. Pin Down a Winning Mobile Campaign with TreSensa

Interactive game drives engagement—and sales—for the companies' cobranded DVD.

CRM Across the Wire

Melissa Data Launches Email Mailbox Verification

Melissa Data's new global email cloud service eliminates 95 percent of bad email addresses in master customer data.

Freshdesk Launches Social Features

New functionality allows for critical around-the-clock social media support.

8x8 Unifies Telephony, UC, and Contact Center Users with Single Sign-on and Shared Presence

A common cloud communications platform tightly integrates 8x8 Virtual Office and Virtual Contact Center users.

EtailInsights Releases Technology Spy

EtailInsights' Technology Spy providers e-commerce sales and marketing teams with inside knowledge of prospects.

LiveHive Adds Sales Acceleration Capabilities

LiveHive's Sales Engagement Platform enables sales teams to track and replace sales documents, even after download.

Medallia Releases Resolve to Help Companies Pinpoint Pain Points

Medallia Resolve helps companies resolve customer issues and understand the root causes.