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November 03, 2014

CRM Featured Articles

Aberdeen Research: 3 Hot Contact Center Trends to Watch in 2015

WebRTC and gamification are among the solutions poised to gain increased visibility and traction in the contact center market in 2015. Here's what Aberdeen Research director Omer Minkara says should be on your radar. (Featured on

DMA 2014: Customer Centricity Must Guide Marketing Strategies Across Channels, Presenters Agree

E-commerce is an unstoppable global force ripe with data.

Magazine Features

How to Create the Right Content for the Right Social Channel

Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion.


Tips for a Successful Channel Partner Relationship

Don't let poor execution give your competitors an advantage.

Front Office

3 Tips for Social CRM Success

Before diving headfirst into social media, it's important to lay the groundwork for success.

CRM Across the Wire

Birst Releases Marketing Analytics Accelerator

Cloud analytics platform helps marketers build customer awareness, acquisition, and allegiance.

Freshdesk Adds Mobile Support features to Freshfone

The Freshfone update enables helpdesk agents to provide phone support from home and on the go.

Stibo Systems Joins IBM Ready for Smarter Commerce Program

Stibo's STEP master data management solution is integrated into IBM's WebSphere Commerce software.

Voice4Net Launches RTC Client

RTC Client is a customizable, WebRTC-based contact center client solution.

Sailthru Announces Sailthru Sightlines

Sailthru Sightlines provides automated consumer predictions to e-commerce and media brands.

Pega Updates Pega Customer Service

The latest version of Pega Customer Service empowers large service organizations to better engage customers, simplify the employee experience, and change as their business evolves.