Retail CRM > Case Studies

Retail Customer Relationship Management (CRM) goes beyond maintaining contact data and transaction histories. A full-featured CRM for retailers can integrate point of sale (POS) system data to sketch a detailed picture of customers, sales goals, and the effectiveness of marketing campaigns. Explore our latest CRM news, analysis, and advice for everyone in retail sales.


SharkNinja Operationalizes Customer Feedback

With Clarabridge Engage and Analytics, the housewares manufacturer is able to act on voice-of-the-customer data to create new products and evolve its customer experience.

The State of Customer Service Automation 2019

Insights from 75 million issues & 71 million bot interactions reveal how automation trends are driving customer service forward. Download this report to learn about the impact of customer service bots on standard contact center KPIs.

UJET Puts Dia&Co on the Plus Side of the Ledger

The fashion retailer has boosted customer satisfaction with its new contact center platform

Diane von Furstenberg Raises Revenue with Personalization

After an online overhaul, Qubit Pro and Qubit Aura were used to create seamless multichannel visitor journeys

Rakuten Marketing Delivers Campaign Success for JanSport

During JanSport's Disney-themed product launch, Rakuten increased brand awareness, customer acquisition, and site performance

KitchenAid Cooks Up a Winner with CX Social

Adding Clarabridge's social customer care solutions improves speed of response for the appliance maker

Calabrio’s Suite Is the One for Radial

The e-commerce service provider improves its call center with Calabrio ONE

Jewelry TV Unearths a Data Management Gem in Riversand

The TV retailer has tripled the amount of product information on its website

Diane von Furstenberg Raises Revenue with Personalization

After an online overhaul, Qubit Pro and Qubit Aura were used to create seamless multichannel visitor journeys

Campus Protein Supplements Its Marketing with Nosto

The vitamin vendor builds customer trust using retail personalization technology

Vega’s Instagram Efforts Bear Fruit with Conversocial

The provider of plant-based food products turned to Conversocial for help engaging customers on the social media channel

Canadian La-Z-Boy Stores Draw More Customers with Splice Software's VIP Voice Invites

Personalized voice messages and first-class treatment help a furniture retailer increase sales and decrease costs.

Ninewest.com Combats Cart Abandonment with LivePerson Digital Engagement Solutions

LiveEngage increases online conversion rates and order value for women's shoe company.

Rue La La Re-engages Dormant Customers with BrightTag

Tag management vendor's data matching capability delivers a 10 percent conversion boost for the flash sale site.

Spreadshirt Draws New Sellers—and Sales—with Targeted Testing

Optimizely's A/B testing capabilities increase conversions by more than 600 percent.

Pizza Hut Slices Customer Base with Segmentation

Capillary Technologies delivers results through consumer behavior intelligence and targeted time-focused campaigns.

Ascena Retail Groups Stands Out in the Inbox with Orchestrated Marketing

Responsys helps the specialty online retailer boost productivity and revenue.

Arts and Crafts Retailer Learns the New Language of Social Media

Curalate helps Michaels launch image-centric promotion.

Online Bike Retailer Pedals Forward with Customer Retention

Retention Science helps BikeBerry engage and keep customers.

'Citizen Commerce' Site Highlights Products with Meaning

Curalate helps The Grommet succeed in social media promotions.