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Retail/E-Commerce CRM > Case Studies

Retail customer relationship management (CRM) goes beyond maintaining contact data and transaction histories. A full-featured CRM for retailers can integrate point-of-sale (POS) system data to sketch a detailed picture of customers, sales goals, and the effectiveness of marketing campaigns. Explore our latest CRM news, analysis, and advice for everyone in retail sales.

 

Go Flooring’s Sales Hit the Ceiling

Roomvo's Visualizer tool helped Go Flooring exceed $12 million in sales in its first year.

Crisp’s Data Is Sweet for RxSugar

The sweetener manufacturer grows sales with Crisp's data insights.

Genesys Cloud 3 Solves GSG Staffing Challenge

The graphics firm increases call center productivity with Genesys' workforce management.

Pack Makes the Cut with Clothier

Cuts Clothing stitches together a better web experience with Pack CMS.

Power Digital Drives Lord & Taylor’s Digital Growth

The move away from brick-and-mortar didn't hurt the iconic retailer.

Dragon Glassware Catches Coverage with Press Hook

The glassware company used Press Hook's platform to connect with relevant publications.

Sugar Paints a Better Picture for Kelly-Moore

The paint retailer is saving sales reps time with SugarCRM.

Niemann Foods Brings Stores to the Digital Age

Birdzi helps the grocery retailer reach customers with online marketing.

Crisp Data Contributes to Sunday Growth

The lawn care company's retail sales are growing like weeds with Crisp's data solution.

Yotpo Grows Sir Dogwood’s Business

Yotpo's SMS messaging addition leads to a 4,700 percent ROI for the pet supplies company.

Kari Gran Sees the Beauty of StoryTap

The skincare products supplier taps into video to increase customer engagement.

GlassesUSA.com Sees Clear Benefits from Dynamic Yield

The online eyewear retailer tweaks its recommendations engine to increase revenue.

Great American Home Stores Shift to Digital

The retailer built its business during the pandemic with LeadsRx

Casey’s Is More Convenient with Mobile Apps

SAP has helped the convenience store chain build loyalty with e-commerce

Online Search Tool Suits Wildfang

The clothing retailer offers a better website experience with Searchspring

Gladly Is the Right Customer Service Fit for Andie

The swimwear retailer is buoyed by Gladly's efficient self-service tools

Nosto Helps Industry West Furnish Shoppers with Personalization

The home decor retailer's website is optimized with AI to improve conversions

ThirdLove Gets Personal with Dynamic Yield

The retailer makes buying a bra a uniquely tailored experience for each shopper

Access the ICMI Agent Experience Toolkit

To boost customer satisfaction and loyalty, you need your agents to stay engaged and motivated. But how? Access the ICMI Agent Experience Toolkit and to help you assess your current agent experience and discover ways you can improve.

SharkNinja Operationalizes Customer Feedback

With Clarabridge Engage and Analytics, the housewares manufacturer is able to act on voice-of-the-customer data to create new products and evolve its customer experience.