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December 11, 2017
CRM Featured Articles
RedPoint Global Releases RedPoint Data Management 8.0
The new tool aims to help organizations harness massive amounts of data from a wide range of customer touch points to create a unified customer profile.
Pegasystems Announces Pega Deployment Manager
The new tool is designed to help companies jump-start their DevOps initiatives.
Mapping the Customer Journey From Effort to Emotion
The digital customer experience is critical to customer engagement and satisfaction, but enterprises are only now starting to map the contours of customer experience and how it will impact global business in the near future.
Safeguarding Sensitive Customer Data in a Hostile World
All companies today need to develop and nurture an internal culture dedicated to protecting sensitive customer data. (Featured on SmartCustomerService.com.)
Required Reading: Unraveling The Digital Helix
To execute successful digital transformations, companies must measure and assess information in new ways.
CRM Across the Wire
SavvyCube 2 E-commerce Analytics Tool Released
The new version brings a number of new analytics and intelligence tools to ecommerce businesses.
Sprinklr Partners with Reddit
Strategic partnership will allow companies to access and manage posts on Reddit directly through Sprinklr's platform.
Hootsuite Expands Partnership with Adobe
New integrations allow businesses to leverage social across their organizations.
Smaato Integrates Oracle Moat for In-App Ad Viewing
Smaato expands in-app advertising viewability measurement with Moat integration.
Cirrus Insight Acquires Attach.io, Expands Gmail Capabilities
Users now have access to greater document management and real-time attachment tracking.
CallTrackingMetrics Integrates with Shopify
CallTrackingMetrics' integration with Shopify gives merchants visibility into order-related communications.
CallRail Integrates with Facebook Ads
Integration offers marketers visibility into attribution, tying calls, texts, and form completions to Facebook Ads Manager.