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February 22, 2017

CRM Featured Articles

Fake News, Meet Fake Customer Support: Facebook’s “Customer Service Line” Is a Scam

According to research by an NPR reporter, conducting a Google search for "Facebook Customer Service" can lead callers right into the hands of scammers. (Featured on

IBM Storage Solutions Team Up with Hortonworks Data Platform

The collaboration aims to enable IBM clients to use existing and future investments in IBM storage to deploy Hadoop-based Big Data applications.

Companies Must Rethink their Loyalty Programs, Accenture Report finds

Accenture Strategy finds that organizations are investing billions on retention methods that are no longer very effective.


A Strong Sales Coaching Culture Must Be Data-Driven

Increased transparency and an engaged, motivated sales force are among the key benefits.

Customer Experience is a Catalyst for Digital Transformation

Digital customer experiences require a different approach that blends channels across the digital and physical worlds. (Featured on

Case Studies

HuHot Puts Loyalty on the Menu with Paytronix

A casual restaurant chain nearly doubles its rewards program membership

Voice of the Customer

3 Tips for Creating a Customer Experience Advantage

CX can be your best path to a sustainable competitive edge

CRM Across the Wire

Maximizer Now Integrates with Gmail

Maximizer Services and Trujay Group have launched Maximizer Connect for Gmail.

Avaya Partners with Spoken for Contact Center Solutions

Avaya Enterprise Cloud for BPO, developed with Spoken Communications, addresses the digital transformation needs of contact center outsourcers. (Featured on

Pega Adds Robotic Automation to Banks' Onboarding and Customer Processes

Pega Robotic Automation is now fully unified with Pega CLM and Pega KYC applications for financial institutions.

Tenjin Partners with Looker and Chartio

Tenjin's relationships with Looker and Chartio will bring advanced business intelligence to app marketers.

TouchCR Launches E-Commerce Marketing Platform

TouchCR is one platform to help marketers integrate customer data and identify, segment, and score customers in real time.

Undertone Partners with Cycle

Cycle's premium inventory will complement Undertone's high-impact, cross-screen advertising solutions.