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August 10, 2016
CRM Featured Articles
Swirl Launches on Oracle's Marketing AppCloud
The Mobile Presence Management and Marketing Platform can use in-store shopper behavioral data to deliver personalized digital content to customers.
AirHelp Promises to Handle Customer Service for Airline Customers
AirHelp is working to eliminate some of the customer service hassle associated with air travel by handling the refund or reimbursement process for customers. (Featured on SmartCustomerService.com.)
Forrester Launches the B2B Tech CX Index
The B2B Tech Index, a follow-up to the B2C CX Index, helps tech companies plot how their customer experiences impact loyalty and retention.
The 2016 CRM Market Influential Leaders
This year's crop of visionaries includes a trail-blazing retailer, a cloud innovator, a social media maestro, and a trio of hospitality disruptors.
10 Tips for Flawless Data and Application Migration
The complexity of data-migration jobs can result in costly downtime and lost data. Here's how to keep those projects on track.
NPS: Focus on the Result, Not the Terms
Don't assume that all promoters will automatically start spreading positive word of mouth. (Featured on SmartCustomerService.com.)
Great Customer Service Isn’t an Accident
To bring about outstanding service experiences, your employees have to actually be put in a position to deliver them
CRM Across the Wire
OnlyBoth Releases Customer Benchmarking Engine
Customer Benchmarking Engine provides SaaS companies with artificial intelligence-powered comparative insights into customer health and success.
Appy Pie Integrates Salesforce API
Salesforce API is now a part of Appy Pie's new CRM offering.
Rhiza Launches Rhizabot, a Virtual Assistant for Analytics
Rhizabot delivers analytics via a conversational interface for sales and marketing professionals.
NICE Launches Scenario Analyzer
Scenario Analyzer helps enhance customer journey analytics with business intelligence. (Featured on SmartCustomerService.com.)
CustomerCount Adds Text Analytics
CustomerCount is partnering with Keatext to bring text analytics to its customer feedback management platform.
Zeta Acquires Acxiom Impact
Zeta Interactive has acquired Acxiom's Impact email services unit.