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May 02, 2016
CRM Featured Articles
IBM Announces New Flash Storage Solutions
The new offerings aim to assist users in managing and deriving value from Big Data.
Terminus Updates its Account-Based Marketing Platform
Additions to the platform enable marketers to plan and adjust targeted ad campaigns to boost pipeline velocity.
Behavioral Analytics Drive Empathy and Build Rapport in the Contact Center
Contact center managers can tune in to honest signals from customers and agents to improve operations and engagements. (Featured on SmartCustomerService.com.)
Customer Experience Metrics Are on the Rise
Continuity, consistency, impact, and integration are the key competencies driving CX change
Act-On Software Helps Truity Credit Union Connect with Customers
Thanks to the marketing automation platform, a small bank hones sharper email campaigns
CRM Across the Wire
Enacomm Releases ViA Fraud Control Module
The ViA Fraud Control Module enables companies to create unique rules within the IVR to systematically root out potential fraud. (Featured on SmartCustomerService.com.)
Zoho Partners with GoDaddy
Real-time Web site visitor insights and live chat software set to help GoDaddy users increase Web site conversions.
Avention Launches OneSource ABM Solution
Avention's OneSource ABM Solution helps companies on the path to account-based marketing.
MaritzCX Previews PredictionCX and SocialCX
New capabilities enabled businesses to predict customer loyalty and leverage social media insights.
Optimove Introduces Customer Journey Marketing Plans
Optimove Customer Journey Market Plans enables marketers to reimagine funnel-based customer journey maps to improve marketing campaigns.
FICO Releases Prescriptive Analytics and Decision Management Suite
FICO Decision Management Suite 2.0 enables businesses to develop analytics-powered applications faster.