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August 25, 2014
CRM Featured Articles
CRM Evolution 2014 Day Two: Customer Engagement Is the Future of CRM
Brands need to revise their digital, mobile, and call center strategies.
The Dos and Don'ts of Implementing a Social Selling Program
Use social channels to enhance sales fundamentals, not replace them.
Retailers Plan Investments in Real-Time CRM
Mobile marketing, in-store customer ID, and analytics are on the real-time road map.
Consumers Fear Data Insecurity
87 percent of survey respondents state their information is not adequately protected.
CRM Across the Wire
Experian Launches Email Deliverability Audit Service
Experian's new offering promises to increase inbox placement for marketing materials.
Blackbaud Integrates ResearchPoint with The Raiser’s Edge
Blackbaud's onprofit donor cultivation solution set now offers synchronization, deeper data access, browser ubiquity, and more.
CampaignAbility Integrates Nonprofit Fundraising Software with Salesforce.com
CampaignConnect for Salesforce.com delivers a full suite of automated fundraising solutions.
Viralheat Integrates with SugarCRM
Viralheat integrates its enterprise social media management platform with SugarCRM, connecting sales with social media.
Jiveocity Launches for Geolocation App for Businesses and Consumers
Jiveocity is a Goofle-powered dual social networking mobile app.