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June 30, 2014

CRM Featured Articles

Forrester CX Forum Day Two: Brands Need to Break Out of Old Ecosystems

Great experiences require a bold vision and deliberate design.

Forrester Customer Experience Forum: 'Good Is No Longer Good Enough'

Exceptional brand experiences stem from engaged employees.


Disputing the Demise of Classic Sales Strategies

Modern technologies must be combined with tried-and-true techniques.


Adobe Reaches for the Peak at Its Annual Event

Adobe is emerging as a key marketing player, but still has a way to go before competing with the top dogs.

Pint of View

The Troubles of Trading on Name Recognition

When your brand's secondhand, tell a new story.

CRM Across the Wire

newBrandAnalytics Announces Pulse

nBA's Pulse social intelligence software monitors social conversations in real rime.

Zendesk Launches Insights Analytics Solution

Zendesk Insights lets companies measure the effectiveness of their customer support, benchmark themselves against industry peers, and better understand their customers.

Moxie Introduces Web Self-Service

Moxie's mobile-optimized Web Self-Service provides relevant information throughout the customer journey and across devices.

Blackbaud’s eTapestry CRM Adds Integrated Data Services from Target Analytics

Data Health Scorecard and AddressFinder help small and growing nonprofits harness the power of data.

Transera Wins Patent on Cloud Technology for Contact Centers

The patented technology separates media infrastructure from the application functionality of contact center software.

RightAnswers Introduces SmartService for Knowledge Management

RightAnswers' latest version of SmartService simplifies knowledge creation, use, and maintenance.