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April 16, 2012

CRM Featured Articles

Performance Marketing Technology Allows Brands to Track Social Media to Point-Of-Sale

Performance Horizon Group's ‘ExactView' offers U.S. brands true understanding of their digital campaign ROI.

Bazaarvoice Announces New Integrations, Product Capabilities

New partnerships with Responsys and SAP and expanded social data offerings

Xactly Upgrades Incent Enterprise Sales Comp Suite

Dashboard gets facelift; features including automated quota approvals introduced

Message Systems Launches "Momentum for CRM" Software

New product offering gives Oracle's Siebel CRM users enhanced messaging capabilities

Avidian Releases Prophet Ultimate On-Demand Edition

Adds social CRM functionalities, opportunity management, SharePoint support to solution

Viewpoints

Climbing the Search Engine Rankings Ladder

Make the most of consumer-generated content.

Case Studies

Improving Ticket Sales When You Already Sell Out

The Boston Red Sox turn to Sports CRM from Green Beacon to heighten the fan experience.

Small Biz Buzz

The Fast and the Curious

Building a business model to keep up with customer expectations.